First time visiting Affinity what a lovely little place. Visited on Saturday 25th July in the morning. Spotted what I wanted in the window went inside was greeted with a friendly hello as we walked in... See more
Location
Switch locationUnit 9a Fleetwood Outlet Village, Anchorage Road, FY7 6AE Fleetwood, GB
•While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
See what reviewers are saying
Amazing machine the store is so full of great products and the staff so friendly and they only come near you when you want them to no pressure to buy .Just a great pleasant experience.And the pro coff... See more
Company replied
Went in to look for a frying pan and came out with a dinner set,knife,set of cutlery,salad bowl and servers,and the frying pan. The staff were very helpful and pleasant. Would recommend a trip.
Good service, good knowledge about products, very helpful, all in all very good experience shopping for new pans. Will be returning. Staff are not pushy and know the products. Store clean.
Company details
Written by the company
ProCook offers great value for money on aspirational, high quality, stylish ranges of market leading cookware, tableware and kitchenware. With a big online presence and stores across the UK, ProCook offers British designed, contemporary ranges with an emphasis on outstanding performance and excellence in manufacturing.
Why choose ProCook?
Written by the company

- Reason #1 - Quality
- ProCook products are manufactured to high standards, using premium quality materials. In fact we are proud to say we go the extra mile to ensure that a product is second to none. So you can be assured that at ProCook you can expect the best.
- Reason #2 – Unbeatable Value
- ProCook take great pride in being an own brand company with complete control over all aspects of our product ranges. This means we are able to offer our customers savings of up to 50% compared to other leading brands. Why pay more?
- Reason #3 – Which? Recommended Provider for Furniture and Homewares
- ProCook are proud to be endorsed by Which?, the consumer champion. Which? only endorse the best products and services, with ProCook offering the 4th best customer score out of 45 brands.
- Reason #4 – Exceptional Customer Care
- Nothing is more important to us than our customers, and we place great importance on ensuring our customer care team give the very best service. Our team are always delighted to hear from you and welcome your questions and comments no matter how big or small.
- Reason #5 - Exclusive Design
- The ProCook range of products focusses on clean contemporary looks, with a nod to the traditional. Our in house team of designers create bespoke products that will stand the test of time and look as good in modern homes as they do in traditional ones.
- Reason #6 – Extensive Guarantees
- For complete peace of mind we have guarantees on all our products and have extensive guarantees on many of our ranges. In fact all our knife and cookware ranges are covered by either 10 or 25 year guarantees.
Contact info
Unit 9a Fleetwood Outlet Village, Anchorage Road, FY7 6AE, Fleetwood, United Kingdom
Asks customers to review
This company invites their customers to review, whether positive or negative
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
The two assistants where very helpful…
The two assistants where very helpful and made the shopping experience a pleasant surprise
Needed a set of pans
Needed a set of pans, but we were clueless. The staff were so helpful and guided us through the choices, giving us all the information we needed. They were so knowledgeable and friendly, without being pushy or patronising. We walked away very happy with our purchase, and wouldn't hesitate to return if we need anything else. We'll done.
Really helpful staff that gave good…
Really helpful staff that gave good alternatives when the product i wanted was out of stock

Reply from ProCook - Fleetwood
I walked around looking for a new coffe…
I walked around looking for a new coffe perculator I eventually choose the one I wanted . The kind lady from behind the counter came over and asked if I wanted to put them behind the counter while I carried on looking . Which was great so I was free to carry on looking without having my hands full.

Reply from ProCook - Fleetwood
Just what I was looking for and the…
Just what I was looking for and the girl in the store was so friendly and knowledgeable

Reply from ProCook - Fleetwood
The girl are alway attentive when you…
The girl are alway attentive when you walk in the shop and very helpful
Look looking for item that make life…
Look looking for item that make life easier, this was purchased
Staff are friendly and helpful
Staff are friendly and helpful. Love ProCook products. Easy to use and keep clean and reliable
Very helpful retail assistant
Very helpful retail assistant, showed us various options whilst we were unsure of which set of knives we should purchase. As elderly customers(84 & 78) with varying arthritic problems with our hands she allowed us to handle the knives to ensure that we could both manage to use them . We are very pleased with our purchase & wouldn't hesitate to return to Pro Cook if we are in need of any further kitchen gadget s to make our life easier knowing that your staff are so helpful

Reply from ProCook - Fleetwood
When I got home one of the pack of 4…
When I got home one of the pack of 4 melamine plates was broken. We were out for a day trip an hour from home so too far to return the plate

Reply from ProCook - Fleetwood
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.







