Lovell Sports Reviews 

8,125
TrustScore 2 out of 5

2.1

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Review summary

Created with AI, based on recent reviews

Looking at 178 reviews, most reviewers were unhappy with their experience overall. Consumers frequently report major dissatisfaction regarding the products received, often being sent incorrect items or receiving shoes that are visibly worn, not fitting as expected, or being misrepresented in description. Many people feel the process following an issue is extremely frustrating, often requiring them to pursue chargebacks because their attempts to resolve problems internally were ignored. Some reviewers mentioned that contacting the business is nearly impossible, citing non-existent phone lines or website forms that do not provide assistance. A few other people also felt that when delivery issues arise, the associated courier processes can lead to significant trouble, such as packages being sent to the wrong address or getting lost.

What people talk about most

Product

Reviewers mention negative feedback about product quality and incorrect deliveries, with many consumers... See more

Order

Users describe negative interactions with order processes, frequently noting significant delivery delays and... See more

Customer service

Customers had negative experiences with customer_service, frequently citing poor communication, unresponsive... See more

Delivery service

People report widespread frustration and dissatisfaction with the delivery service. Many customers paid extra... See more

Customer communications

Customers consistently note negative experiences with contact, highlighting that the company is nearly... See more

Reviews shaping this summary

Rated 2 out of 5 stars

No customer service contact number. Replies have taken too long when using their query page. The delivery company delivered my trainers to the wrong address as my house is brick not render. Delivery c... See more

Company replied

Rated 2 out of 5 stars

Ordered 2 t- shirts and Evri states delivery due 2 weeks ago. Advised by courier to contact Lovell about replacement or refund while they investigate. No reply from them(Lovell)

Company replied

Rated 2 out of 5 stars

Well..easy to order and have the item next day but if the sizing is not correct, it is super difficult to return. Will not be buying from them again.

Company replied

Rated 2 out of 5 stars

Hello, I need someone to contact me as I need to return items as wrong items were essentially to me

Company replied


Company details

  1. Running Store
  2. Cricket Shop
  3. Golf shop
  4. Rugby Store
  5. Soccer Store
  6. Tennis Store

Written by the company

With over 30 years of expertise in the sporting industry, Lovell Sports is committed to excellence. As the UK's leading specialist in Football, Rugby, Hockey, Cricket, Netball, Tennis and Running, our purpose is not only to deliver top-notch sporting equipment, but also to provide customers with seasoned advice across all categories, ensuring a seamless shopping experience. Our commitment to excellence is reflected in our Trustpilot reviews, guiding us to consistently improve and better serve you. So, what are you waiting for? Dive into a world of quality sports gear and expert guidance at Lovell Sports today.


Contact info

2.1

Poor

TrustScore 2 out of 5

8K reviews

5-star
4-star
3-star
2-star
1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 55% of negative reviews

Typically replies within 1 week

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

2.1

All reviews

(8,125)

214 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

No refund from Lovell sports

I bought 2 pairs of football boots and they were too narrow for my feet I did the online return form but no reply . I then returned the boots by recorded delivery still no refund does anyone else have any similar stories about this company?

March 1, 2026
Unprompted review
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Reply from Lovell Sports

Hello, Sorry to hear this. I've requested order details on Trustpilot, so that we can assist you further. Kind regards, Lovell Sports

Rated 1 out of 5 stars

I would never buy from this website…

I would never buy from this website again. I ordered a pair of trainers and received the wrong pair. I then let them know and the next day received the same wrong pair in a different size. There is no telephone number to speak to someone and had to email in twice to even get an initial response and that wasn’t even satisfactory. I have now sent in a picture of the x 2 wrong trainers so let’s see what happens but I don’t hold much hope to be honest. Very unprofessional and not reliable.

February 24, 2026
Unprompted review
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Reply from Lovell Sports

Hello, thank you for your review. We are very sorry to hear that you have received incorrect items from us. Looking into this I can see that a member of our team provided you with a free returns label. Once we receive the items back, we will proceed with a full refund. Please accept our apology for any inconvenience caused. Thank you, Lovell Sports

Rated 1 out of 5 stars

I am extremely disappointed with Lovell…

I am extremely disappointed with Lovell Sports. I placed an order worth nearly £500, and my items are nowhere to be found. I contacted customer service three days ago and still haven’t received any response or update, which is completely unacceptable.

