Sugar & Sloth Reviews 

234
TrustScore 5 out of 5

4.9

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Review summary

Created with AI, based on recent reviews

Looking at 96 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the high quality and thoughtful design of the products, which often serve as uplifting tools for mental well-being and self-care. Many people enjoy the monthly subscription boxes, finding them to be a source of joy and a valuable pick-me-up. The staff are frequently highlighted for their helpfulness, kindness, and genuine care, fostering a supportive and friendly community online. However, some customers also noted concerns regarding the online community, including issues with group moderation.

What people talk about most

Product

Customers consistently note positive experiences with product, often describing them as well-made,... See more

Quality

Clients share positive opinions on quality, consistently praising the high standard of products and artwork.... See more

Staff

People report positive experiences with staff, consistently praising their professionalism, kindness, and... See more

Subscription

Reviewers highlight positive aspects of subscription, with many expressing delight and satisfaction with... See more

Social media

Reviewers mention positive feedback about social media, highlighting the friendly and supportive nature of... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Fab stationery subscription service - my 13 year old daughter has ASD and ADHD and finds transitions difficult. She found it so difficult going from primary school to senior school and this really hel... See more

Company replied

Rated 5 out of 5 stars

I can't begin to describe how much Sugar & Sloth has helped me in my daily life because Anita and her team truly care about people's mental health and wellbeing. Having Sugar & Sloth gorgeous colourfu... See more

Company replied

Rated 5 out of 5 stars

Receiving a Sugar and Sloth tiny hug box is a little present of warmth and sunshine to myself each month. The products are well made and make me smile. Every now and then when I look at my financ... See more

Company replied

Rated 5 out of 5 stars

So much love for sugar and sloth! Products are perfect, beautifully designed, so much thought goes into them and there is nothing like them! They are always helpful if you need any support and kee... See more

Company replied


Company details

  1. Pen Store

Written by the company

I'm illustrator Anita Perry, your neurospicy bestie. Sugar & Sloth is: 💌 A home for overly anxious stationery-lovers 🥇 Tiny Hug Club - The UK's Cutest Independent Subscription Box 🌻 Our Supportive Community At Sugar & Sloth we offer cute, uplifting stationery, accessories, enamel pins & clothing to let you know you're not alone. Tiny Hug Club is our monthly enamel pin & stationery subscription box, super cute goodies to brighten your month.


Contact info

4.9

Excellent

TrustScore 5 out of 5

234 reviews

5-star
4-star
3-star
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1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 100% of negative reviews

Typically replies within 48 hours

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4.9

All reviews

(234)

95 reviews in the last 12 months

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Rated 5 out of 5 stars

Excellent small business

Sugar and sloth quite literally know what many people want shared experiences among people like myself with mental health issues it helps us cope better on our journeys! Also their stationary leave me in cuteness overload for a week 😉🥹😍😍🥰🥰🥰

August 20, 2025
Unprompted review
Sugar & Sloth logo

Reply from Sugar & Sloth

Hi lovely,
Thank you so much for your amazing message – it really means the world.

I'm so glad the shared experiences and cute stationery are helping you feel supported and seen.
You’re not alone, and we’re so happy to have you on this journey with us.

Big hugs and all the cuteness,
Anita x

Rated 5 out of 5 stars

Wish I could give it more than 5 stars ⭐️

Wish I could give it more than 5 stars lol.
I love Sugar&Sloth so much every time I'm showing all my cute stuff to friends/family I get so obsessive it feels like I'm telling people to join a cult 😂
Seriously thou, received a huge package today, felt like christmas opening it. Everything is neatly packed and the stuff is awesome. I love the sweary sassy adult products because I usually find other mental health stuff to clichee (I'd rather hear "kick today in the butt" than "carpe diem"). Cute, sassy and awesome mental health stationary and accessories, can it get any better? (No it can't).
The monthly subscription is to die for. Best day every month when it arrives. And the social media community is so friendly and nice.
And the customer service is also amazing, always kind and friendly and overly helpful.
500000 stars ⭐️

August 20, 2025
Unprompted review
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Reply from Sugar & Sloth

Hi Stina,
Oh wow, this gave me the biggest smile, thank you so much!

