I've ordered twice from Soru now. The quality of the earrings is unparalleled - they are stunning online but even more so in person. Wore the pearl crystal studs to my work Christmas party yesterday a... See more
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I was unsure as to whether Soru's charms were compatible for all bracelets. So I messaged via what's app. Deb responded and was unbelievably helpful. She even suggested small charms that wouldn't be t... See more
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This is my second time ordering from Soru Jewelry, and I couldn’t be happier. The pieces are absolutely beautiful! I get compliments all the time on their pieces. Their customer service is truly unmat... See more
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Soru’s jewelry is beautiful and their service is sublime! Deb has been incredibly helpful with my many requests over the last years. It makes the shopping experience so much more comfortable when I kn... See more
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Company details
About Soru Jewellery
Written by the company
Soru Jewellery
Our vision is to create statement jewellery that exudes creativity, happiness and Italian flair, made using high quality materials and sold at attainable prices.
Our jewellery is designed in the UK and is ethically handmade mostly in Italy and Turkey, using solid gold, gold plated solid silver and genuine gemstones.
Drawing inspiration from nature, our collections are closely connected to all things celestial and nautical, including suns, moons, stars and shells. Loved among influencers and celebrities, including the Royals, The princess of Wales is known to have worn Soru Jewellery on many occasions.
Our statement pearl earrings and hoop earrings have gained cult status and are instantly recognisable as Soru and our detachable charm collection is versatile and fun.
Founded by sisters, Francesca Kelly and Marianna Doyle in 2013, Soru Jewellery has become the go to brand for beautifully made statement jewellery using the finest materials at an attainable price.
New Arrivals Best Sellers All Jewellery Follow on InstagramContact info
Solihull, United Kingdom
- customercare@sorujewellery.com
- sorujewellery.com
4.7
Excellent
360 reviews
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Replied to 100% of negative reviews
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Prompt delivery
Prompt delivery, beautifully wrapped and presented, so happy with the Linda necklace and Gigi earrings. The quality and attention to detail is unreal, cannot wait to wear them! ❤️
June 14, 2024
Reply from Soru Jewellery
Hi Julie, I’m so happy to hear this, two of my absolute staple styles! Thank you for taking the time to leave your review for us and we hope to welcome you back again soon
Soru make the most beautiful jewellery
Soru make the most beautiful jewellery. Their customer service is spot on and couldn’t be more helpful. I would recommend again and again and have made multiple purchases!
June 14, 2024
Reply from Soru Jewellery
Hi Jenny,
Thank you for such a lovely review! Makes our day and i am so happy to hear this :-) We look forward to welcoming you back again soon
All my purchases have discoloured
Pretty designs but…All my purchases have discoloured. One necklace which hasnt even been worn once just sitting in my enclosed glass jewellery box hidden away from sunlight discoloured - unable to return as its been over a year. I will never be buying gold plated anything again. For the price the jewellery should last longer.
I contacted Soru with pictures explaining however they said they cannot do anything. I have about 12 jewellery items and most have discoloured to bronze look. All were kept in glass case and pouches. So overrated by influencers !
June 26, 2024
Unprompted review
Reply from Soru Jewellery
Hi Pembe, Thank you for leaving your review for us i am sorry we have not been able to help you on this occasion. We do offer a 1 year warranty but after this time i am afraid for discolouring we would not be able to help. However i can recommend using a lint free cloth to gently buff up and rub the jewels, silver can naturally oxidize over time and this is the best way to bring back the original colour. We would always suggest to store in an airtight container whenever possible to avoid tarnishing, i realise your container was glass but maybe without realising this was not air tight (like our pouch and box the jewellery arrives in). Please do try the lint free cloth as i feel this would be the best solution in this instance. If i can help further don't hesitate to get back in touch.
the real nice colours of the ear rings!! blue and white
nice pair of ear rings with blue and white colours
June 13, 2024
Reply from Soru Jewellery
Hi Julia,
Thank you so much, i'm really pleased to hear you are happy with your new earrings and we look forward to welcoming you back again soon
I was excited to get the linguini…
I was excited to get the linguini chain- it came well wrapped and high end. Upon seeing the chain itself it was so yellow and just screamed fake. For $250 I was not keeping it. Customer service was great with accepting the return. Now just have to find a DHL carrier to ship back.