I am sick and tired of the lack of communication and poor customer service from this company. When you spend this amount of money, you expect reliability and at least basic support when something goes wrong.

If I do not hear back very soon, I will have no choice but to take this matter further. I would strongly advise others to think twice before ordering from Lovell Sports.
My order number LOVE31326

February 16, 2026
Unprompted review
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Reply from Lovell Sports

Hello, Sorry for late reply. We have opened an investigation about the delivery and replied you by email. Kind regards, Lovells Sports

Rated 1 out of 5 stars

Wrong item recived

I ordered a Scotland top but was sent a different item, similar to , but not what I ordered .I had bought it for a Christmas gift and as the recipient did not know it was not the item I ordered he removed the tag but did not wear it. I emailed CS on boxing day when I saw it was the wrong item. They were not interested, I have emailed their CS numerous times since but they still refused my request to have the correct item sent as the tag was removed . ( I contacted CAB and they confirmed that the removal of tags does not affect any legal rights to recieve the correct item.) I reminded CS of my rights under the Consumer Rights Act 2015 section 11. that says items must be as described,which it was not.. They then asked for pictures to send to their suppliers. These were sent and I was asked to wait 3-5 days for an update. It is now 17 working days and NOTHING! I wish I has read other reviews , a lot of which show they send out incorrect items regularly. CAB have now advised me to send a recorded letter to the head office which was posted today. In my experience I would suggest AVOIDING this company ****EDIT**** reply received from Lovell sports that their policy is not to accept returns if the tags are removed ,even if the wrong item is sent. This seems to contradict the Consumer Rights Act 2015 section 11 . Even more reason to AVOID !

February 13, 2026
Unprompted review
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Reply from Lovell Sports

Hello, Sorry for the issue on your order. We have replied you via email. I do apologise for the inconvenience. Kind regards, Lovell Sports

Rated 1 out of 5 stars

Ghosted me after I returned my item

Ghosted me after I returned my item, still have not received my refund

February 9, 2026
Unprompted review
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Reply from Lovell Sports

Hello, Sorry for the delay. I can see our team has replied your email today. Kind regards, Lovell Sports

Rated 1 out of 5 stars

Horrendous

Horrendous, tried all day to get in contact with someone to help resolve an issue of being sent two completely different trainers which were needed for this weekend. Spent £9.99 on delivery and now completely useless can’t wear them

February 5, 2026
Unprompted review
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Reply from Lovell Sports

Hello, Sorry to hear this. Please provide your order number, so that we can look into this for you. Kind regards, Lovell Sports

Rated 1 out of 5 stars

Poor customer service

My item ORDER was delivered three days ago carelessly and the parcel is nowehere to be found. I’ve contacted their customer service team numerous times and have yet to receive a response. This is very frustrating and I can’t raise a chargeback via bank as I’d have to wait 30 days for this.

February 2, 2026
Unprompted review
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Reply from Lovell Sports

Hello, Sorry for the delivery issue. We will send you a form to be signed. Kind regards, Lovell Sports

Rated 1 out of 5 stars

Do not buy from this supplier

Do not buy from this supplier - cancelled part of my order so I cancelled the whole order . they still sent the order out . I had to raise a case with PayPal as all the of the contact details on line (email and phone number ) are incorrect! So couldn’t refund . Only after opening a case with PayPal did they respond with returns information. I Sent the items back and still having issues getting refund . DO NOT BUY FROM THIS COMPANY! never had so much trouble before ! If I read the reviews I wouldn’t have ordered in the first place , still chasing refund

January 23, 2026
Unprompted review
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Reply from Lovell Sports

Hello, Sorry to hear this. Please provide your order number, so that we can look into this for you. Kind regards, Lovell Sports

Rated 2 out of 5 stars

No customer services contact number

No customer service contact number. Replies have taken too long when using their query page. The delivery company delivered my trainers to the wrong address as my house is brick not render. Delivery company was evri and they wanted me to go find my trainers in a village of 100 houses which is not on, for a mistake on their end. Lovellsports need to reply to the query straight away with a call or at least send a acknowledgement which takes seconds rather than the customer feeling like the company does not care.

February 2, 2026
Unprompted review
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Reply from Lovell Sports

Hello, Sorry to hear this. Full refund issues today. Kind regards, Lovell Sports

Rated 1 out of 5 stars

Extremely poor service from start to…

Extremely poor service from start to finish.

