We went to look at cutlery and knives. I've always wanted nice good quality cutlery and Harry who served us was extremely helpful and knowledgeable. He went the extra mile to show us the differences i... See more
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See what reviewers are saying
The service we received from the young man in the Watford store was truly excellent. He was helpful, willing and informed. We could not praise him highly enough. He us to be commended.
I've been looking for ages for a lid to fit various size frying pans. Remi the assistant at the Harlequin store in Watford was so helpful and friendly, she knew exactly what I needed and located the i... See more
The staff at Watford branch were very knowledge about their range of pots and pans by talking me through features and benefits of their various ranges. They also shared their perosnal experience using... See more
Company details
Written by the company
ProCook offers great value for money on aspirational, high quality, stylish ranges of market leading cookware, tableware and kitchenware. With a big online presence and stores across the UK, ProCook offers British designed, contemporary ranges with an emphasis on outstanding performance and excellence in manufacturing.
Why choose ProCook?
Written by the company
- Reason #1 - Quality
- ProCook products are manufactured to high standards, using premium quality materials. In fact we are proud to say we go the extra mile to ensure that a product is second to none. So you can be assured that at ProCook you can expect the best.
- Reason #2 – Unbeatable Value
- ProCook take great pride in being an own brand company with complete control over all aspects of our product ranges. This means we are able to offer our customers savings of up to 50% compared to other leading brands. Why pay more?
- Reason #3 – Which? Recommended Provider for Furniture and Homewares
- ProCook are proud to be endorsed by Which?, the consumer champion. Which? only endorse the best products and services, with ProCook offering the 4th best customer score out of 45 brands.
- Reason #4 – Exceptional Customer Care
- Nothing is more important to us than our customers, and we place great importance on ensuring our customer care team give the very best service. Our team are always delighted to hear from you and welcome your questions and comments no matter how big or small.
- Reason #5 - Exclusive Design
- The ProCook range of products focusses on clean contemporary looks, with a nod to the traditional. Our in house team of designers create bespoke products that will stand the test of time and look as good in modern homes as they do in traditional ones.
- Reason #6 – Extensive Guarantees
- For complete peace of mind we have guarantees on all our products and have extensive guarantees on many of our ranges. In fact all our knife and cookware ranges are covered by either 10 or 25 year guarantees.
Contact info
Unit 7, Lower Mall, Atria Watford, WD17 2UB, Watford, United Kingdom
- 01923 963099
4.8
Excellent
415 reviews
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Staff review …
From the moment I walked into your shop, the attention to detail was absolutely fabulous! Nothing was too much trouble, and the level of knowledge and expertise was incredible. I believe the gentleman who served me was Joe, and he was fantastic — such a credit to the shop! I’ll definitely be back. Thank you for such a brilliant experience! ⭐️
August 11, 2026
Reply from ProCook - Watford
We're so pleased to hear you had such a brilliant experience in our shop! It's wonderful that you noticed our attention to detail and found our team's knowledge and expertise incredible. We're delighted to know you'll be back!
Great customer service helpful to staff
Great customer service helpful to staff at the Watford shop
July 30, 2026
Reply from ProCook - Watford
We're so pleased to hear that you found the customer service helpful from our team at the Watford shop! Thank you for your wonderful feedback.
Lovely friendly staff & easy to find…
Lovely friendly staff & easy to find what I was looking for.
July 29, 2026
Very helpful staff who greeted me with…
Very helpful staff who greeted me with a smile . He was happy to go through and explained the product and choices available . Good service overall .
July 14, 2026
I had really,really nice experience I…
I had really,really nice experience I love ❤️ the product and staff.They were so kind,polite and helpful.Thank you ❤️
July 4, 2026
Good service
July 4, 2026
Reply from ProCook - Watford
We truly appreciate your kind words about our helpful staff and good service. Thank you for sharing your positive experience with us.
Was greeted as soon as I walk in
Was greeted as soon as I walk in. The product I asked for was in stock. Great service
July 4, 2026
Reply from ProCook - Watford
We're so glad you were greeted warmly and found the product you were looking for in stock. Thank you for your kind words about our great service!
Reply from ProCook - Watford
We are so pleased to hear that our sales lady was very helpful during your visit. We truly appreciate your kind feedback!
Was very good
June 27, 2026
Reply from ProCook - Watford
We truly appreciate you taking the time to share your positive feedback. We are delighted to hear that our customer service was good and met your expectations!
Fantastic Service at the Watford Store
What wonderful service I received at ProCook Watford on Wednesday 10th July. The store looked amazing with a great assortment of products. Kudos to Harry, as his expertise and polite articulation helped me to choose two roasting tins and some cooking accessories. This is what great customer service should be like. You have a customer for life now.
June 10, 2026
A treasure box
Welcomed nice and polite way and asked if I need any help. When I said I was just browsing, she just let me alone and that was most appreciated. I bought a few small things, which I was not going to but there was a good selection I liked and I enjoyed my time in the shop.
May 22, 2026
Reply from ProCook - Watford
We're so glad you felt welcomed and appreciated being able to browse at your leisure. It's wonderful that you found a good selection and enjoyed your time with us!
Reply from ProCook - Watford
We're so glad you enjoyed our products and helpful staff!
Good service
May 24, 2026
Reply from ProCook - Watford
Thank you for your kind words! We're thrilled to hear that you're happy with our service. We strive to provide the best possible experience for our customers, and your feedback means a lot to us.
Your staff in the store have no…
Your staff in the store have no customers focus, if customer asked questions they don’t bother to answer in good manner, you can drive more sales by having approachable and helpful mindset staff on the floor. Your staff in the store didn’t even bother to answer my question.
May 10, 2026
Reply from ProCook - Watford
We appreciate you sharing your experience. We are concerned to hear about the unhelpful interaction with our staff and will address this internally to improve our customer service.
Store is well stocked with quality…
Store is well stocked with quality products.
Staff are knowledgeable on the products and always helpful
May 11, 2026
Reply from ProCook - Watford
We're so glad you found our store well-stocked with quality products and our team knowledgeable and helpful. Thank you for your kind words!
The shears which I bought twice and…
The shears which I bought twice and exchanged also, are good enough for house work and not for kitchen. Kindly write about the use of shears when displayed in the shops.
May 6, 2026
Reply from ProCook - Watford
Thank you for your review. We are sorry to hear of your experience, please contact us by calling into us on 0330 100 1010 and we will help you resolve your issue.
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