“500000 stars” and a cult-level obsession? I’m honoured, truly!

I’m so glad you love the sassy side of things, we’re all about ditching clichés and bringing real talk with cute chaos.

Hearing how much joy your package brought makes all the hard work totally worth it.

Thank you for being part of the community, for loving the sweary bits, and for being downright amazing.

Big hugs,
Anita x

Rated 5 out of 5 stars

I love everything about this company

I love everything about this company.
I have brought many (many🫣) items - a lot of the bits I have collected were to help with anxiety, which they do. I have brought a lanyard which I use at school which all my kids love as it helps them when they are feeling overwhelmed.
I love their ethos, I love their products I totally recommend them every time - I have recommended them to lots of my friends and colleagues. I am sad that they are closing their shop to concentrate on the tiny hug box but I totally get it. My only regret is I didn't get one of their teemill Xmas hoddies :( don't be like me - go check them out x

August 20, 2025
Unprompted review
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Reply from Sugar & Sloth

Hi Emma,
Thank you so much for your lovely review – it means the absolute world.

I’m so glad the goodies (extra yay for the lanyard!) have been helpful for both you and your students – that’s just the best thing to hear.
And thank you for sharing Sugar & Sloth with your friends and colleagues, that kind of support keeps us going.

And… you didn’t hear it from me, but festive Teemill goodies might just make a return this year… so keep those eyes peeled!

Big hugs and lots of love,
Anita x

Rated 5 out of 5 stars

Absolutely love everything that Sugar…

Absolutely love everything that Sugar and Sloth make. Love the tiny hug club and everything that is sent out via that. It's a wee chunk of fun that keeps me sane whilst dealing with all that life throws at you.

August 20, 2025
Unprompted review
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Reply from Sugar & Sloth

Hi Sarah,
Thank you so much for your lovely words – they really made my day!

I’m so happy Tiny Hug Club brings a bit of fun and calm to your month. That’s exactly what it’s here for – a little bright spot in the middle of life’s chaos.

Thank you for being part of the club and for all your support!

Big hugs,
Anita x

Rated 5 out of 5 stars

Amazing company

Amazing company! Anita is an incredible human who along with her incredible team and amazing products have really helped my mental health so much. The monthly tiny hug club boxes are a joy to recieve every month! They are made with so much love and care and help more than anything else I have tried to support my mental health. Thank you Sugar and Sloth for making my life so much more bearable and happy. Amazing customer service too!

August 20, 2025
Unprompted review
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Reply from Sugar & Sloth

Hi Diane,
Thank you so much for your beautiful message, it truly means the world to me (and Holly, Daisy and Cameron too!)

I’m so touched that the Tiny Hug Club boxes have helped support your mental health. We pour so much love into each one, and hearing they’ve made a difference makes it all worth it.

Thank you for being part of this little community – we’re so lucky to have you with us.

Big hugs,
Anita x

Rated 5 out of 5 stars

So much happiness

Sugar and sloth Brings me so much happiness every time I get a parcel from them. Their products are so well made and so very cute.

August 1, 2025
Unprompted review
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Reply from Sugar & Sloth

Hi Anya,
Thank you so much for your lovely words!

I’m so happy our parcels bring you a little burst of happiness – that’s exactly what we hope for.
Thank you for your kind words and support!

Big hugs,
Anita x

Rated 5 out of 5 stars

Awesome

Awesome, such refreshing fun content, to brighten your day

August 20, 2025
Unprompted review
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Reply from Sugar & Sloth

Hi Rachel,
Thank you so much for your kind words!

I’m so glad the content brings a bit of brightness to your day – that means everything.
Thank you for being here and for all your support!

