My ordered was dilivered on time, and was well packaged. However it turned out that i had ordered the wrong hair. An email was sent to Rukahair, who responded quite quickly, and was very helpful in ad... See more
Company replied
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My ordered was dilivered on time, and was well packaged. However it turned out that i had ordered the wrong hair. An email was sent to Rukahair, who responded quite quickly, and was very helpful in ad... See more
Company replied
I got 2 22'-inch bundles. The hair excessively sheds despite proper care. I've had it for 3 months, and it feels like it's half its weight and half its size. I don't understand how they could sell a p... See more
Company replied
I took my 10 year old daughter to have 4 stitch braids with custom design at Ruka. Aaliyah was the stylist and she was amazing! She was very informative, kind and gentle. The actual braiding was quick... See more
Company replied
A decent experience at Ruka Selfridges for a custom design style. Francesca took her time to answer my questions and make sure the style I wanted would work on my edges. As mentioned in another... See more
Company replied
We’ve experienced centuries of the hair industry being dictated and driven by people who don’t look like us or understand our needs. Now, not every solution needs to be created by the person who experiences the problem. However, curly, coily and wavy hair has such unique properties both collectively and individually. Each of these unique properties make it extremely difficult to truly understand what Black women and those with these hair types needlessly go through every single day.
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It arrived okay and well, I was initially going to return the hair but decided to keep and make it work. It used the pressed clip ins to create a ponytail look and worked wonderfully! I bought them clip ins to add versatility because I currently have a Bob cut. After two months - during which I used the hair about once a week - I decided to style the clip ins with my hair down. No heat was applied to them at any point or any heavy product. After about 20 mins my hair was stiff and bent where it touched my shoulders. So would stick up in the most unnatural and unflattering way. So unwearable unless I’m using them to have my hair up. I wouldn’t recommend based on hair quality. This was in December so I hope they’ve changed suppliers!

Reply from rukahair.com
The perfume smells heavenly, and can honestly be worn during any season. It’s the perfect balance between shower fresh with a hint of sweetness. Ruka also offers top tier customer service, and I am more than happy to give them my business again.

Reply from rukahair.com
My customer service experience with RUKA was out of this world!!!! To be honest, I didn't know such still existed in this fast-paced world we live in.
One of the ladies there called Nneka was so patient with me and professional. Even though I had to return the item initially because it wasn't the curl pattern I wanted, I was treated with so much value and she ensured I got what I wanted in the end.
Team RUKA, I can't thank you enough. Please keep up the good work and I have no doubt you'll keep flying.
You've got a loyal RUKA customer here for sure . Thank you once again!!!

Reply from rukahair.com
Let’s get started
I can’t believe I’ve finally found a brand that works.
The hair perfume is a lifesaver. It covers any smell and lasts the day. It has this Salon type smell. The fragrance is a fresh smell. That makes sense for hair - if you know what I mean. You will like it. It smells like you have a been to a Salon.
The edges product - including the brush, gives you a sleek finish. It sets so well throughout the day. I never need to touch up again.
The Serum is the best thing I’ve tried. I didn’t realise, or had forgotten that it was for styling too. If you want something that keeps your hair looking soft and moisturised throughout your day, especially after a wash day, this is it. A little goes a LONG way. I straightened my hair and I’m being honest - the serum acting as a heat protector, makes my hair look even better than when I go to the Salon.
Come on ladies - we need to make sure Ruka Hair don’t go no where!
Facts
#RukaHairForever

Reply from rukahair.com
Buyer Beware!!!!!
I am so disappointed with my experience with Ruka.
Due to its black ownership, I was so excited to place an order with this company. As a supporter of black women, I was drawn to the range of products offered.
On 1 April I received my purchase from Ruka. At first, I was satisfied with the texture of the hair, but the length was not suitable for the style I wanted. On 2 April I emailed Ruka saying that I had not received a receipt with my purchase and that I may want to exchange the item. I requested a copy of my receipt in the event that I wanted to return or exchange my hair. After my email went unacknowledged for several days, I decided to go their pop up in Selfridges on 6 April. The lady there was amazing! She was helpful end efficient, she called in the company to explain my situation. I felt satisfied with how she handled my concerns and I left hopeful. I was told that someone would soon contact to resolve my issue. Unfortunately, I was never contacted regarding my concern.
Despite not hearing from them I made a second purchase because I wanted to have extensions installed. I decided to try another texture, which I liked.
Eventually, I decided to returned both purchases because I changed my mind. The last return was made on 14 April. Once again, I did not receive any acknowledgment of my returned items or of any refunds. I can see that the items have been received via their return tracking notification. As usual, I contacted them last week after verifying that the order had been received. The hair had been received, but I had to email them. I once again waiting for an acknowledgment of my query and my refund.
Based on my disappointment with Ruka I have decided that I will never deal with this company again. This has been the worst experience I've ever had with a company. So sad that it is a black owned business.

