WorldFirst 

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Rated 1 out of 5 stars

I am very disappointed with your service. First, my payment was not processed, and now I cannot even access my account. It has been over two months, and I have not received any reply from your s... See more

Company replied

Rated 5 out of 5 stars

So far it has been one of the best banking experience I had. Easy, smooth, convenient. The only painpoint i can mention is that you have to frequently justify the incoming wire transfer. As an online... See more

Company replied

Rated 1 out of 5 stars

I was told tha funds with loca transfer takes very less time, My client sent funds from France to My Euro Account. Its 4 rth day and we have not received it yet and there is no tracking of it. We ar... See more

Rated 5 out of 5 stars

I had a dynamic and short validation process and all features are working right away! My personal banker Kerim is a fantastic person. We can communicate absolutly well from the first moment when he... See more

Company replied

Company details

  1. Payment Service
  2. Business to Business Service
  3. Currency Exchange Service
  4. e-Commerce Solution Provider
  5. Money Transfer Service
  6. Non-Bank Financial Service

Written by the company

WorldFirst was founded in London in 2004 and joined Ant Group in 2019 – making us part of one of the world's most powerful fintech companies. We're not a bank – we're a digital payment platform built to help businesses trade internationally without hidden FX markups and slow processing. Our multi-currency World Account lets you hold 20+ currencies, make international payments to 150+ countries, mitigate currency risk with powerful FX tools, and manage expenses with virtual cards earning up to 1.2% unlimited cashback. Over 1.5m businesses worldwide use WorldFirst for transparent FX rates and fast cross-border payments – all from one platform.


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All reviews

(3,230)

313 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

Has to be one of the worst payment…

Has to be one of the worst payment companies, They ask for documents after each and every transfer, you will have to keep going back and forth which is not worth it all.

One of our customers had a refund request, they can't let us refund him because our money is frozen since march 28 now almost a month no access to funds.

CUSTOMER SERVICE IS THE WORST IN THE GLOBE, ALMOST 3 WEEKS NO REPLY AT ALL NOT EVEN A FOLLOW UP, THEY CLOSED ALL TICKETS AND LEFT OUR ACCOUNT FROZEN.

Release our money and we will immediately close this account, I DO NOT RECOMMEND THEM AT ALL PROTECT YOUR MONEY

April 24, 2026
Unprompted review
WorldFirst logo

Reply from WorldFirst

Hi Duncan

Thank you for your review.

We understand that payment holds can be frustrating. WorldFirst isn't a bank, but a digital payment provider. As such, we operate slightly differently and have more stringent checks for everyone's protection. These checks are essential and are not taken lightly.

If you respond to our request and share your details, we will be happy to investigate further.

Thank you

Rated 5 out of 5 stars

Special thanks to Cobi

Special thanks to Cobi , he fixed both of my issues in one call and was very helpful.

April 23, 2026
Unprompted review
WorldFirst logo

Reply from WorldFirst

Hi MsDn

I am really happy to hear about the great experience that you have had with Cobi.

I thank you for taking the time to share this review. I will pass this one to Cobi and his team.

Best wishes

Rated 1 out of 5 stars

Very poor customer service these days

Ive been a long standing customer of Worldfirst, I've used them since 2012-2014 - when they first begun operating or at least became known in the UK.

Over the years we'd had multiple account managers, but at least they were all in the UK.

These days, you cannot reach anyone in the UK and there customer support is tremendously poor.

We sent a payment to a supplier in china 2 weeks ago, they've still not received the money.

There is an issue with the beneficiary name - there UX doesn't allow us to add brackets to a suppliers bank account name but the suppliers name has a bracket in.

I've emailed 4 times - no response. I called yesterday and asked for an account manager to call back. The lady who called me said, I am currently in the Guangzhou fair in china, and I will get back to you when I can. Like - the support people are in a fair and not actually resolving customer issues - I asked if there was anyone else I can speak to - I was told no.

She said it might take 1-2 weeks to solve the issue - which is terrible.

Anyhow, today I set up an account with Ebury and they will lost £1m+ of FX payments immediately.

Its really poor there end.

April 22, 2026
Unprompted review
WorldFirst logo

Reply from WorldFirst

Hi Chris

Thanks for your feedback—I'm sorry to hear about your recent experience.

We’ve reviewed your case and can see there were delays in our responses and updates, which isn’t the level of service we aim to provide. Your payment query has involved multiple teams, but we recognise that communication along the way could have been quicker.

We did speak on 22 April to explain this, and have since tried to follow up by phone. We'd still be happy to connect and talk this through if you're open to it.

Your feedback has been helpful in highlighting areas we need to improve. We'll also be assigning a dedicated Account Manager to your account.

Rated 5 out of 5 stars

Stellar Service

Stellar Service ! Thanks for the great help Cobi.

