ProCook - Westfield London Reviews 

626
TrustScore 5 out of 5

4.8

Unit SU1226, Ariel Way, W12 7GF London, GB


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Rated 5 out of 5 stars

You could write: “The staff were very experienced and knowledgeable. They took the time to demonstrate how to use the product properly, explained everything clearly, and answered all my questions.... See more

Rated 5 out of 5 stars

Today I ventured into the White City store of ProCook, there was a young gentlemen already explaining in detail about knives and their various differences to another customer which I was fully engaged... See more

Rated 5 out of 5 stars

Was efficiently shown a few examples for what I wanted- and then I purchased exactly what I wanted at the right price point for me. Didn’t feel pressured to buy more. The member of staff was knowledg... See more

Company replied

Rated 5 out of 5 stars

I went into the store in Westfield I I think I must have been served by one of the nicest assistants called Hamim he was so friendly & helpful…. Even reassuring me that he was confident my cake would... See more

Company replied


Company details

  1. Kitchen Supply Store

Written by the company

ProCook offers great value for money on aspirational, high quality, stylish ranges of market leading cookware, tableware and kitchenware. With a big online presence and stores across the UK, ProCook offers British designed, contemporary ranges with an emphasis on outstanding performance and excellence in manufacturing.

Why choose ProCook?

Written by the company

Reason #1 - Quality
ProCook products are manufactured to high standards, using premium quality materials. In fact we are proud to say we go the extra mile to ensure that a product is second to none. So you can be assured that at ProCook you can expect the best.
Reason #2 – Unbeatable Value
ProCook take great pride in being an own brand company with complete control over all aspects of our product ranges. This means we are able to offer our customers savings of up to 50% compared to other leading brands. Why pay more?
Reason #3 – Which? Recommended Provider for Furniture and Homewares
ProCook are proud to be endorsed by Which?, the consumer champion. Which? only endorse the best products and services, with ProCook offering the 4th best customer score out of 45 brands.
Reason #4 – Exceptional Customer Care
Nothing is more important to us than our customers, and we place great importance on ensuring our customer care team give the very best service. Our team are always delighted to hear from you and welcome your questions and comments no matter how big or small.
Reason #5 - Exclusive Design
The ProCook range of products focusses on clean contemporary looks, with a nod to the traditional. Our in house team of designers create bespoke products that will stand the test of time and look as good in modern homes as they do in traditional ones.
Reason #6 – Extensive Guarantees
For complete peace of mind we have guarantees on all our products and have extensive guarantees on many of our ranges. In fact all our knife and cookware ranges are covered by either 10 or 25 year guarantees.

Contact info

  • Unit SU1226, Ariel Way, W12 7GF, London, United Kingdom

4.8

Excellent

TrustScore 5 out of 5

626 reviews

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4.8

All reviews

(626)

25,056 reviews in the last 12 months

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Rated 5 out of 5 stars

Such lovely service from Donna today

Such lovely service from Donna today, who was so friendly and helpful and really knew what she was talking about. She made it a real pleasure.

July 4, 2026
Unprompted review
ProCook - Westfield London logo

Reply from ProCook - Westfield London

We're so pleased to hear our team member was friendly, helpful, and knowledgeable, making your experience a real pleasure. Thank you for your wonderful feedback!

Rated 5 out of 5 stars

Donna was amazing

Donna was amazing! Really knowledgeable and very nice. Will definitely be back both for the prices and the customer service!

July 2, 2026
ProCook - Westfield London logo

Reply from ProCook - Westfield London

We're so pleased you had such a positive experience with our team member! It's wonderful to hear that their knowledge and kindness, along with our prices, will bring you back.

Rated 5 out of 5 stars

The staff were helpful and friendly

The staff were helpful and friendly. They brought me right to what I needed. It was a kitchen knife so they had to check ID, but it was not a big deal. The product seems good, especially given the price was not too high.

June 28, 2026
ProCook - Westfield London logo

Reply from ProCook - Westfield London

We're so pleased to hear our staff were helpful and friendly, and that you found exactly what you needed! We appreciate your understanding regarding the ID check and are glad you're happy with the product's quality and price.

Rated 5 out of 5 stars

Excellent and enthusiastic staff

Excellent and enthusiastic staff. Polite and prompt service.
Friendly support and environment.

June 25, 2026
ProCook - Westfield London logo

Reply from ProCook - Westfield London

We're so glad you experienced excellent and enthusiastic staff, along with polite and prompt service! Thank you for your kind words about our friendly support and environment.

