We were helped immediately we went into the store and given good suggestions that was very helpful. Overall very good service. I would have given 5 stars if they had fulfilled there promise to teleph... See more
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Review summary
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What people talk about most
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After an Apple upgrade over the weekend, 2 of our IPads had difficulty opening, and we were unable to access anything. Contacted Apple Support by telephone, and after 2 long conservations, the proble... See more
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Needed to replace the battery in a 2020 model phone but was worried that they might not stock that particular battery. Phone called made to Woking branch, helpful staff physically checked one was in s... See more
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I went to the Istore in Woking to buy a new IPad Air. My current one lasted ten years and two months (so quite good). The Istore shop assistant Niro was extremely helpful in giving me advice about the... See more
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Company details
Written by the company
At iStore we sell and service Apple products with all the must have accessories. Online or in-store we're here to help you get the most out of your Apple products. iStore is an Apple Premium Reseller and Apple Premium Service Provider based in the UK.
Contact info
112 Strand, WC2R 0AG, London, United Kingdom
- 02072129090
- marketing@istore.co.uk
- istore.co.uk
4.3
Excellent
632 reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
Replied to 100% of negative reviews
Typically replies within 2 weeks
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Rubbish service - go else where but not Rushden lakes
The young lady was excellent, however the Manager was arrogant, stuck up and totally unhelpful, I would not pay him with peanuts, total idiot.
I asked for his name but he would not give it.
I wanted help with a day old new iPad, he wanted to charge me £25 for any help given, I told him what I thought of Apple service , he then asked me the leave the shop. I am 78 years of age, and should not be treated like that by a jumped up Pratt like that. Not the service I expect.I was not aware of charges being made to rectify problems with day old product that people people were not familiar with. Yes I was annoyer but in no way was I racist, I apologise for being annoyed, but it was understandable.
April 17, 2025
Reply from iStore
Hi Graham,
As you are aware we charge a small fee to support our staff time to provide this service, we don't feel that this is unreasonable.
What is unreasonable is threatening to physically assault and make racist remarks towards our staff.
Went to Istore Crawley
Went to Istore Crawley, when the repair guy somehow gave my unrepairable iPad a new lease of life. Absolutely fab service, highly recommend, and thank you !
March 14, 2025
Unprompted review
Reply from iStore
Hi,
We appreciate your support and thank you for highlighting the quality of our service. We look forward to welcoming you back to our store!
~ Irene
My MacBook Air M4 was delivered quickly…
My MacBook Air M4 was delivered quickly and safely. I purchased it with very easy installments at 0% interest. iStore offers various payment options according to your needs. iStore is the best store and is 100% recommended.
April 8, 2025
Reply from iStore
Hi Faizan,
Thank you for your review! We’re delighted to hear your MacBook Air M4 arrived swiftly and safely. We truly appreciate your recommendation and look forward to welcoming you back to iStore again soon!
~ Irene
Reply from iStore
Hi Amir,
Thank you for taking the time to share your positive experience with us. We appreciate your support and thank you for highlighting the quality of our service.
~ Irene
The battery gets low very very fast
The battery gets low very very fast. So disappointed even when I’m not using it battery still drain drastically
March 21, 2025
Reply from iStore
Hi Njoukeang,
We’re sorry to hear this about your Apple Watch.
As this is the first time we are hearing about an issue with your Apple Watch. Please reach out to webshop@istore.co.uk and our team will be able to assist you.
~ Irene
Phenomenal Service in Northampton (Grosvenor Centre)
I enjoyed a fantastic customer-service experience at the iStore in Northampton, when purchasing my new MacBook.
Despite arriving just 20 minutes before closing, the staff remained incredibly patient and welcoming, even while handling a busy store.
Welja and her team went above and beyond to explain the trade-in process clearly and ensure everything was completed smoothly.
Their knowledge of the products was flawless and they had all the answers to my questions without missing a beat.
They even stayed a few minutes after closing to finalise the paperwork, so I could walk away with my new MacBook that evening.
Their professionalism, kindness, and dedication to customer service were all truly outstanding.
Highly recommended!
March 13, 2025
Unprompted review
Reply from iStore
Hi Daniel,
Here's a response you could use:
Thank you for your wonderful review! We're so pleased to hear that you had a fantastic experience at our Northampton store. Welja and the team always strive to provide the best service, and it’s great to know they made your visit smooth and stress-free—especially so close to closing time. We appreciate your kind words about their knowledge and dedication, and we’re delighted you left with your new MacBook that evening. Enjoy your new device, and we look forward to welcoming you again soon!
~ Irene
Joost (manager) and his team were so…
Joost (manager) and his team were so helpful extracting all my data from my broken laptop and set up my new laptop quickly and professionally. Highly recommended them in the arcade in Cheltenham.
February 5, 2025
Unprompted review
Reply from iStore
Hi Joy,
Thank you for your kind words and recommendation! It's always a pleasure to hear that our customers are satisfied with our service. Do not hesitate to come and visit us again should you have any queries or needs!
~ Irene
Quick service
February 10, 2025
Reply from iStore
Hi,
Your positive experience is what we aim for. Thank you for your review.
~ Irene
Chester store - Jack - superb employee
Visited the Chester store with my very old and no longer used i-phone 6 - which had some extremely important pictures on it of a recently deceased Family member. Jack was so so helpful and considerate to me - he not only managed to retrieve the relevant pictures for me - he also got ALL the pictures from the old phone for me & transferred them all to my new i-phone.
He is a credit to the store - I can never thank him enough for both his help and support and also his kind words.
January 25, 2025
Unprompted review
Reply from iStore
Hi Mark,
Thank you so much for your kind words. We are truly touched that Jack was able to assist you during such a difficult time. We understand how precious those memories are, and we're delighted to know that he could help retrieve and transfer the important pictures from your old iPhone.