I returned a pair of football boots via Collect+ on 5th January. Tracking clearly shows Lovell received the return on 8th January, yet I have had no refund and no communication whatsoever.

I have chased this multiple times via their customer service email and have been completely ignored. This is unacceptable. Keeping customers money while failing to respond is not how a reputable company should operate.

No communication, no refund, and being forced to constantly chase for something that should be automatic. The entire process has been appalling, and I will not be using Lovell again

January 5, 2026
Unprompted review
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Reply from Lovell Sports

Hello, Sorry to hear this. Please provide your order number, so that we can assist further. Kind regards, Lovell Sports

Rated 1 out of 5 stars

Took 4 weeks to refund!!

I purchased a pair of new football boots just after Christmas for my son as the ones I initially got he he didn't like that was the 29th of December it took till today to receive a refund sent out emails with no response ended up getting PayPal involved. Evri returned the package to Lovell sports with no attempt to deliver I have cameras around my house and get notifications of anyone walking down the drive so they were full of s#&t aswell shocking customer service I have no trust in them and will never use them again my opinion is to avoid at all costs!

December 29, 2025
Unprompted review
Lovell Sports logo

Reply from Lovell Sports

Hello, Sorry to hear this. Please provide your order number, so that we can assist further. Kind regards, Lovell Sports

Rated 1 out of 5 stars

Appalling retailer incorrect item sent amd customer service don't reply.

Appalling. Ordered black 100% teratec knee guards received Heather Grey.
Made contact and received message back couple days later asking for photos. Sent photos twice now and keep chasing for a response. No one is ever replying.
Wish id read the reviews for this business first before purchasing.
Edit 27/01/26 still awaiting refund
Further edit 03/02/26 Responded on 30/1 after providing proof of return stating to allow 2-3 days for an update. As of today 3/3 still no update or refund. It's coming Close to a month now since the initial problem of incorrect item was brought to your attention and the timeframe and customer experience is unacceptable

January 9, 2026
Unprompted review
Lovell Sports logo

Reply from Lovell Sports

Hello, Sorry for late reply . I've chased this up with our return team. Kind regards, Lovell Sports

Rated 1 out of 5 stars

avoid Lovell Sports !

on ebay, the sandals I chose based on their appearance in the photos, but the ones that arrived looked different
Lovellsports did not reply to any in-app contacts at all, or by email. Thankfully ebay themselves quickly resolved this and I got a full refund.

Now just over 6-months later the Karrimor sandals have broken, and in-app I cannot contact lovellsports, I just get 'Message not sent', and by email I get told by lovell sports to contact their ebay team via ebay.

Seems they are intent on ducking all responsibility if at all possible !

25th Jan update: the reply to my review asked me to PM them details ... but without giving ay access to a PM route ?! Undaunted, I emailed the company the same details immediately and have had zero response so far....

2nd Feb update: my review prompted a reply asking me to PM some details, but as I can't see a way to do that I emailed all the info requested ... no reply yet !

13th Feb update: As requested by LovellSports, who sent a prepaid label, I have sent the faulty sandals off today.... Wonder how soon I will get a rsponse ?

27 Feb: the broken sandals have been sent back to me ... Their email makes a false claim: "Upon inspection of the returned item, quality control team advised the product is worn out, not manufacturer fault. " The broken sandal is clearly of poor manufacture, with unsatisfacatory 'durability' under the Consumer Rights Act 2015.

Avoid Lovell Sports !

23 March update: no replies at all to my communication. No redress for the shoddy article.
Well, at least ebay refunded the cost.

May 6, 2025
Unprompted review
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Reply from Lovell Sports

Hello, We have replied you via email. Thanks, Lovell Sports

Rated 1 out of 5 stars

Would never use again

I bought a pair of size 5 Asics netball trainers for my wife as a Christmas present on 10/12/25. Upon opening they were a half a size too small, however they had no 5.5 so I requested a refund and printed off a refund sheet, which I filled in. The item was sent back on 29/12/25 and signed for on 31/12/25.

