You could write: “The staff were very experienced and knowledgeable. They took the time to demonstrate how to use the product properly, explained everything clearly, and answered all my questions.... See more
Location
Switch locationUnit SU1226, Ariel Way, W12 7GF London, GB
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See what reviewers are saying
I was very sad to see the Westfield branch was shutting down as it was one of my favourite reasons to go there . The staff are always really knowledgeable and efficient and I really like the products... See more
Today I ventured into the White City store of ProCook, there was a young gentlemen already explaining in detail about knives and their various differences to another customer which I was fully engaged... See more
Was efficiently shown a few examples for what I wanted- and then I purchased exactly what I wanted at the right price point for me. Didn’t feel pressured to buy more. The member of staff was knowledg... See more
Company replied
Company details
Written by the company
ProCook offers great value for money on aspirational, high quality, stylish ranges of market leading cookware, tableware and kitchenware. With a big online presence and stores across the UK, ProCook offers British designed, contemporary ranges with an emphasis on outstanding performance and excellence in manufacturing.
Why choose ProCook?
Written by the company
- Reason #1 - Quality
- ProCook products are manufactured to high standards, using premium quality materials. In fact we are proud to say we go the extra mile to ensure that a product is second to none. So you can be assured that at ProCook you can expect the best.
- Reason #2 – Unbeatable Value
- ProCook take great pride in being an own brand company with complete control over all aspects of our product ranges. This means we are able to offer our customers savings of up to 50% compared to other leading brands. Why pay more?
- Reason #3 – Which? Recommended Provider for Furniture and Homewares
- ProCook are proud to be endorsed by Which?, the consumer champion. Which? only endorse the best products and services, with ProCook offering the 4th best customer score out of 45 brands.
- Reason #4 – Exceptional Customer Care
- Nothing is more important to us than our customers, and we place great importance on ensuring our customer care team give the very best service. Our team are always delighted to hear from you and welcome your questions and comments no matter how big or small.
- Reason #5 - Exclusive Design
- The ProCook range of products focusses on clean contemporary looks, with a nod to the traditional. Our in house team of designers create bespoke products that will stand the test of time and look as good in modern homes as they do in traditional ones.
- Reason #6 – Extensive Guarantees
- For complete peace of mind we have guarantees on all our products and have extensive guarantees on many of our ranges. In fact all our knife and cookware ranges are covered by either 10 or 25 year guarantees.
Contact info
Unit SU1226, Ariel Way, W12 7GF, London, United Kingdom
4.8
Excellent
628 reviews
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Very good product and helpful staff.
October 10, 2025
Reply from ProCook - Westfield London
We appreciate your positive feedback regarding our very good product and helpful staff; we are so happy you enjoyed them!
Reply from ProCook - Westfield London
We appreciate your positive feedback! We're so happy to hear you found our staff helpful and liked our high-quality products and good prices.
Customer service was great
Customer service was great. Wide range of Products at affordable prices
October 5, 2025
Reply from ProCook - Westfield London
We appreciate you taking the time to leave us this great review! We're so happy to hear that you liked our customer service and product prices.
Its great shop and reasonable prices…
Its great shop and reasonable prices and the staffs are very nice and helpful.
September 28, 2025
Reply from ProCook - Westfield London
We appreciate you taking the time to leave us this great review! We're so happy to hear that you enjoyed our shop, reasonable prices, and helpful staff.
Good products
September 30, 2025
Reply from ProCook - Westfield London
Thank you for your kind words! We're thrilled to hear that you're happy with our products. We strive to provide the best possible experience for our customers, and your feedback means a lot to us.
Reply from ProCook - Westfield London
Thank you for your kind words! We're thrilled to hear that you're happy with our service. We strive to provide the best possible experience for our customers, and your feedback means a lot to us.
Reply from ProCook - Westfield London
Thank you for your kind words! We're thrilled to hear that you're happy with our service. We strive to provide the best possible experience for our customers, and your feedback means a lot to us.
Reply from ProCook - Westfield London
We appreciate you taking the time to share your experience. We're happy to hear that our staff provided you with attentive service. Thank you!
Reply from ProCook - Westfield London
We appreciate you taking the time to leave us this great review! We're so happy you found our staff lovely and helpful and liked our products.
Staff were super helpful
Staff were super helpful. The store layout was super easy and lots of great products.
August 11, 2025
Reply from ProCook - Westfield London
We appreciate you taking the time to leave us this great review! We're so happy to hear that you found our staff helpful and enjoyed our store layout and products.
Simple but pecial packaging
I was impressed by the special cardboard and simple casing of the kitchen tool I bought. I decided to keep it and store the tool in it.
September 16, 2025
Reply from ProCook - Westfield London
We're happy you appreciate the kitchen tool's packaging! It's great to know you found it special enough to keep and use for storage. Thanks for your positive feedback.
Reply from ProCook - Westfield London
Thank you for your kind words! We're thrilled to hear that you're happy with our service. We strive to provide the best possible experience for our customers, and your feedback means a lot to us.
Great Shopping Experience
The actual store was clean and well set up, with prices easily visible on display. The staff were attentive and helpful. Extremely professional in their delivery of service.
September 15, 2025
Reply from ProCook - Westfield London
We're happy to hear you found the store clean and well set up, with easily visible prices. We appreciate your positive feedback regarding our attentive and helpful staff and their professional service.
Good customer Services i like your…
Good customer Services i like your items
Thank you so much
September 12, 2025
Reply from ProCook - Westfield London
We appreciate your positive feedback! We are so glad you were happy with our customer service and that you like our items. Thank you so much!
Reply from ProCook - Westfield London
Thank you for your kind words! We're thrilled to hear that you're happy with our service. We strive to provide the best possible experience for our customers, and your feedback means a lot to us.
Reply from ProCook - Westfield London
We appreciate you sharing your positive experience! We are so happy you found our products and service great.
Was an Amazing experience
Was an Amazing experience, the member of staff Mark was really professional, he explained to me about the product i bought , friendly and i will give him 5 Stars customers service
September 12, 2025
I went to buy some knives for my…
I went to buy some knives for my kitchen. The lady there was so nice. She recommended a few ones for me and let me try them.
I picked the perfect ones for myself.
September 6, 2025
I had a lovely experience at ProCook in…
I had a lovely experience at ProCook in Westfield. The lady who helped me was really nice, friendly, and very patient. She gave me good advice and helped me pick out a great set of knives, as well as a strainer.
September 5, 2025
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