If you ever need further help or have any questions, please don't hesitate to reach out. We're here to assist!
~ Irene
Reply from iStore
Hi,
Thank you for taking the time to leave us a review. We're delighted to hear that you're satisfied with our service and fast delivery.
We appreciate your support and look forward to serving you again.
~ Irene
I visited the Northampton istore today…
I visited the Northampton istore today after accidentally deleting all my emails. I was greeted by two smiling faces, Sylvester and Paul, asking if they could help me. They were very knowledgeable and helpful and gave such a great service.
January 21, 2025
Unprompted review
Reply from iStore
Hi Jo,
Thank you for placing your trust in iStore and for taking the time to leave us a review.
We're delighted to hear that you received great service and your problem has been resolved. We appreciate your support and look forward to serving you again.
~ Irene
Reply from iStore
Hi,
We're delighted to see that you had a great experience with us. Thank you for your review!
~ Irene
Hereford store
Hereford store, what a waste of time, took a iPhone in there twice to get a replacement battery, first time they use every excuse not to do it, said the sim had to been in the phone to replace the battery. Took in a week later after a hour the rang and told me they could not do it because the screen was stuck to the phone body.
Took it into apple and they had replaced the battery in 40 minutes….
December 20, 2024
Unprompted review
Reply from iStore
Hi Peter,
We want to clarify the situation surrounding your recent visits to our Hereford store.
When performing battery replacements, our team follows Apple’s strict repair guidelines to ensure the process is completed safely and correctly. In your case, we encountered complications with the device, including the screen being firmly adhered to the phone body. This presented a risk of further damage during the repair, which is why we couldn’t proceed at the time.
Regarding the SIM card, Apple guidelines also state that we cannot perform any repairs if parts of the phone are missing. In this case, the SIM tray had been removed from the phone, which would prevent us from completing the repair properly.
We’re glad to hear your battery issue was resolved, but it’s important to note that our technicians operate within Apple’s protocols to prioritise the safety and integrity of your device. If there’s anything further you’d like to discuss, feel free to contact us directly.
~ Irene
Very good iStore.
November 29, 2024
Unprompted review
Reply from iStore
Hi Annabel,
We are so glad iStore was a 5-star experience for you. Many thanks for your review.
~ Irene
Always very helpful .
Bought my iPad from Ipswich store ,if I have any reason to ask for help or understanding (I’m old school) ,every member of staff are always helpful.
Today Leyland was absolutely brilliant ,with all my questions ,thank you again.
November 29, 2024
Unprompted review
Reply from iStore
Hi Richard,
Thank you for sharing your experience! It's wonderful to hear that Leyland and the team at the Ipswich store provided such helpful and patient service. We're delighted to hear that you had a great experience with our customer service.
We look forward to serving you again soon!
~ Irene
My item was easy to order
My item was easy to order, and delivered within 2 days
All in perfect order .
November 19, 2024
Reply from iStore
Hi John,
Thank you for sharing your experience! It's great to hear that your order arrived quickly and in perfect condition. We appreciate your feedback and look forward to helping you again! ~ Irene
Misleading Service and Overpriced Repairs – Go Elsewhere
I visited the iStore as it is an Apple-recommended store to address an issue with my iPhone 11 screen, which was unresponsive. The staff informed me that the screen was broken where the sensor is located and quoted £219 for a screen replacement. They also claimed that the sensor would need replacing but still quoted the total cost as £219—the same amount listed on Apple’s website for just a screen replacement.
This seemed odd, so I questioned the claim, but the staff insisted it would be difficult to find another store with a compatible sensor for my phone. Skeptical, I visited another repair shop, where I had the screen replaced for £70. The phone works perfectly now, and no sensor replacement was needed.
The staff at the iStore provided misleading information to push their expensive repair service. This experience felt dishonest, and I cannot recommend this store. Save your time and money by seeking repairs elsewhere.
November 18, 2024
Unprompted review
Reply from iStore
Hi,
As an Apple Authorised Service Provider, we follow Apple’s pricing structure, and the £219 quoted for your iPhone 11 screen replacement aligns with the price listed on Apple’s website. This cost includes genuine Apple parts, Apple-trained technicians, and adherence to strict data privacy standards.
While third-party repair shops may offer lower prices, they typically use non-genuine parts, and repairs are performed by non-Apple certified technicians. This could compromise the quality, durability, and security of your device. We aim to provide reliable, high-quality service that meets Apple’s standards to ensure long-term performance.
We remain committed to offering transparent, Apple-authorised service. If you have further concerns, please don’t hesitate to reach out to us directly.
~ Irene
Was very amazing experience…service was…
Was very amazing experience…service was sooo good as well I like my phone..♥️♥️♥️
10/10
100/100
November 19, 2024
Reply from iStore
Hi,
Thank you for your kind words! We're delighted to hear that you had a great experience with our service. We appreciate your support and look forward to serving you again. Enjoy your new iPhone!
~ Irene
Well Oragnised and great updates
I had recently purchased iPhone 16 pro max. Got it very quick. Got updates throughout I got my phone. Well organised and had a great experience with Istore.
November 19, 2024
Reply from iStore
Hi,
We appreciate your support and we thank you for highlighting the quality of our service. We look forward to serving you again.
~ Irene
Delivery timing was so fast and packing…
Delivery timing was so fast and packing was secure
Thanks I store for everything
November 19, 2024
Reply from iStore
Hi Sagar,
Thank you for your review. It's always a pleasure to hear that our customers are satisfied with our service. We appreciate your support and look forward to serving you again.
~ Irene
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