Great!!!! Lovely and wonderful! Awesome communication about shipment and status of my ring! Easy to use website! Unbeatable prices! And the ring!!! Absolutely drop dead stunning! I was looking i... See more
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What is Rare Carat?
Rare Carat is one of the leading diamond jewelry retailers in the United States, and best rated jeweler on Trustpilot since 2024. In 2021, Rare Carat pivoted away from its initial "search engine" business model and started accepting payments. This allowed the company to become merchant of record on all transactions and take end-to-end responsibility for customer service and satisfaction. Behind the scenes, like in traditional retail, Rare Carat aggregates many vetted wholesalers with whom the customers never interact. All products sold on Rare Carat come in a Rare Carat branded box, the company no longer selling products from third party brands. The company has gained a reputation for exceptional customer protection, customer service, quality and pricing. Learn More about the company here: About Rare Carat
Over a million of happy customers used Rare Carat so far.
TrustPilot, Google and BBB users have submitted more than 5,000 positive Rare Carat reviews.
Rare Carat offers more than 1,500,000 natural and lab-grown diamonds, using sophisticated AI to rate diamond deals and help you find the best value.

Powerful Reports on Diamonds Don’t get ripped off, no matter where you shop. Use the free Rare Carat Report, a Price and Quality check for any diamond you are considering buying anywhere.

Free Human Gemologist Help
Additionally, Rare Carat Gemologists are available 24/7 to answer diamond questions about any diamond sold anywhere, no strings attached. Give it a shot and you’ll see why Rare Carat reviews are excellent.

Questions? Get in touch at help@rarecarat.com or visit us at RareCarat.com to discover the smarter way to buy diamonds.
We don’t care where you buy diamonds - just that you buy smart.
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Yes! All of our products are covered by our 100% Money-Back Guarantee
20W 47th Street Suite 601A, 10036, New York, United States
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I got a superior quality .9 carat natural diamond for the love of my life.. the only thing I've ever seen that sparkles more than the diamond I received from Rare Carat is her...I knew nothing about diamonds abd the many variables involved in grading them at the beginning of my selection and purchase...the many toolls, tips, and footnotes provided by Rare Carat all along the way were extremely helpful in helping me to make an informed decision about my purchase...I know a lot more than I ever thought I would know regarding diamonds and their grading/valuation...I am 100% certain that I received the absolute best quality diamond for what I was budgeted to spend...trust me when I tell you that I shopped around and did a lot of comparisons before I pulled the trigger on my Rare Carat putchase...I'd guesstimate that I saved at least 10% to 30% over the closest competitors and none of the other competitors were offering a natural stone that was even in the same ballpark as far as quality goes compared to what I got for my money at Rare Carat....I could have easily paid twice as much for a diamond of much lesser quality at many places ilooked...I got a .9 carat oval natural diamond, grade D, VS1, rare carat ideal cut, set in an 18k white gold basic no frills engagement ring for less than $2400...you'd be hard pressed to just buy a stone only like that for $3000 anywhere else...and I'll say ut again in case you missed it, this diamond sparkles so much it should have come with a pair of sunglasses so you dont blind yourself when you look at it in direct sunlight. .ive never seen stone put out the bling like the one I got from Rare Carat...my lady is in love with her ring...she tried to talk me down on my final choice but when I realized what I was going to get for my money from Rare Carat versus what I would've gotten if id gone anywhere else, I couldn't hit the buy now button fast enough.. honestly, I felt like I was stealing the ring in the end...thanks a million times Rare Carat for what you're doing in the diamond ring market... what matters most is what you get for your money and you guys have really left your competition far far behind...I think I probably ask more people if they've seen her new ring than she does because I love showing it to people and then telling them what a smoking hot deal i got it for...everyone is blown away when I tell them...keep doing what you're doing...it is working well...thanks again...DB

Reply from Rare Carat
They did an amazing job. The customer service was exceptional and easy to communicate with.

Reply from Rare Carat
The ring looked amazing. She was very surprised and extremely happy.

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Customer service when there was an issue they reached out to inform me right away. Provided a good solution that was much appreciated. Delivery was secure and quick.