Rated 5 out of 5 stars
ProCook - Westfield London logo

Reply from ProCook - Westfield London

We appreciate your kind words about our staff and products. It's wonderful to hear you had such a positive experience.

Rated 5 out of 5 stars

Good customer service

Good customer service and product is working well

June 25, 2026
ProCook - Westfield London logo

Reply from ProCook - Westfield London

We're so pleased to hear that you experienced good customer service and that our product is working well for you! Thank you for your kind words.

Rated 5 out of 5 stars

Great customer service always the best…

Great customer service always the best quality stuff I will always support by buying😄

June 19, 2026
ProCook - Westfield London logo

Reply from ProCook - Westfield London

We're so happy you appreciate our great customer service and quality! We truly value your continued support.

Rated 5 out of 5 stars

Good day out

We got good advice on a set of frying pans, lady in the store, if I'm correct Donna she gave a lot information about the set and made our decision easy to buy them, thank you donna once more for making my wife happy to buy them.
We were at unit su1226 Westfield London , o. 18 of June and about 8.42 pm
Hope I got the name correct as on the receipt it says operator: Donna and gateway: Adyen

Thank

June 18, 2026
ProCook - Westfield London logo

Reply from ProCook - Westfield London

We're so glad to hear about your positive experience and that our team member provided such helpful advice. It makes us happy to know we could assist in making your wife happy with her purchase. Thank you for sharing your kind feedback!

Rated 5 out of 5 stars

Great experience and service

Great experience and service. Staff very welcoming, helpful and knowledgeable.

June 9, 2026
ProCook - Westfield London logo

Reply from ProCook - Westfield London

We're so glad you had a great experience and found our staff welcoming, helpful, and knowledgeable! Thank you.

Rated 1 out of 5 stars

Poor Products Backed by horrible return policy


I purchased a ProCook 4-slice toaster for £99, but it burns every slice of sourdough I put into it. Even on the second-lowest setting, the bread becomes so burnt that smoke fills my kitchen and will set off the fire alarm if the extractor fan is not running.

I returned the toaster to the ProCook store at Westfield, expecting a refund for what I believed to be a faulty product. However, a member of staff named Melvin informed me that he could only offer an exchange because the toaster had been opened and used. This was extremely frustrating. I live an hour away from the store and had already spent £6 on parking, only to be sent home with a replacement toaster because Melvin felt I had not given ProCook the opportunity to determine whether the original unit was defective.

I accepted the replacement and tested it at home, only to discover exactly the same issue. The toaster again burned the bread at a very low setting. Now I am expected to make another hour-long journey, pay another £6 for parking, and waste an additional two hours of my time simply to prove that the problem is not unique to the first toaster.

I find this returns policy completely unreasonable. ProCook advertises a 30-day return policy, yet customers appear unable to return a product once it has been opened and tested. How is a customer supposed to determine whether they are satisfied with an appliance without using it?

What disappointed me most was the lack of understanding and customer care I experienced. Rather than listening to my concerns and recognising the inconvenience this situation has caused, Melvin was dismissive and unhelpful. I have always had a positive impression of the ProCook brand, but this experience has seriously damaged my perception of the company. As a result, I will not be purchasing from ProCook again.

June 15, 2026
Unprompted review
ProCook - Westfield London logo

Reply from ProCook - Westfield London

Trustpilot

Thank you for your review. We’ve sent you a request for further information such as your order number. Once we have this, a member of our team will be in touch.

Chloe
Customer Service Support

Rated 2 out of 5 stars

staff

Great induction hob adapter, but lack of transparency at the till
Review:
I purchased an induction hob adapter from this ProCook store, and regarding the material and quality of the product, I have no complaints at all—it does the job perfectly.

However, I was very disappointed by the staff's behaviour at checkout. Before adding even a single pound (or penny) to the final bill to donate to charity, the staff must explicitly ask the customer for permission. Adding a charitable donation automatically to the receipt without asking beforehand is untransparent and unprofessional. Charity is a personal, spontaneous choice, not an automatic charge forced onto the customer at the till.

The product is great, but transparency at checkout definitely needs to be improved. I hope management instructs the team to always ask before adding anything to the bill.

June 5, 2026
ProCook - Westfield London logo

Reply from ProCook - Westfield London

Westfield

Thank you for your review – we are very sorry to hear this. We will pass your comments onto the store


Rated 5 out of 5 stars

Friendly

Friendly, helpful and informative staff. Gave me a really good deal on a pan set that will last me years.
The pan set was just what I was looking for and has all of the features that I needed

June 9, 2026

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