Norton Way Group - GWR Kia Reviews 

902
TrustScore 4.5 out of 5

4.6

963 Great West Road, TW8 9FX London, GB


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See what reviewers are saying

Rated 4 out of 5 stars

Previously I gave a 5 star review for the process of getting a new car, and how good Charlie Crouch was. Sadly, the process of trying to get my reservation deposit refunded is a nightmare. So many pro... See more

Rated 5 out of 5 stars

Although in the end I couldn't find the car I wanted, I would thoroughly recommend this dealership, from the welcome from the highly professional and friendly receptionist, to the sales service I got... See more

Rated 4 out of 5 stars

Good initial discussion re vehicle pluses and minuses. Was a bit rushed to make a decision to reserve the vehicle as the company wanted to sell it before the end of the month account closures and t... See more

Company replied

Rated 5 out of 5 stars

Wanted to thank Charlie Crouch for helping find my perfect car, amazing service and went above and beyond to help me find what i needed. This will be the third time ive been back to Kia Brentford dea... See more


Company details

  1. Car Dealer
  2. Auto Machine Shop
  3. Auto Repair Shop
  4. Motorcycle Parts Store
  5. Motorcycle Shop
  6. Used Car Dealer

Written by the company

Norton Way Group is an established dealership group based in Hertfordshire & London. We've offered a variety of different manufacturers since opening in 1989 and strive to deliver only the best customer service.

Norton Way Group, Serving North Herts & London since 1989

Written by the company

We strive to deliver only the best customer service.
Our family-run business has been servicing a loyal customer base since 1989. Our customers appreciate the high level of customer service that we've delivered year after year.

Contact info

  • 963 Great West Road, TW8 9FX, London, United Kingdom

  • 02038410241

4.6

Excellent

TrustScore 4.5 out of 5

902 reviews

5-star
4-star
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2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 68% of negative reviews

Typically replies within 24 hours

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4.6

All reviews

(902)

199 reviews in the last 12 months

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Rated 5 out of 5 stars

Courteous and prompt treatment

Courteous and prompt treatment, knowledgeable salespeople, good coffee.

July 31, 2025
Norton Way Group - GWR Kia logo

Reply from Norton Way Group - GWR Kia

Good morning David Simpson, thank you for the 5-stars! Happy we could help. Take care - GWR Kia.

Rated 5 out of 5 stars

Nice place to get your new car !

Everyone working there is very polite. All my questions were explained clearly. The place is very nice also with coffee and soft drinks available.
As to location- very convenient and easy to get to.

July 28, 2025
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Reply from Norton Way Group - GWR Kia

Good morning Grazyna, thank you for the 5-stars and kind words! Very happy we could help and hope to welcome you back again soon. Take care - GWR Kia.

Rated 4 out of 5 stars

They communicate and keep you updated

They communicate and keep you updated. Are helpful and polite.

July 22, 2025
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Reply from Norton Way Group - GWR Kia

Good morning Joan Rowe, thank you for the 4-stars happy we could help but would love to know what we could have done for that extra star! Take care - GWR Kia

Rated 5 out of 5 stars

Brought a E208 Peugeot.

Brought a E208 from them, great car, very happy.

July 20, 2025
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Reply from Norton Way Group - GWR Kia

Good morning Jon, thank you for the 5-stars! Glad we could help and that you're enjoying your new car! Take care - GWR Kia.

Rated 5 out of 5 stars

great service and experience

My first purchase of a car from a dealer, i dealt with both Muj and Ven who were both great, very helpful, polite and explained everything thoroughly, it was a very relaxed experience. The car itself is amazing, am loving it!

July 1, 2025
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Reply from Norton Way Group - GWR Kia

Good morning Sue S. Thank you for the 5-stars and kind words! We are very happy we could help and hope to welcome you back again soon. Take care - GWR Kia.

Rated 5 out of 5 stars

Excellent Customer Service at Kia

As a first-time car buyer with no prior knowledge of the process, I had an outstanding experience thanks to one of the team members [Rey], who clearly explained everything and made the entire process smooth and straightforward.

The entire Kia staff was incredibly kind, welcoming, and supportive from start to finish. They created a comfortable environment and truly went above and beyond to help.

July 17, 2025
Unprompted review
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Reply from Norton Way Group - GWR Kia

Good morning Maysa Travasso, thank you for the 5-star review and kind words! We are happy we could help and we are pleased to hear that your experience was outstanding. We will be sure to pass on your compliments to Rey and the team. All the best - GWR Kia.

Rated 5 out of 5 stars

10/10

Thank you Simon for providing us an excellent service when ordering a Motability. 🤝

July 27, 2025
Unprompted review
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Reply from Norton Way Group - GWR Kia

Good morning AY, thank you for the 5-star review! We are happy we could help and hope to welcome you back again soon. All the best - GWR Kia.

Rated 4 out of 5 stars

Good team. Good experience

The showroom was very nice. Ven was very polite and helpful and patient. The process was pretty smooth and everything was clearly informed.

July 5, 2025
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Reply from Norton Way Group - GWR Kia

Good morning Matt, thank you for the 4-star review! We are happy we could help and hope to welcome you back again soon. All the best - GWR Kia.

Rated 1 out of 5 stars

Disappointed with Customer Service from Senior Sales Executive

While I was initially happy with the overall experience at GWR KIA, my interactions with Ven, the Senior Sales Executive, were extremely disappointing.