Big hugs,
Anita x

Rated 5 out of 5 stars

Great service

Great service, lovely products. Perfect little gifts to cheer up friends

July 29, 2025
Unprompted review
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Reply from Sugar & Sloth

Hi lovely, aw I'm so pleased you loved your goodies, and I hope they did the trick with cheering up your friends! Thank you so much for your amazing support :) xx

Rated 5 out of 5 stars

ADORE 🥰

Adore Sugar & Sloth the team are so wonderful and helpful they are such a pleasure to do business with and I am a loyal supporter. They are so neurodivergent friendly too which is phenomenal and massively appreciated. Their attention to detail kindness and genuine humanity are just delightful. Honestly I cannot recommend or praise Anita, Holly, Daisy and Cameron enough. Their entire ethos revolves around us their customers and their relationships with us really putting us at the forefront and heart of all they do. As for the goods well the quality and value is incredible and are my go to for EVERYTHING! I have no need to go elsewhere as all of my needs are met and exceeded in every imaginable way. I also adore hanging out on lives when I can and when I can’t engaging with them and other customers through their social media channels. The community they have created is indescribably beautiful and wonderful and so safe. I’m so proud to be a Tiny Hug Club member and Bestie thank you for everything you really make a difference to my day to day life and I am truly blessed and grateful

July 29, 2025
Unprompted review
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Reply from Sugar & Sloth

Hi Tuesday, oh thank you so, so much for your lovely words, and for being such a wonderful member of our little community! It truly is besties like you who make our little corner of the internet such a welcoming, cosy place to be. Your support and kindness mean the world and we truly, truly appreciate you! Lots of love xx

Rated 5 out of 5 stars

You must treat yourself!

Amazing boost to my wellbeing receiving my monthly subscription box through the post. Who knew a colourful little box, full of colourful goodies, could do so much. Thank you Anita & team for making myself and many others, feel a bit better about ourselves.
Highly recommend to you getting your own box of course, if you haven’t done already 😊

July 11, 2025
Unprompted review
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Reply from Sugar & Sloth

Hi lovely, oh I'm so, so pleased you enjoy receiving your boxes each month, and that they give you a boost :) Thank you so much for being part of Tiny Hug Club, and for all your amazing support! x

Rated 5 out of 5 stars

Cute designs and a great subscription…

Cute designs and a great subscription box, great value for the quality (and quantity) included and a nice mix of pins and stationery.

After dark version is my preference with a little naughtiness in the form of swear words or maybe “swear adjacent”. Amazing little UK business with a growing following and community on social media.

December 12, 2024
Unprompted review
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Reply from Sugar & Sloth

Hi Angela, thank you so much for taking the time to leave such kind words!

I'm so pleased you love your monthly Tiny Hug Club box, with the additional sweary pins too, hehe :)

Thank you so much for being here, and for all your amazing support! x

Rated 5 out of 5 stars

Great service and product

What a wonderful business to buy from. After procrastinating for too long over a tee shirt and with the endorsement of my daughter confirming it was not too sweaty image a purchase. Wanting this for. A specific event I contacted the company with a cheeky little plea and was delighted to be contacted with the item arriving on time. I wish here were more businesses like this who provide unique quality clothes with a personal touch. Thank you and your product certainly raised a few smiles 🙂

June 20, 2025
Unprompted review
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Reply from Sugar & Sloth

Hi lovely, oh thank you so much for taking the time to share such lovely words! I'm so pleased your tee arrived in time for your event, I hope it all went well :) Thank you so much for all your amazing support! x

Rated 5 out of 5 stars

Such unique and beautiful products

Such unique and beautiful products. I love the colours and fun! The customer service team are brilliant and sooo good in any communications!
Great company and thank you for existing!