April 23, 2026
Unprompted review
WorldFirst logo

Reply from WorldFirst

Hi M.G

Thank you for taking the time to leave us a 5-star review and for your kind comments about Cobi.

I will be sure to pass this on to him and his team.

Best wishes

Rated 5 out of 5 stars

Great support

Great support! You can always reach them via phone and they don't just randomly shut down your account like others.

April 23, 2026
Unprompted review
WorldFirst logo

Reply from WorldFirst

Hi Jake

Thank you for taking the time to leave us a 5-star review and for your praise for our customer support!

Best wishes

Rated 5 out of 5 stars

Great Services so far

Great Services so far, I can't wait to recommend, communication is very good and any issue is being resolved very quickly.

April 22, 2026
Unprompted review
WorldFirst logo

Reply from WorldFirst

Hi John

Thank you for taking the time to leave us a 5-star review and for your kind comments!

Best wishes

Rated 1 out of 5 stars

disappointed with the onboarding process

I am extremely disappointed with the onboarding process. Despite having all valid legal documents, my application is being rejected automatically immediately after submission.

I have tried multiple times, but there is no clear explanation provided for these rejections. I request a manual review of my case as I am ready to provide any further proof required. This experience has been very frustrating and is delaying my business operations.

April 22, 2026
Unprompted review
WorldFirst logo

Reply from WorldFirst

Hi Abdul

I am sorry to hear about your experience.

However, I am afraid that we are not able to onboard every customer. We are not always able to provide a specific reason why, as we need to safeguard our own internal processes and policies.

Best wishes

Rated 1 out of 5 stars

absolutely horrible experience

absolutely horrible experience. all payments coming in are put on hold and everything has to be verified with 5 trillion different documents. when you are talking in the customer service chat and they ask you to check something, the chat gets ended due to inactivity and you have to start the whole thing over again.

never ever again using this bank, i'd rather give my money to a somalian warlord

April 15, 2026
Unprompted review
WorldFirst logo

Reply from WorldFirst

Hi

Thank you for your review.

We understand that payment holds can be frustrating. WorldFirst isn't a bank, but a digital payment provider. As such, we operate slightly differently and have more stringent checks for everyone's protection. These checks are essential and are not taken lightly.

If you respond to our request and share your details, we will investigate the customer service chat issue you experienced and address it further.

Thank you

Rated 1 out of 5 stars

A Massive Red Flag! Thank you for ignoring me and saving my business

f you are a serious B2B company looking for a reliable financial partner, RUN AWAY from WorldFirst.

I was in the process of opening a business account and simply needed assistance during onboarding because my specific business activity wasn't listed in their options. I reached out for support, sending TWO direct emails to their so-called dedicated team (I would include the specific email address here, but that goes against Trustpilot's policy, which I respect). I also submitted a request directly through the internal account dashboard.

The result? I received an automated reply from the dashboard promising a response within 1-2 business days, and then... absolute, dead silence for over a week.

If their customer support is this shockingly non-existent during the ONBOARDING phase—when they should be actively trying to win my business—I am absolutely terrified to imagine the nightmare I would face if my company had a six-figure international transfer delayed or frozen.

Honestly, your complete incompetence was a blessing in disguise. You showed your true colors before I trusted you with a single cent of my company's liquidity. I have already taken my business to a serious platform that actually respects its corporate clients.

Avoid WorldFirst at all costs. They are not equipped to handle real B2B operations. If I could give a negative 1,000 rating, I would do it in a heartbeat.

April 8, 2026
Unprompted review
WorldFirst logo

Reply from WorldFirst

Hi Khodor

Thanks for your feedback, and sorry to hear about your experience.

We called earlier today and also sent you an email, feel free to reply to that for further assistance. For faster support please reply to the sales representative directly.

We understand this was frustrating, and we’re working on improving our process.
Sorry again for the inconvenience.

Rated 3 out of 5 stars

Good

Good, but can be improved a lot. Simple services aren’t available. Can’t have a physical card. Can’t add payee from mobile app. Can’t receive a transaction from anyone other than my own bank account. Strang policies

April 13, 2026
Unprompted review
WorldFirst logo

Reply from WorldFirst

Hi Haziq

Thank you for your feedback. We really appreciate you taking the time to share your experience.

I am sorry to hear that some of our services did not meet your expectations. We will use your feedback to help guide future improvements, particularly around a physical card and functionality within our app.

The account type provided is based on your business profile, so it may have different features and limitations.

Thank you again for your input; it helps us continue to improve.

Best wishes

Rated 4 out of 5 stars

Transaction fee is higher then wise…

Transaction fee is higher then wise bank wise charge almost 2 dollars for every transaction but world first charge almost 6 dollars

February 10, 2026
Unprompted review
WorldFirst logo

Reply from WorldFirst

Hi Usama

Thank you for leaving us a review!