Reply from Rare Carat
The ring came out beautifully; 18k gold is definitely the way to go. I was surprised by how big the stone looked; I got a 2.0ct oval. The fact that you can use Klarna to finance the rest was a big plus for me.

Reply from Rare Carat
Ring size was perfect. Diamond is absolutely beautiful. Very happy fiance

Reply from Rare Carat
I got to pick exactly what i wanted and how i wanted it among a great selection.

Reply from Rare Carat
Everyone was so incredibly helpful answered all of my questions. The customer service was incredible. Delivery was fast. The quality of this diamond is absolutely amazing. It is gorgeous absolutely jaw dropping beautiful natural diamond

Reply from Rare Carat
This was one of the first rings I saw among 1000 options from multiple websites. But I always knew this was the one! My fiancé and everyone else LOVED this ring!
The Navigation and User experience is very good! I work on the Software dev industry and do UX design myself and I can attests that this company has smart developers.
They also are very good communicators and the customer service is top of the line.
In terms of Delivery, my only complain i with FEDEX. The Delivery guy did not knocked on my Door or rang the bell, I have him on Camera. I was in my house waiting for him and had to wait another 4 days.
Rare Carat offered changing the delivery method, but I decided to put a note on my door letting the guy know I was there

Reply from Rare Carat
My experience with Rare Carat stands apart from any online purchase or customer service experience I've ever had.
As my wife's 60th birthday approached, I wanted to find a gift that truly reflected my love and appreciation for her—something special that she could wear often and cherish for years to come. After considering several ideas and consulting my daughters, I initially looked at diamond tennis necklaces before ultimately deciding on a diamond tennis bracelet.
During my search, I came across Rare Carat and was immediately impressed by the company and its story. What I didn't know at the time was that my son-in-law had purchased my daughter's engagement ring through Rare Carat, and my future son-in-law had done the same. Both had wonderful experiences, which only reinforced that I was in the right place.
Shortly after I began browsing, I received an email from Ajay, the founder and CEO. I'll admit, I was skeptical at first and assumed it was an automated message. It wasn't. Over the course of several email exchanges, Ajay personally answered my questions, provided thoughtful recommendations, and never once tried to upsell me. In fact, his advice was honest, practical, and focused entirely on helping me make the right choice. I was genuinely impressed that the CEO of the company was so personally involved and accessible.
With Ajay's guidance, I selected a 6-carat tennis bracelet in a 6.5-inch length. The ordering process was seamless, communication from the Rare Carat team was outstanding, and the bracelet was shipped almost immediately. The presentation was beautiful—a stunning outer box with an elegant jewelry box inside that made the gift feel even more special.
When my wife opened the bracelet on her birthday, her reaction told me everything. She absolutely loved it, and the happy tears confirmed that I had finally gotten a milestone birthday gift right after more than 30 years together.
There was only one problem: the bracelet was slightly too small.
I contacted Rare Carat's support team through chat, and the response was incredibly fast. The exchange process was explained clearly and professionally, and I had the bracelet on its way back the very same day. We decided to move up to a 7-inch, 7-carat bracelet, and I was happy to pay the difference.
After Rare Carat received the return, I learned that the replacement would take longer than expected because of inventory availability. While I was disappointed, what happened next is what truly separates a good company from a great one.
I reached out to Ajay to express my concerns, and within minutes I received a call from a manager at Rare Carat. She listened carefully, understood my frustration, and immediately offered a solution that exceeded all expectations: they upgraded the bracelet to platinum at no additional cost and expedited the shipment.
The bracelet arrived exactly when promised, and my wife couldn't be happier. Seeing her wear it every day makes me smile, and the entire experience has left a lasting impression on me.
Rare Carat delivered a beautiful piece of jewelry, but more importantly, they delivered something increasingly rare today—exceptional customer service, genuine care for their customers, and a commitment to making things right.
Thank you, Ajay, and the entire Rare Carat team. You have earned a customer for life.

Reply from Rare Carat
Best customer service!! Amazing quality and fast shipping. Couldn't ask for more! I'm so inlove with my rings.

Reply from Rare Carat
Great communication at a great price! Got the ring in the mail and it looks great. My only complaint would be the scribe lettering was small and hard to read but not a big deal for me overall.

Reply from Rare Carat
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