Sytner Group - Sytner Tamworth BMW Reviews 

1,009
TrustScore 4.5 out of 5

4.6

Winchester Road, B78 3HG Tamworth, GB


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Rated 5 out of 5 stars

We are London based, so since seeing the used car on the approved BMW website and making contact with the branch both Simon and Richard were were helpful with all the queries we had. Pick up on the da... See more

Rated 5 out of 5 stars

I can not praise Tamworth Sytners enough. Firstly, I had looked at big motoring world, before Sytners thinking I would get a lower price. However the service was awful and the vehicle I saw had illega... See more

Rated 5 out of 5 stars

Great customer service from the reception staff to Simon in used car sales. Looked after really well with nothing too much trouble. Simon spent over 5 hours with us, making sure we test drove cars unt... See more

Company replied

Rated 1 out of 5 stars

We’re looking to upgrade our BMW X3 series; we had time to have a look around Tamworth - really disappointed the way the cars are displayed-or rather not displayed - no price/year/etc the first things... See more


Company details

  1. Car Dealer
  2. Used Car Dealer

Written by the company

In our state-of-the-art dealerships across the UK, Sytner Group represents the world's most prestigious car manufacturers. Our success has been built by every team member working together and contributing to our one team ethos. We strive to deliver an exceptional customer experience; our employees are highly trained, enthusiastic, knowledgeable and driven to deliver our fundamental commitment to our customers; of getting it right first time and making each and every interaction special. Our ultimate aim is to be considered the best company to work for in the industry and the best company to do business with.


Contact info

  • Winchester Road, B78 3HG, Tamworth, United Kingdom

  • 01827 309000

4.6

Excellent

TrustScore 4.5 out of 5

1K reviews

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4.6

All reviews

(1,009)

12,618 reviews in the last 12 months

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Rated 5 out of 5 stars

London based buyers

We are London based, so since seeing the used car on the approved BMW website and making contact with the branch both Simon and Richard were were helpful with all the queries we had. Pick up on the day couldn't have been simpler. Everything was ready and prepared and the car was as described. Simon kindly gave me a quick test drive pre completing the purchase to show me some of the features. The showroom itself is big and uncluttered making the experience better.

August 23, 2026
Unprompted review
Rated 2 out of 5 stars

Repairs took far too long and had to…

Repairs took far too long and had to wait half an hour when collecting my car. Poor communication, phones not answered and WhatsApp service totally useless

August 14, 2026
Unprompted review
Sytner Group - Sytner Tamworth BMW logo

Reply from Sytner Group - Sytner Tamworth BMW

Dear AK, thank you for sharing your feedback. We sincerely apologise for the delays you experienced with your repairs and the wait time when collecting your vehicle. We also regret the poor communication and difficulties you faced in reaching us via phone and WhatsApp. Your comments are important to us, and we understand how frustrating this must have been. We appreciate you taking the time to highlight these issues and apologise for any inconvenience caused during your visit.

Rated 5 out of 5 stars

Great customer service

Great customer service from the reception staff to Simon in used car sales. Looked after really well with nothing too much trouble. Simon spent over 5 hours with us, making sure we test drove cars until we found the model to fit all our needs. Would highly recommend

August 17, 2026
Unprompted review
Sytner Group - Sytner Tamworth BMW logo

Reply from Sytner Group - Sytner Tamworth BMW

Dear Ben, Thank you ever so much for your kind words. We are delighted to hear that Simon and the team provided such attentive and thorough service throughout your experience. It’s wonderful to know you felt well looked after and supported in finding the perfect vehicle to meet all your needs. Your recommendation means a great deal to us. We very much appreciate you taking the time to share your positive experience with Sytner Tamworth BMW. Warm regards, The Sytner Tamworth BMW Team

Rated 5 out of 5 stars

Made the PX process easy

Made the PX process easy, explained the PCP very well, friendly team

August 18, 2026
Unprompted review
Sytner Group - Sytner Tamworth BMW logo

Reply from Sytner Group - Sytner Tamworth BMW

Thank you very much, Scott, for your fantastic 5-star review. We’re delighted to hear that you found the part exchange process straightforward and that the explanations regarding the PCP were clear and helpful. It’s wonderful to know our team’s friendly approach made a positive impression. Your kind words mean a great deal to us, and we truly appreciate you taking the time to share your experience. We look forward to welcoming you back to Sytner Tamworth BMW in the future.

