Loved the product and great service! 😊 Nice variety and good quality at a fair price. One small issue: the store layout could be better. Jackets, shirts, and tees should be grouped together for easie... See more

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Great product but the Oxford Street store is a joke, item arrived 2 days later than quoted online as no stock in the Oxford Street store, then staff couldnt locate it, 45min later it was found in a bo... See more
The lady who worked in the store was so helpful and friendly! She has dyed red hair and I can’t remember her name but she made it such a pleasant experience and we ended up buying more because of her... See more
Big store with a lot of items stored at different places. I found some items I was looking for but I miss a bit of organization in the store at the men's department. You can find polos all over... See more
Company details
About Superdry - Regent Street
Written by the company
Superdry & Co stands as an authentic premium outfitter, built on the pillars of craft and culture. Our collections revisit heritage garments from iconic outerwear to refined jersey, shirting, and denim. Reimagined with contemporary tailoring, premium fabrics, and meticulous attention to detail. The result is a timeless wardrobe that balances quality and versatility, empowering confidence while maintaining an understated sophistication.
For customer support please visit our Help Centre.
Help Centre Visit the website Shop womens Shop mensContact info
103-113 Regent St, W1B 4HL, London, United Kingdom
- 02074 405100
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Great service!
Poor customer experience, outdated processes
Really disappointing experience with Superdry.
I bought an item online as a gift, only to find out they don’t provide gift receipts for online orders, something that is pretty standard with most retailers nowadays. This makes exchanges unnecessarily difficult.
Customer service confirmed that the only option is to show the original order confirmation email or return the item by post for a refund and reorder. This is simply inconvenient, especially when the item was bought as a gift.
For a brand of this size, this feels like a very outdated and inflexible process. It puts the customer in an awkward position for something that should be simple.
Definitely something Superdry needs to improve.
great service, good variety
the store is well laid out and with a lot of variety, the shop keeper at the till was friendly and helpful. the dressing room and its staff on the other hand were either unavailable or hiding and the dressing rooms were full of left over clothing
Craig was absolutely amazing
Craig was absolutely amazing. So genuine and nice! Helped me outwit my issue and was just so friendly.
Great team at the Regent street shop
Great team at the Regent street shop. Welcoming, kind, helpful, polite. I love that I can still find natural fabrics from this brand, and the vintage section in the specific store has some really comfy items.
The shop in Regent street is amazing…
The shop in Oxford street is amazing with loads of choice and all sizes . The Fuji coat is the best coat I have ever bought keeping me extremely warm . The zip , fit , quality is all there ! I am never going back to any other brand .
I didn’t find the coat that I was…
I didn’t find the coat that I was looking for at the store, so i ordered it there with the girl she was nice and helpful 10/10 I received my coat 2 days later .so was very good experiences . thank you so much
I like super dry products
High quality
High quality. Good customer service. Not too busy. Short queues, if any at all. Refunds are super easy. Music selections in shop and hq sound system is always a pleasure.
The central London stores have a great…
The central London stores have a great range compared to suburban stores
Great experience in the Superdry Store, London
Great experience in the Superdry London. The things I bought are great quality and the customer service was great, very polite and respectful.
Great value for money
Great value for money. The designs of clothing are great and great quality and long lasting.
it's a shame that my local store has closed down.
Ordered a fleece online which was…
Ordered a fleece online which was delivered promptly and easy to pick up. It was too big so returned it. When trying to return, there was apparently a “glitch” with the computer so took a while to sort out. The service was generally helpful.
The service in the store was amazing
The service in the store was amazing, the customer representative went out of her way to find the jacket i wanted for so long. Much appreciated!
Many display
All available stocks are displayed. Efficient self-help store. But could’ve stored similar sizes inside to maintain new-stock quality.
Long queues at tills
There seemed to be plenty of staff, just not at the tills... Clothes are good quality.
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