You could write: “The staff were very experienced and knowledgeable. They took the time to demonstrate how to use the product properly, explained everything clearly, and answered all my questions.... See more
Location
Switch locationUnit SU1226, Ariel Way, W12 7GF London, GB
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See what reviewers are saying
I was very sad to see the Westfield branch was shutting down as it was one of my favourite reasons to go there . The staff are always really knowledgeable and efficient and I really like the products... See more
Today I ventured into the White City store of ProCook, there was a young gentlemen already explaining in detail about knives and their various differences to another customer which I was fully engaged... See more
Was efficiently shown a few examples for what I wanted- and then I purchased exactly what I wanted at the right price point for me. Didn’t feel pressured to buy more. The member of staff was knowledg... See more
Company replied
Company details
Written by the company
ProCook offers great value for money on aspirational, high quality, stylish ranges of market leading cookware, tableware and kitchenware. With a big online presence and stores across the UK, ProCook offers British designed, contemporary ranges with an emphasis on outstanding performance and excellence in manufacturing.
Why choose ProCook?
Written by the company
- Reason #1 - Quality
- ProCook products are manufactured to high standards, using premium quality materials. In fact we are proud to say we go the extra mile to ensure that a product is second to none. So you can be assured that at ProCook you can expect the best.
- Reason #2 – Unbeatable Value
- ProCook take great pride in being an own brand company with complete control over all aspects of our product ranges. This means we are able to offer our customers savings of up to 50% compared to other leading brands. Why pay more?
- Reason #3 – Which? Recommended Provider for Furniture and Homewares
- ProCook are proud to be endorsed by Which?, the consumer champion. Which? only endorse the best products and services, with ProCook offering the 4th best customer score out of 45 brands.
- Reason #4 – Exceptional Customer Care
- Nothing is more important to us than our customers, and we place great importance on ensuring our customer care team give the very best service. Our team are always delighted to hear from you and welcome your questions and comments no matter how big or small.
- Reason #5 - Exclusive Design
- The ProCook range of products focusses on clean contemporary looks, with a nod to the traditional. Our in house team of designers create bespoke products that will stand the test of time and look as good in modern homes as they do in traditional ones.
- Reason #6 – Extensive Guarantees
- For complete peace of mind we have guarantees on all our products and have extensive guarantees on many of our ranges. In fact all our knife and cookware ranges are covered by either 10 or 25 year guarantees.
Contact info
Unit SU1226, Ariel Way, W12 7GF, London, United Kingdom
4.8
Excellent
628 reviews
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First day
Clear and concise. Nothing too complicated and everything was easy to grasp
November 20, 2025
Reply from ProCook - Westfield London
We're happy to hear that our product was clear, concise, and easy to grasp. Thank you for your positive feedback; we appreciate it very much!
Great products, good service
Friendly and knowledgeable service combined with excellent product. Third item bought from here with same good experience.
November 14, 2025
Reply from ProCook - Westfield London
We appreciate you sharing your continued positive experience! We're so happy to hear that you consistently receive friendly, knowledgeable service and excellent products.
Very happy with the product
Very happy with the product. I wanted a healthy alternative and here I found it. Thanks very much for this amazing product.
November 12, 2025
Reply from ProCook - Westfield London
We're very happy to hear that you are satisfied with the product and that it meets your needs for a healthy alternative. Thanks for sharing your positive experience!
Amazing staff and products
November 12, 2025
Reply from ProCook - Westfield London
We appreciate your positive feedback; we are so happy you found our staff and products amazing.
Looks like a place where with great…
Looks like a place where with great quality products. The sales assistance in the Shepherd's Bush Westfield branch was extremely helpful with understanding my needs and recommended the perfect product I was looking for.
All in all, great service received hence will come again for more kitchen needs.
November 15, 2025
Reply from ProCook - Westfield London
We're happy to hear you found great quality products! It's wonderful that the sales team was helpful in understanding your needs and recommending the perfect product. We appreciate your feedback and look forward to your return for more kitchen needs!