Rated 5 out of 5 stars

Exceptional customer service from start…

Exceptional customer service from start to finish.

This is my fourth BMW in the last three months and my tenth in the last five years, so it’s fair to say I’m a loyal BMW customer. Most of my cars have come through the Sytner Group, and while the BMW brand is what keeps me coming back, it’s the people at the dealership who make the real difference.

BMW Tamworth has genuinely delivered the best dealership experience I’ve had to date.

I reserved the car the evening before, and from the moment I arrived the next morning, I was made to feel welcome. Lisa Brueton greeted me with a warm, friendly smile that immediately put me at ease and gave me confidence that I was in the right place.

Ash took the time to understand exactly what I was looking for before introducing me to Joe, who was knowledgeable, organised, and thoroughly professional throughout the process. I was particularly impressed that all recall work had already been completed before the car was advertised—a small detail that speaks volumes about the dealership’s standards and preparation.

A special thank you to Ethan, who was an absolute pleasure to deal with. He was honest, approachable, and genuinely listened to what I needed. The speed at which the whole team turned everything around was remarkable, and the level of communication throughout was first-class.

Buying a premium car should feel like a premium experience, and that’s exactly what BMW Tamworth delivered. Every member of the team made me feel valued rather than just another customer.

Without hesitation, I’ll be recommending BMW Tamworth to friends and family, and I’ll certainly be returning when it’s time for my next BMW.

A huge thank you to Lisa, Ash, Joe, Ethan, Beth and the entire team. A truly outstanding experience and a very well-deserved five stars.

August 5, 2026
Unprompted review
Rated 5 out of 5 stars

Excellent sales service

From initial contact with Connie at Tamworth, we had a very professional experience both online and then first hand. Nothing was too much trouble and the sale and handover was excellent. Could not fault the customer experience at all.

August 12, 2026
Unprompted review
Rated 5 out of 5 stars

They put customers first and there is no pressure sales, just professional advice and service

I can not praise Tamworth Sytners enough. Firstly, I had looked at big motoring world, before Sytners thinking I would get a lower price. However the service was awful and the vehicle I saw had illegal tyres. Sytners Tamworth were better priced on a 3 year old i4, there service was incredible and the sales executive Nick Bailey was knowledgeable, professional and warm in his manner. Clearly putting the customer first. The senior leadership team at Sytners should be proud, I would never use anyone but you again.

August 14, 2026
Unprompted review
Rated 5 out of 5 stars

I had a great experience when buying my…

I had a great experience when buying my car from BMW Tamworth. Right from the start I received friendly and efficient service, I felt under no pressure to buy or go over my budget. Special mention to Joab who provided a personal and seamless experience.

August 12, 2026
Unprompted review
Rated 5 out of 5 stars

The Service & Attentiveness

The Service & Attentiveness, was second to none, BMW Sytner are doing all the right things.
From front of showroom Lady, serving you a coffee to the Service manager who were both Exemplary to BMW.
Thank you.

July 25, 2026
Unprompted review
Rated 1 out of 5 stars

We’re looking to upgrade our BMW X3…

We’re looking to upgrade our BMW X3 series; we had time to have a look around Tamworth - really disappointed the way the cars are displayed-or rather not displayed - no price/year/etc the first things you want to look at - instead a QR Reader you need to get on your mobile to get the info! What a shambles! It’s really put us both off. I’m sure they must be losing business. We’ve had lots of dealings with this great garage over the years but they are making it unnecessary difficult for their customers

August 10, 2026
Unprompted review
Rated 5 out of 5 stars

I reported an issue with my car to…

I reported an issue with my car to Thomas in service and the issue was found and sorted within two days.

