SmartBuyGlasses Reviews 

17,253
•
TrustScore 4.5 out of 5

4.6

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Review summary

Created with AI, based on recent reviews

Considering 858 reviews, reviewers overwhelmingly had a great experience with this company, often mentioning how completely thrilled and pleased they are with their new purchases. Consumers frequently praise the wide range of stylish designer frames, highly affordable prices, and the exceptional overall quality of the prescription lenses. Customers also highlight the fast shipping service, the extremely easy navigation on the website, and the helpful communication received throughout. However, some customers also noted that delivery times occasionally took significantly longer than expected or faced minor unexpected shipping delays. A few other people also felt that dealing with product returns, refund requests, or occasional order discrepancies could sometimes become quite frustrating.

What people talk about most

Product

Reviewers express immense satisfaction with the quality and design of their glasses, highlighting excellent... See more

Quality

People report positive experiences with quality, highlighting that lenses are of a premium standard and... See more

Delivery service

Reviewers highlight positive aspects of delivery service, frequently praising quick shipping times and items... See more

Service

Clients share positive opinions on service, highlighting excellent communication and trustworthy support... See more

Order

Customers consistently note ambiguous experiences with order, highlighting both satisfaction and frustration.... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Very happy with all purchases from SmartBuyGlasses. My experience with Customer services support is very positive and found them to be friendly, supportive and have good responding times when checking... See more

Rated 5 out of 5 stars

This was David Beckham (DB 7105 - 086), dark Havana. Frame arrived as described. Reasonably well packaged. Fast free shipping for a bargain price. Bargain price at £57.00 for an acetate frame at this... See more

Rated 5 out of 5 stars

I've just received my fourth order from Smartbuy Glasses and I'm once again thrilled with my purchase. Absolute bargain compared to my optician and my go-to when I need a new pair (or 5!) fantastic qu... See more

Rated 5 out of 5 stars

Fantastic value glasses. My friends all comment about how great my glasses are. Some even come with standard lenses included. I have just bought my self another 3 designer pairs. I do love this site... See more


Company details

  1. Contact Lenses Supplier
  2. also in
  3. Eye Care Center
  4. Fashion Accessories Store
  5. Glasses Store
  6. Optician
  7. Sunglasses Store

Written by the company

SmartBuyGlasses is a leading local eyewear e-commerce in the UK. With over 15 years of expertise in the eyewear industry, SmartBuyGlasses sells an extensive range of eyeglasses, sunglasses and contacts at the best prices. They offer frames from both designer and affordable brands, with free standard lenses that can be fully customised with a variety of high-quality lenses and coatings. Whether you want single-lens, progressive, blue light block or photochromic, SmartBuyGlasses has everything you need for the clearest vision and optimal eye health.

Smartbuyglasses UK Support

Written by the company

180+ designer brands for less
The largest selection of designer eyewear online.
100-days returns
Shop with confidence! With our 100-day return policy, you can find your perfect pair.
Expert optical advice
Get professional optical advice from our in-house opticians and Optical Centre.
Unbeatable customer service
When it comes to questions, our customer service team is all ears. They are happy to support you with anything you need.
24-month warranty
Our exclusive 24-month warranty covers all manufacturer defects for sunglasses and eyeglasses. For contact lenses, we have a 3-month warranty.
Help us envision a better world
We partner with organizations such as 1% for the Planet to create environmental and social change. Your purchases from SmartBuy Collection, Arise Collective, LMNT and Oh My Woodness! help give back to communities to make a difference.

Contact info

4.6

Excellent

TrustScore 4.5 out of 5

17K reviews

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4.6

All reviews

(17,253)

766 reviews in the last 12 months

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Rated 1 out of 5 stars

I hate giving bad reviews

I hate giving bad reviews, but my experience was terrible and could have been avoided.

I was planning a holiday. I bought new sunglasses with 2 months to spare. All good.
I got an email a couple of days later saying that they had looked at my prescription and choice of frames and would recommend that I upgrade to a higher spec of lens. Annoying, but I accepted the recommendation and paid the difference. They are the experts, right?

Then - silence. One week. Two weeks. Three weeks..... Nothing. I was getting close to going on holiday, so thought I should follow up. A fast reply came back saying sorry for the delay and that they would chase the dispensers and give me an extra 5% credit for the faff. Great.

Two days later, I was contacted telling me that my lens and frame combination was impossible and that they were never going to make the glasses for me. My order had just sat there, despite their 2 week turn around promise, and no one had bothered to check or tell me.

Needless to say, trust broken. Entirely avoidable, leaving me to run around to get new sunglasses made in a few days.

I'd recommend Glasses Direct. This is the first time I haven't used them and I regret it.

April 17, 2026
Unprompted review
SmartBuyGlasses logo

Reply from SmartBuyGlasses

Hello Matthew,

I hope you’re doing well.

I’m reaching out about your recent order with us. I understand your concerns and want you to know that I’m here to help make things right.

I’ll follow up with you privately via email to assist and resolve this matter.

Have a wonderful day!

Best regards,
Romar

Rated 5 out of 5 stars

Received excellent service

Received excellent service. I ordered some Coach sunglasses for my daughter’s birthday, however (my mistake) mistook the delivery address, which meant they would arrive well after her birthday. I sent an email explaining my mistake and received an immediate reply saying they would do what they could. Lo and behold I received them 2 days prior to her birthday, a whole 6 days before they were expected. Glasses are lovely and I’m so pleased to actually receive good customer services from a company who seems to care about their customers - thank you

April 15, 2026
Rated 1 out of 5 stars

Items not as described

Items not as described, delivery times listed as days but took months, then quantity of items that eventually arrived were incorrect. Took ages to get a refund

April 14, 2026
SmartBuyGlasses logo

Reply from SmartBuyGlasses

Hello Niraj,

I hope you’re doing well.

I’m reaching out about your recent order with us. I understand your concerns and want you to know that I’m here to help make things right.

I’ll follow up with you privately via email or via phone call to assist and resolve this matter.

Have a wonderful day!

Best regards,
Romar

Rated 5 out of 5 stars

Fantastic company

Fantastic company! The glasses I ordered are perfect and the quality is fantastic. Very easy service to use when using a prescription too

April 15, 2026
Rated 5 out of 5 stars

Excellent! Highly recommend

I’ve now had my varifocal glasses 6 months. I am extremely impressed! From ordering, there was regular updates on them being made. The frames are excellent quality. The quality of lenses and accuracy of varifocal is spot on! I was sceptical to begin with having always had my glasses from my local optician but I have saved a fortune for exact same quality. I highly recommend.

April 12, 2026

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