Reply from ProCook - Westfield London
Thank you for your kind words! We're thrilled to hear that you're happy with our products. We strive to provide the best possible experience for our customers, and your feedback means a lot to us.
They were very welcoming when I came…
They were very welcoming when I came into the shop
November 12, 2025
Reply from ProCook - Westfield London
We're happy to hear that you felt welcomed when you visited our shop. Thank you for your positive feedback; it means a lot to us.
The very good customer care
October 31, 2025
Reply from ProCook - Westfield London
We appreciate you sharing your feedback. We are so happy you found our customer care very good!
Great customer service from Mar
Great customer service from Mar, he was most helpful.
October 31, 2025
Reply from ProCook - Westfield London
We appreciate your positive feedback! We are so happy to hear that you received great and helpful customer service.
Really good service and very good…
Really good service and very good advice given when looking for non-toxic pans
October 25, 2025
Reply from ProCook - Westfield London
We appreciate you sharing your experience with us! We're so glad to hear that you received very good advice and service when looking for non-toxic pans.
The staff very helpful explain the…
The staff very helpful explain the product specifications and very friendly
October 23, 2025
Reply from ProCook - Westfield London
We appreciate your positive feedback! We are so happy to hear that our staff was helpful in explaining the product specifications and friendly to you.
Reply from ProCook - Westfield London
Thank you for your review. We are sorry to hear of your experience; we have asked the Customer service team to contact you to resolve.
Donna- has been amazing when we came to…
Donna- has been amazing when we came to the Shepherds Bush, Procook. She has a wealth of information about your product and is an asset to your company. She has an excellent customer service skills and it shows. Thank you.
October 23, 2025
Unprompted review
Reply from ProCook - Westfield London
We're happy to hear about the amazing assistance you received at our Shepherds Bush location. It's great to know that her product knowledge and customer service skills were helpful. We appreciate you sharing your positive experience!
Reply from ProCook - Westfield London
We appreciate your positive feedback! We are so glad that you were happy with the exceptional service you received.
The staff were very approachable
The staff were very approachable, helpful and competent.
October 19, 2025
Reply from ProCook - Westfield London
We appreciate your positive feedback. We are so happy to hear our staff was approachable, helpful, and competent during your visit.
Very good at cutting and easy to clean
Very good at cutting and easy to clean. Hard wearing too.
October 14, 2025
Reply from ProCook - Westfield London
We're happy to hear that our product is easy to clean, durable, and effective for your cutting needs. Thank you for your positive feedback!
Pleasant shop and good advice from the…
Pleasant shop and good advice from the knowledgeable salesman.
October 13, 2025
Reply from ProCook - Westfield London
We're happy to hear that you enjoyed your experience in our shop. We appreciate you mentioning our knowledgeable salesman and his advice.
Very friendly service in explaining the…
Very friendly service in explaining the product and customer service!
October 15, 2025
Reply from ProCook - Westfield London
We appreciate you taking the time to leave us this great review! We're so happy you found our service friendly and helpful.
Lovely staff member who saw I was on…
Lovely staff member who saw I was on the phone and didn’t have enough space in my hands to gather what I wanted to purchase, he came over and offered to put the items on the till. I really enjoy the way that procook staff look after their customers!
October 14, 2025
Reply from ProCook - Westfield London
We're so glad to hear that our staff provided such considerate assistance during your shopping experience. It's wonderful to know you appreciate the care our team takes in looking after our customers. Thanks for your positive feedback!
Pleasant shopping experience with ProCook
I am a foreigner and has a very pleasant shopping experience, the staff is nice and can patiently explain the products to me.
October 8, 2025
Reply from ProCook - Westfield London
We appreciate you taking the time to leave us this great review! We're so happy to hear that our staff was nice and patiently explained the products to you, making your shopping experience pleasant.
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