This was my first time purchasing a car in the UK, so I had several questions. Ven often seemed irritated, dismissive, and even said, “Why would this be your concern?” which made me feel uncomfortable.

He was 30 minutes late to our first appointment and only provided essential car information and checklists when I asked. Even on the contract signing date, I felt pressured as he pushed me to sign the documents quickly, mentioning his next client was waiting, instead of giving me time to go through the details.

At one point, he made a remark implying that my English was not good enough to understand him—something I found both disrespectful and discriminatory.

The rest of the GWR KIA team were professional, but my experience with Ven fell far short of what I expected.

June 5, 2025
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Reply from Norton Way Group - GWR Kia

Dear Anson, we are very sorry to hear of your experience in our dealership and have passed your comments on to our managers including our head of business Matthew Scott whom you can contact at matthew.scott@gwrkia.com. We take these issues very seriously and hope can restore your faith in GWR Kia.

Kind regards - GWR Kia.

Rated 5 out of 5 stars

Fantastic experience

Fantastic experience. Sat 10/10

July 18, 2025
Unprompted review
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Reply from Norton Way Group - GWR Kia

Good morning Wael Salama, thank you for the 5-stars! Happy we could help, take care - GWR Kia.

Rated 3 out of 5 stars

Used car purchase

First of all I found it difficult to park, there were no spaces. The initial contact with the sales agent was pretty straightforward. I got the usual sales push for extra insurance products which I declined. However, I got no response with follow up emails so I had to go through the process with the sales agent when I went to pick up the car which was unnecessary. The final handover of the car was very matter of fact, here is your car, enjoy it, no handshake and that was that.

June 30, 2025
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Reply from Norton Way Group - GWR Kia

Good morning Disappointed Customer, we are sorry that you have had this experience with us when purchasing your car. We have passed your comments to our managers including our head of business Matthew Scott whom you can contact at matthew.scott@GWRKia.com. We appreciate your feedback. Kind regards - GWR Kia



Rated 5 out of 5 stars

customer care

good experience throughout the process

May 20, 2025
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Reply from Norton Way Group - GWR Kia

Good morning, thank you for the 5-stars! Happy we could help, take care - GWR Kia.

Rated 5 out of 5 stars

Great service and great customer care

Great service and great customer care

June 22, 2025
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Reply from Norton Way Group - GWR Kia

Good morning Raymond, thank you for the 5-stars! Very happy we could help and hope you are enjoying your new car. Take care - GWR Kia.

Rated 3 out of 5 stars

Mixed Experince

I am overall happy with the car I purchased. However, I feel your sales staff are incentivised to push products rather than to provide quality service, and it shows. For example, the standard 2-year service package was presented as special offer (buy one year and get 2nd year free) by the salesperson which was not true. Disappointing.

June 22, 2025
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Reply from Norton Way Group - GWR Kia

Good afternoon Doro, thank thank you for taking the time to leave us this review. We apologise that your experience was the best, a manager will be in touch shortly to discuss your experience.

Kind regards - GWR Kia.

Rated 5 out of 5 stars

No hard sell ……very relaxed experience

Fiendly relaxing service… no hsrd sell!!! Daniel was very helpful and patient about my needs. Nedded an automatic to replace my manusl car after a sttoke!! This is my second car from Norton group and not disappointed by eitger experience.

June 19, 2025
Norton Way Group - GWR Kia logo

Reply from Norton Way Group - GWR Kia

Good afternoon JC, thank you for the 5-stars and kind words! Glad we could help and we are pleased to hear that experience was very relaxed. We will pass on your compliments to Daniel and we hope you are enjoying your new Picanto. Take care - GWR Kia

Rated 5 out of 5 stars

Kia is definitely my No1 choice!

From my very 1st email to actually picking up my car all members were most helpful very polite and accommodating. Nothing was too much trouble and always went over and above. I'm so glad i choose Kia Norton Way you honestly won't be disappointed. A big shout out to Simon who was just amazing. Thank you so much. 😊

June 26, 2025
Norton Way Group - GWR Kia logo

Reply from Norton Way Group - GWR Kia

Good afternoon Sarah, thank you for the 5-stars and kind words! Glad we could help and we are pleased to hear that nothing was too much trouble and the team went above and beyond. We will pass on your compliments to Simon and the team and we hope you are enjoying your new Picanto. Take care - GWR Kia

Rated 5 out of 5 stars

Rey was extremely friendly and helpful…

Rey was extremely friendly and helpful to introduce me the car and accompanied process. Great visit service and car thank Rey

June 26, 2025
Norton Way Group - GWR Kia logo

Reply from Norton Way Group - GWR Kia

Good afternoon Mehul, thank you for the 5-stars and kind words! Glad we could help and we will pass on your compliments to Rey and we hope you are enjoying your new Stonic. Take care - GWR Kia

Rated 5 out of 5 stars

honestly

honestly is the most important

June 16, 2025
Norton Way Group - GWR Kia logo

Reply from Norton Way Group - GWR Kia

Good afternoon George, thank you for the 5-stars and kind words! We are happy to help. All the best - GWR Kia.

Rated 5 out of 5 stars

Sat at GW KIA.

we had an appointment with Sat. had a lovely chat with him while he sorted out our application. very happy with customer service received.

July 3, 2025
Unprompted review
Norton Way Group - GWR Kia logo

Reply from Norton Way Group - GWR Kia

Good morning! Thank you for the 5-stars Glad we could help. Take care - GWR Kia

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