June 1, 2025
Unprompted review
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Reply from Sugar & Sloth

Hi Melinda, aw I'm so pleased you like the goodies! Thank you so much for being here, appreciate you! Sending hugs x

Rated 5 out of 5 stars

Outstanding customer service & great products!

Since discovering Sugar & Sloth I can honestly say that the level of customer service has been outstanding.
They have managed to create not only a unique brand, selling high quality products that are incredibly cute, but also encouraging and emotionally appealing in practicing self care.
The S&S community is such a valuable space and the staff clearly care about the environment and wellbeing of its members.
I am proud to be a member of the tiny hug club and would recommend Sugar & Sloth without hesitation.
Thank you for everything you do guys!

June 25, 2025
Unprompted review
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Reply from Sugar & Sloth

Hi Jen, thank you so much for taking the time to write such lovely words! I'm so happy to have you as part of Tiny Hug Club, and part of our bestie community. Sending big hugs! x

Rated 5 out of 5 stars

Sugar and Sloth are fabulous

Sugar and Sloth go above and beyond in every way whenever I have dealt with them. On top of having fantastic customer service they've created a wonderful safe space online.

June 25, 2025
Unprompted review
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Reply from Sugar & Sloth

Hi Leanne, oh thank you so much for being so kind, and for being part of our little online community, appreciate you! Sending hugs x

Rated 5 out of 5 stars

Super cute self-care stationary

Super cute self-care stationary designed by artist Anita Perry based on therapy techniques that really work. Outstanding customer service from a friendly team that make you feel valued and part of a community. I look forward to my Tiny Hug Club subscription box every month.

June 25, 2025
Unprompted review
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Reply from Sugar & Sloth

Hi Morag, we're so grateful to have you as part of our little community, and part of Tiny Hug Club! Thank you so much for being here, and for your lovely, kind words :) Sending hugs x

Rated 5 out of 5 stars

A community of kindness in a busy world

Sugar and Sloth's cute and colourful toolsets/notepads for managing the stresses of modern life are well thought out and incredibly helpful in breaking down worries and working through them in a constructive and helpful way. They are uplifting, life affirming and through their Bestie Facebook group have managed to create a little pocket of the internet that is unfailingly supportive and kind. Keep up the good work!

June 25, 2025
Unprompted review
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Reply from Sugar & Sloth

Hi Claire, thank you so much for being here! I'm so pleased you find the goodies helpful, and very grateful to have you as part of our Bestie community. Sending hugs! x

Rated 5 out of 5 stars

I love my monthly box of happiness

I love my monthly box of happiness. Anita and her team are kind and genuine. The products make me smile and are wonderful quality.

June 4, 2025
Unprompted review
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Reply from Sugar & Sloth

Hi Hayley, thank you so much for taking the time to leave such kind words, and for being part of Tiny Hug Club, you're amazing! :) x

Rated 5 out of 5 stars

S&S Put the Sunshine in my Otherwise Boring Month

Anita and the whole S&S team are some of the loveliest people you will meet. The Tiny Hug Club subscription box is the sunshine on my otherwise dull month.

The bestie group is amazing and my first port of call if I need support.

I love S&S and how inclusive the whole team are.

June 20, 2025
Unprompted review
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Reply from Sugar & Sloth

Hi Anni,
Thank you so much for your beautiful words!
We’re so happy the Tiny Hug Club adds a little sunshine to your month.
And it means the world to know the Bestie group feels like a safe, supportive space for you.
Thank you for being such a lovely part of our community.
Big hugs,
Anita x

Rated 5 out of 5 stars

awesomeness in a box!

Fantastic subscription box of mental wellness and stationary goodies delivered to my door every month.
Absolutely amazing products and awesome customer service.
Thank you 😍

June 16, 2025
Unprompted review
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Reply from Sugar & Sloth

Hi NM,
Thank you so much for your lovely review!
We’re so happy you’re loving the monthly goodies, it’s the best feeling knowing they bring a little joy.
Thank you for being part of the club!
Big hugs,
Anita x

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