Reply from rukahair.com
Quick delivery and timely responses from customer service. The hair arrived as expected. I'm really pleased with the quality, it's easy to wash, style and maintain and blended perfectly with my hair. The only nit picky point would be packaging (whilst totally sufficient to store the product) could have little more va va voom in design given the price point. The hair is light and bouncy and twists out looks great with this hair! I've tried other coily/kinky brands before from similar or slightly lower priced brands and RUKA stands out. I'll be back

Reply from rukahair.com
After seeing Ruka Hair instagram page and viewing their website, I popped in to their store front in Selfridges, Bond Street on the same day. Purchased a synthetic ponytail for my daughter which was very different to other synthetic products elsewhere that I have seen and used. Hair was really good quality, soft to touch and easy to run hands through. Will be returning for their human hair bundles too! Special shout out to Rosa who served me, really great customer service and made me feel very relaxed as a parent who does not know much about extensions and clip ins. Rosa gave me tips on how to install and directed me to tutorials on Ruka’s website which were very easy to follow.

Reply from rukahair.com
I recently purchased the towel and I really like it. It’s a nice large size and it gets the job done. I would definitely buy another one

Reply from rukahair.com
Worst company for refunds sent item and they received back on the 20th March still waiting for the refund.

Reply from rukahair.com
RH-11726
Amazing products, hair quality is the best I have ever purchased. Lace is invisible and so easy to work with.
Customer service is amazing, great communication and quick reaponse. a truely amazing company and shopping amazing experience as a whole. 👏🏾

Reply from rukahair.com
I will order from here again but not a fan of the pressed clip ins.

Reply from rukahair.com
I’ve had the ponytail for just under a month and love it. I was skeptical with regards to up keep —would it get matted? but this is the real deal (I’ve been swimming, to the gym, steam + sauna) the ponytail has truly put up with me. What I like most is that I can use the same products on it as my own hair same steps too albeit a more lax and match my curl pattern at the time; wash n go, twist out, puff etc. I’ve received compliments every single time I’ve worn it! If you’re still debating I take the test on the website it was so helpful and the match was spot on love love love

Reply from rukahair.com
Great experience. The team are really friendly and helpful. Loved the synthetic ponytail. Will order again soon.

Reply from rukahair.com
I loved everything in my Ruka Haul!!!
I needed to edit my order, and the customer care personnel was such a great help! Everything about Ruka screams quality! You should try their hair perfume!! Their slick edge gel is the first gel that held down my edges and didn't break them! Plus no white streaks when it dries!!! Thank you, Ruka!!!! I would be sticking with them as they bring on more innovative products!

Reply from rukahair.com
Very quick delivery- product is great quality!

Reply from rukahair.com
Great quality hair. I’ve bought hair from Ruka a few times now and I’m never disappointed. The clip ins blend so well with my natural/relaxed hair.
Also great packaging!

Reply from rukahair.com
The customer service was very good, I was seen quickly and efficiently.

Reply from rukahair.com
If you’re hesitating about buying products from Ruka, take this as your sign to go ahead and do it. I’ve bought multiple items from Ruka and their customer service is really the gold standard. The products are excellent and the delivery is fast. Go ahead, you won’t regret it!
This ponytail is absolutely perfect! It’s very thick and doesn’t shed much. I’ve already used it like 3 times since I recieved it. It’s so easy to put on and really does stay in place. Also, bonus points for it not having a weird smell when I took it out of the box. I’ll definitely be buying more hair extensions from Ruka hair in the future!
Amazing so soft and beautiful - I absolutely love it and all the hair I've bought from Ruka.
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