June 12, 2024
Reply from Soru Jewellery
Hi Rosemary,
Thank you for taking the time to leave your review for us, much appreciated. I am sorry to hear that you were unhappy with the gold colour of the Linguine Chain, this one is plated in 14K gold over silver rather than the 18k we usually use giving it a slight different shade. I am pleased you have been able to arrange your return easily and please do ask customer care for a return shipping label and a link for the DHL driver to come and pick up from you, there is no need or you to look for a DHL carrier yourself as we do this for you. We look forward to welcoming you back again soon and hoping to find a more suitable gold colour for your next purchase.
Reply from Soru Jewellery
Hi Samantha,
Thank you for taking the time to leave your review for us, so pleased to hear you are happy with your new jewels and hope you will enjoy wearing them :-) We look forward to welcoming you back again soon
Very happy 😊 Excellent experience from unwrapping…
Excellent experience from unwrapping beautiful packaging - to receiving lovely very sparkly earrings. I’m very much looking forward to wearing them!
June 10, 2024
Reply from Soru Jewellery
Hi Rosemarie,
Oh thank you so much for taking the time to leave your review for us, i'm happy to hear that we were able to ensure you had a lovely experience with us and i really hope you love wearing your new earrings :-)
Reply from Soru Jewellery
Hi Mrs Turton,
Im so pleased to hear this! Thank you for leaving your review and i hope you enjoy wearing your new earrings
I liked the old styles a lot but…
I liked the old styles a lot but new pieces have some price/quality questions.
In the last years the price went up and and the team were open about the price increase. I still think it's a bit crazy if I compare to the pieces I bought in the past. In February 2022 I paid 31.5% LESS for my jewellery piece comparing to the price today. So it's 31.5% price increase in just two years?! Isn't it quite a lot?
Also the price policy in EUR currency doesn't look decent if you compare it to the local currency. The earrings that cost 180 GBP (which is 214 EUR), cost on the website 262 EUR. So with delivery costs I will pay 275 EUR for the earrings that in UK would cost me 25% less in UK.
Also not long time ago I bought a Rose Quartz Necklace and I was very surprised to find out that the color of gold plate doesn't match all my other gold plated necklaces from Soru. I can't see the reason behind it because in product description it says 18ct gold plated silver on all necklaces, but I still don't understand why the color is so different. To be honest I really don't like the color of these Rose Quartz Necklace, and in my opinion it looks cheap, and doesn't match with anything.
So for me if I visit UK and I see Soru in a store I will definitely stop by to take a look and I might choose something to buy, but the online shopping from EU country became a strong NO for me.
June 3, 2024
Unprompted review
Reply from Soru Jewellery
Hi Anna,
Thank you so much for taking the time to leave you review for us.
I am sorry to hear you are unhappy with the price increase for the EU and also on the gold colour of your rose quartz necklace. Unfortunately the price increase to ship to the EU is due to Brexit, among other things such as duty, shipping increases, conversion rates and material increases we deliberated for quite some time on how not to pass this on to our EU customers however we wanted to ensure we can ship fast into Europe with guaranteed no stoppage time and no extra charges for any of our EU customers as we felt this would be more beneficial for them then having to pay duty/ tax and admin fees themselves plus having the parcel held up. Hope you can understand our position here, i'm not sure which country you are in but we do have a few retailers in the EU you could buy directly from too. Please reach out to our team so we can advise further if there are any near to you.
Regarding the rose quart gold plating, we have a couple of different makers and it may be that the other necklaces you have are from alternate makers, but if you are unhappy with the plating colour please rest assured we can help, you contact us within the returns period we can offer you a full refund or we could advise on a more suitable option. We are waiting to help at customercare@sorujewellery.com and look forward to hearing from you.
I bought a beautiful Ruby ring
I bought a beautiful Ruby ring. It arrived by DHL very quickly. It looks stunning, absolutely the same as on the picture. I just love it! My only suggestion for the rings specifically to specify the size. It is unfortunately fits small on index and middle fingers but good for the ring finger.
Oh yes, thanks a lot Soru for your reply. I did not notice this feature of being able to adjust the sizing. Now, it is just pretty perfect!!!
