The STAFF were very polite and very friendly. I had bought a reclining chair from HSL a couple of years ago for my son, whom is very ill, and now wanted new covers for the arms & back of chair. I st... See more
Location
Switch location270 Hornchurch Road, Roneo Corner, RM11 1PZ Romford, GB
•While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
See what reviewers are saying
I recently visited the HSL branch in Romford to find a recliner chair for myself & had a wonderful experience. The assistant, Helen, was fantastic. She was incredibly helpful, patient & knowledgeable... See more
I took delivery of a Stressless Opal Chair and Footstool and the whole experience was exemplary. Jason and Ashley informed me when they were thirty minutes away and then arrived smiling. They set the... See more
Haley and Elaine at the Romford Store were ever so helpful and knowledgeable in helping us decide and purchase a new chair. They were extremely patient whilst we navigated chair designs and fabric opt... See more
Company details
About HSL Chairs - Romford
Written by the company
HSL is an award-winning family furniture business with stores nationwide. We’ve been handcrafting and delivering beautiful furniture to provide true comfort for over 50 years. Making people comfortable is part of our DNA and that is why we do it.
We have spent over half a century making it our mission to understand the different sizes, shapes and needs of our customers. We have learnt how people sit, rest and sleep; how their bodies bend and move; and where and why they ache. We call this knowledge CleverComfort™, and it goes into the design and manufacture of every chair, sofa and bed we make – ensuring that our furniture fits the bodies of our customers perfectly.
Award Winning
HSL has also been recognised by The Queen’s Awards for Enterprise for one of our innovative designs, our wooden knuckle. The Queen’s Award for Enterprise is a prestigious award for recognising British businesses and other organisations who excel at promoting opportunity, sustainable development, international trade or innovation.
Made in Yorkshire
Whilst our roots still remain in Yorkshire, we have welcoming showrooms nationwide spanning the entire country and a national network of Home Visit Comfort Specialists performing consultations in our customers’ own homes.
Family Business
As we’ve grown, one thing that has never changed is the passion for comfort and furniture being at the heart of our business. We’re still family-run, we continue to hold traditional values in our hearts, and we have always been dedicated to providing a caring service and excellent value for money for all of our customers.
About HSL Chairs
Written by the company

- Up to 25 Year Guarantee
- Over 50 years of craftsmanship and dedication to exceptional customer service have made us who we are today. We still only employ furniture makers with the experience, skill and commitment to manufacturing the highest quality products. That’s why we are confident to cover a large number of our furniture ranges with a 25-year frame guarantee. In addition, all electrically adjustable chairs have a 5 year guarantee covering mechanical fault on the motor and handset.
- Queen's Award Winners
- HSL has been recognised by The Queen’s Awards for Enterprise for one of our recent innovative designs, our wooden knuckle. The Queen’s Award for Enterprise is a prestigious award for recognising British businesses and other organisations who excel at promoting opportunity, sustainable development, international trade or innovation.
Occupational Therapist Approved
All products are independently tested
Contact info
270 Hornchurch Road, Roneo Corner, RM11 1PZ, Romford, United Kingdom
Asks customers to review
This company invites their customers to review, whether positive or negative
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
“Supportive” not “frumpy”
My new sofa is just what I needed, supportive and not too low.
Staff in the Romford store were very friendly, knowledgeable & helpful.
Styles may seem a little “frumpy” but with the right fabric the sofa fits right in 👍🏻
We found the staff very friendly and…
We found the staff very friendly and helpful especially Angharad
Elaine and Haley were most helpful and…
Elaine and Haley were most helpful and polite their knowledge was outstanding.
They greeted us with respect. I would recommend them to anybody.
Very welcoming staff
Very welcoming staff, who did not rush us when we were making our choices. Dan was wonderful, making sure the chairs were the correct size and would have the features we requested. Lovely range to choose from. Excellent service.
Elaine and Haley at Romford branch were…
Elaine and Haley at Romford branch were most helpful, courteous and polite, very informative. We were very pleased with the way we treated and recommend to everybody.
After visiting the Romford branch with…
After visiting the Romford branch with a view of buying a 3 piece suite on the7/04/2025 we were helped by Annie and Elaine who very good in helping us choose the write product so we came back the next day and purchased the 3 piece suite, wonderful customer service
Excellent Service
The two ladies who served me at the Romford store were excellent in every way. Pleasant helpful and friendly while being very professional.
It has the atmosphere of a welcoming friendly family with no pressure to buy.
I enjoyed trying out different styles of furniture and getting such helpful advice
And of course the nice cups of tea...
Frances was amazing!!
Frances was amazing!!! So kind, friendly and informative!!!
What a lovely lady and so helpful.
We will definitely be ordering from HSL xxx
Fabulous in store service and…
Fabulous in store service and professional delivery
Great service and knowledge displayed…
Great service and knowledge displayed by Dawn and Elaine. Made us feel very at ease and a relaxed purchase
Elaine from Romford Branch was a great…
Elaine from Romford Branch was a great help to my husband finding an office chair x
Shop was clean and very welcoming the…
Shop was clean and very welcoming the staff were great with me and my mother of 88yrs
They took the time to show us round and assist us with our purchase
Big thank you to Dawn, Hayley and Frances and the 2 men that also delivered had great customer service
Impressed by the sales staff
The sales staff Hayley and Elaine were very helpful and discussed fully the details of how my chair worked Explained the guarantee and insurance details.
The delivery was executed on time as predicted and Jack and Martin from the Reading branch were helpful.
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.