After asking how long a refund would take I received an email today (12 Jan 2026) stating the trainers would be sent back to me based on:

- not filling enough details on the return form (which I did, they were simply to small and there was no exchange available)

- they tell me the items returned doesn't match the order number (which they did)

- that I sent an odd pair of trainers back (I only sent back the pair they sent me originally)

I would never use this company again. It seems like a deliberate delaying ploy to avoid issuing me a refund.

January 12, 2026
Unprompted review
Lovell Sports logo

Reply from Lovell Sports

Hello, Sorry to hear this. I can see member of our team has replied you. Kind regards, Lovell Sports

Rated 1 out of 5 stars

Never buy online with Lovell sports or sports direct !!!t

Sports Direct and lovell sports are the same company and utterly shocking with customer service. I have received the wrong rugby boots for the 3rd time. I ordered white stripped adidas Kakari Adults Soft Ground rugby boots and received green stripes. I am expected to pay postage to return them. I have emailed their customer services several times and there has been no reply. The phone number advertised doesn't connect.. its a complete joke. The service is unacceptable

January 4, 2026
Unprompted review
Lovell Sports logo

Reply from Lovell Sports

Hello, Sorry for late reply. I can see member of our team had replied your email. Kind regards, Lovell Sports

Rated 1 out of 5 stars

Absolutely awful!

Absolutely awful!! Total scam artists. If I could leave a zero review I would.
Ordered two items but only one arrived. Emailed them to chase NUMEROUS TIMES, but received zero replies.
No refund, no reply, no product.
Shocking. Avoid.

January 12, 2026
Unprompted review
Lovell Sports logo

Reply from Lovell Sports

Hello, Sorry to hear this. Please provide your order number, so that we can look into this for you. Kind regards, Lovell Sports

Rated 1 out of 5 stars

Incorrect item received

I ordered a pair of trainers for my daughter for Chrsitmas. The trainers sent out are not a matcing pair. I have emailed the company and filled out the online form but have had no response. I tried the contact number listed but it does not connect. Really poor service and customer care and one very upset daughter.

January 10, 2026
Unprompted review
Lovell Sports logo

Reply from Lovell Sports

Hello, Sorry to hear this. Please provide your order number, so that we can look into this for you. Kind regards, Lovell Sports

Rated 1 out of 5 stars

Difficult returns process

Need to return an item, website states returns form is sent with despatch confirmation email but never received this. Used website enquiry form to request return but no response. Will escalate to PayPal claim if no response received in 7 days.

January 9, 2026
Unprompted review
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Reply from Lovell Sports

Hi
Thank you for your email.
I am very sorry for the issue with your order.
Please return the parcel using your own courier service. To help our returns department process it smoothly, make sure to include your order number, full name, delivery address and reason for returning inside the parcel.
It is very important that you keep the postal receipt with the tracking number. This will allow you to track the return online and serves as proof of postage in case it is needed.
Please send the parcel to the following address:
Lovell Rugby Customer Returns UNIT B Brook Park East Shirebrook NG20 8RY
Should you need further assistance please do not hesitate to get in touch.
Kind Regards,
Lovells Sports

Rated 1 out of 5 stars

Absolutely unacceptable

Absolutely unacceptable. Items was falsely advertised as elite firm ground version of the adidas predator. I have received the pro soft ground version instead. The box is also battered. As it is clear from the awful reviews this is reoccurring, I can only urge all affected customers to report the company to trading standards.

January 7, 2026
Unprompted review
Lovell Sports logo

Reply from Lovell Sports

Hello, Sorry to hear this. I can see full refund issued. Should you need further assistance please do not hesitate to get in touch. Kind regards, Lovell Sports

Rated 1 out of 5 stars

Absolutely appalling service

Absolutely appalling service, ordered some cycling overshoes for my wife for Christmas on 2nd Dec, size was wrong, no invoice in package for returns, emailed the company but no response, their telephone number 0800 197 2855 does not exist. Now I am stuck with some useless overshoes with no hope of a refund. After being asked for an order number today (14-01-2026) from Lovell Sports. I am unable to give the order number as there was no paperwork in with the goods.
After being told by Lovell Sports on 19th Jan that they would email me still nothing, today being 26th Jan !!!!!!! Apologies for last comment, just found email in junk box with a QR code to return boots.

December 29, 2025
Unprompted review
Lovell Sports logo

Reply from Lovell Sports

Hello, Sorry about this. I've located your order and will contact you via email. Kind regards, Lovell Sports

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