June 6, 2024
Reply from Soru Jewellery
Hi Natalia, Thank you so much for leaving your review for us, we really do appreciate it and so pleased to hear you love your new ring. Regarding the sizing- if its the ruby ring you have purchased, this is adjustable so where you are finding it too small you should be able to push the band out to make bigger :-) If you have any problems please just contact the team at custoercare@sorujewellery.com as we would be happy to help.
A very happy customer
I now have some beautiful pieces of your jewelry, and the 2 items I received today are ABSOLUTELY STUNNING.The package arrived in perfect condition which I couldn’t open fast enough.
Thank you all for designing such beautiful pieces that most certainly give us so much pleasure to wear
June 5, 2024
Reply from Soru Jewellery
Hi Anita, Im so, so happy to read this! Thank you for taking the time to leave your review and i hope you enjoy wearing your new additions :-)
Absolutely stunning new earrings
Absolutely stunning new earrings - love the new Daphne Oz collection! My coin earrings are beautiful
June 4, 2024
Reply from Soru Jewellery
Hi Nishali, Thank you so much, im really happy to hear that you love the new collection as much as we do, those coin earrings are one of my all time faves!
The detail in these earrings and charm…
The detail in these earrings and charm is amazing. I am delighted with the design and how comfortable the earrings are to wear. Although they are statement earrings I can see I’ll be wearing them every day.
May 29, 2024
Reply from Soru Jewellery
Hi Audrey, Thank you so much for leaving your review for us, we take such care in all the little details as well as the comfort and ease of wear so its wonderful to read how these are what you have noticed :-) We look forward to welcoming you back again soon
Beautiful!
Beautiful packaging, gorgeous necklace with substantial weight and glow! Just ordered a charm to dress up my new necklace.
May 28, 2024
Reply from Soru Jewellery
Hi Bridget, Thank you so much for taking the time to leave your review for us. Im so pleased to hear you are happy with your new jewels and hope you enjoy wearing them :-)
I am pleased with my purchase...however…
I am pleased with my purchase...however I live in Canada I had to pay almost $34 for duty-fee
I purchased a small initial..
I would hate to see how much I would pay for a larger purchase..I won't be purchasing from you anymore...
June 2, 2024
Reply from Soru Jewellery
Hi Brenda, Im so sorry to hear how high the customs fees are to receive overseas parcels to Canada, this is something that is out of our control and i can totally empathise with. The only other option would be for you to pay the fees upfront at checkout with us but unfortunately as each country sets how high this will be and with Canada having one of the highest in the world it would still increase the price of the purchase. If we can help with anything else please just reach out to us directly at customercare@sorujewellery.com
The jewellery is absolutely beautiful
The jewellery is absolutely beautiful, very unique. It always arrived very quickly in beautiful packaging.
There is nothing else like it.
May 28, 2024
Reply from Soru Jewellery
Hi Gemma,
What a lovely review for us to receive, thank you so much for taking the time to leave your feedback and we hope to welcome you back again soon :-)
Reply from Soru Jewellery
Hi Manjit,
So happy to hear you were pleased with the customer service you received, we really appreciate you taking the time to leave your review for us, thank you.
Hope you enjoy wearing the gorgeous Coco earrings!
I am so in love with these Coco…
I am so in love with these Coco earrings. Soru you just keep getting better and better!
May 9, 2024
Reply from Soru Jewellery
Hi Suzy,
Thank you so much for leaving your review for us, we really appreciate it. I adore the Coco earrings too, hope you will love wearing them :-)
Gorgeous earrings
Gorgeous earrings! Best friend immediately said she’s stealing them from me!
These are described as the smaller size and they are not small, they’re just the perfect amount of show. I was a bit worried they might be a little dull as they’re opal rather than clear or pearl, but the gold sparkly stones bring these alive! They are absolutely gorgeous. I’m delighted!
May 7, 2024
Reply from Soru Jewellery
Hi Vicki,
Thank you so much for leaving your review, nothing makes us happier than knowing we have bought happiness to our customers too :-) Enjoy wearing your new earrings and we look forward to welcoming you back again soon
Blue charm
The sapphire and crystal charm is stunning very well made and excellent finish. I am delighted with it.
May 7, 2024
Reply from Soru Jewellery
Hi Karen,
Thank you so much for your lovely review :-) We are pleased to hear that you love your new charm and hope you will enjoy wearing it
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