Thomas always puts customers first and is a real asset to Sytner.

August 5, 2026
Unprompted review
Sytner Group - Sytner Tamworth BMW logo

Reply from Sytner Group - Sytner Tamworth BMW

Dear Howard, Thank you very much for your kind words and positive feedback. We are delighted to hear that Thomas was able to resolve your issue promptly and that you felt well looked after throughout. It is always our aim to prioritise our customers and provide exceptional service, so it’s fantastic to know Thomas embodies this ethos. We truly appreciate you taking the time to share your experience and are pleased that you consider Thomas a real asset to Sytner Tamworth BMW. Best regards, Sytner Tamworth BMW Team

Rated 5 out of 5 stars

Nice Environment/ Nice People / Good Job

August 5, 2026
Unprompted review
Sytner Group - Sytner Tamworth BMW logo

Reply from Sytner Group - Sytner Tamworth BMW

Dear Stewart, Thank you ever so much for your kind words and positive feedback. We’re delighted to hear that you found the environment pleasant and our team approachable. It’s always our aim to provide a welcoming atmosphere alongside excellent service, so your recognition means a great deal to us. We sincerely appreciate you taking the time to share your experience. We look forward to welcoming you back to Sytner Tamworth BMW in the future. Warm regards, The Sytner Tamworth BMW Team

Rated 5 out of 5 stars

Really friendly and helpful staff

Really friendly and helpful staff. Everything I asked for was sorted quickly and done well. Brilliant dealership.

August 5, 2026
Unprompted review
Sytner Group - Sytner Tamworth BMW logo

Reply from Sytner Group - Sytner Tamworth BMW

Dear Grace, Thank you ever so much for your kind words and fantastic review. We’re delighted to hear that our team were friendly and helpful throughout your visit, and that everything was sorted quickly to your satisfaction. It means a great deal to us that you found the service brilliant, as we strive to provide the best experience possible. Your feedback is truly appreciated, and we look forward to welcoming you back to Sytner Tamworth BMW in the future. Best wishes, The Sytner Tamworth BMW Team

Rated 5 out of 5 stars

Great service from Nick!

Nick was incredibly helpful throughout the process of buying my BMW. He was friendly, professional, and made everything straightforward and stress-free. Really happy with the service and would definitely recommend Nick to anyone looking to buy a car!

July 31, 2026
Unprompted review
Rated 1 out of 5 stars

BMW Tamworth syner

Amelia from Tamworth sytner was very helpful today she assisted me above and beyond. I’m very thankful for her support and help today. But I don’t appreciate being called a liar by Carl rainbird he told this is his name. I bought my car into to get an airbag recall since the work has been completed my horn doesn’t work or my steering buttons or radio isn’t working. I stated that these issues wasn’t present before the recall took place and was told how do we know that. If I had an air bag recall and now the horn or power isn’t working in the steering wheel I’m sure common sense points towards the air bag repair as it’s were the horn is located. I’ve had to contact bmw uk and motor ombudsman as they have left me with no horn on my car and this classes as the vehicle is unroad worthy so how they can release the vehicle in that state is questionable about this branch.

July 29, 2026
Unprompted review
Rated 5 out of 5 stars

Excellent service from start to finish

Excellent service from start to finish. James was superb as usual , giving a running commentary on the situation until completion.

July 25, 2026
Unprompted review
Sytner Group - Sytner Tamworth BMW logo

Reply from Sytner Group - Sytner Tamworth BMW

Dear Trevor, Thank you very much for your kind words and for taking the time to share your experience. We are delighted to hear that James provided excellent service and kept you well informed throughout the process. It’s always our aim to ensure every customer feels valued and supported from start to finish. Your positive feedback is greatly appreciated, and we look forward to welcoming you back to Sytner Tamworth BMW in the future. Kind regards, The Sytner Tamworth BMW Team

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