All fees associated with your transactions are displayed in your WorldAccount before you proceed with any transaction, so you can review them in advance.

If you need more specific details or have any questions, please feel free to reach out to our customer service team. They’ll be happy to provide accurate and personalised information based on your situation.

Rated 5 out of 5 stars

Amazing banking experience for businesses

So far it has been one of the best banking experience I had. Easy, smooth, convenient. The only painpoint i can mention is that you have to frequently justify the incoming wire transfer. As an online business owner, it can get overwhelming to have to justify the payouts over and over again. But the verification process is very quick. Overall an amazing online bank and you know it's getting rare these days.

April 9, 2026
Unprompted review
WorldFirst logo

Reply from WorldFirst

Hi Mehdi

I am really happy to hear about the great experience that you have had with our platform.

I also thank you for your feedback regarding your verification of funds. We are always looking to help improve our service!

Best wishes

Rated 5 out of 5 stars

When I had an issue with a payment I…

When I had an issue with a payment I received amazing service from Uma. She helped get my funds returned to my account and was extremely kind during what was a stressful process. Thankyou Uma

April 8, 2026
Unprompted review
WorldFirst logo

Reply from WorldFirst

Hi Jayne

Thank you for taking the time to leave us a 5-star review and for your kind comments about Uma. We really appreciate your feedback, and we’ll be sure to pass it on.

Best wishes

Rated 1 out of 5 stars

Very poor experience with WorldFirst.

Very poor experience with WorldFirst.

First, during the account setup, my verification failed while I was still in the process of creating the account. There was no clear explanation given at that stage.

Then after around 3–4 hours, I received a final decision saying my application was not approved, again without any proper reason. My business is legitimate, registered, and I provided accurate information, so this was very frustrating.

I then contacted customer support by phone to understand what went wrong. Unfortunately, the experience was even worse. The representative did not listen properly, kept interrupting, and spoke over me instead of helping. It felt like the decision was already made and they were not willing to explain or review anything.

If the decision is already final and cannot be discussed, then what is the purpose of offering phone support?

Overall, the process is unclear, lacks transparency, and the customer service was very disappointing. I would not recommend WorldFirst, especially for new businesses trying to get started.

April 5, 2026
Unprompted review
WorldFirst logo

Reply from WorldFirst

Hi Muhammad

I am sorry to hear about your experience.

I am afraid, our customer support are not able to provide anymore detail then they did with regard to your account rejection.

We don't provide specifics when it comes to account rejections in order to help safeguard our internal process and procedures.

I am sorry we could not help you at this time, but wish you all the best.

Best wishes

Rated 1 out of 5 stars

I just removed my account from here because of the stupid captcha verification

I just removed my account from here because of the stupid captcha verification, there are so many captcha verifications.That is absolutely nonsense. It's no captcha verification is nonsense. Everyone better get out of here

April 5, 2026
Unprompted review
WorldFirst logo

Reply from WorldFirst

Hi Minute

The captcha verification is normally just when you sign up for you account. After you have an account open, we move to using two factor authentication.

If this is not the case, please do let us know, we have requested your information via Trustpilot if you could let us know.

Best wishes

Rated 1 out of 5 stars

50 days locked out of my account

This is honestly ridiculous.

My account got shut down without any warning and now it’s been around 50 days and I still can’t log in. No explanation, no notice, nothing.

Every time I contact them it’s the same story. Either no reply at all or some copy paste answer saying “your account is under review”. That’s all they say. No timeline, no real answer, nothing useful.

I don’t understand how a “review” can take this long while I have money sitting there and I can’t even access it.

This is not normal for a financial service. It’s stressful and completely unacceptable.

I’ve seen other people here with the same issue which says a lot.

If you are thinking about using WorldFirst just think twice. You might end up locked out of your account for weeks with no answers like me.

April 3, 2026
Unprompted review
WorldFirst logo

Reply from WorldFirst

Hi Obam

I can see that our complaints team has provided you an update earlier today.

Please do feel free to reach out to them for any further questions

Best wishes

Rated 5 out of 5 stars

Great service as always.

Great service as always.
They cant do enough to help!

April 2, 2026
Unprompted review
WorldFirst logo

Reply from WorldFirst

Hi Matthew

Thank you for taking the time to leave us a 5-star review. I’m really glad to hear that you received great service.

We truly appreciate your feedback.

Best wishes

Rated 5 out of 5 stars

Aznur did a great job tracking down a…

Aznur did a great job tracking down a payment that I had sent to an obsolete account and then ensuring that it ended up in the right one!

April 1, 2026
Unprompted review
WorldFirst logo

Reply from WorldFirst

Hi Ian

Thank you for taking the time to leave us a 5-star review and for your kind comments about Aznur. We really appreciate your feedback, and we’ll be sure to pass it on.

Best wishes

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