The AA Insurance Reviews 42,557

TrustScore 4.5 out of 5

4.6

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Review summary

Created with AI, based on recent reviews

Evaluating 9,461 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently highlight the ease of obtaining quotes and setting up accounts, often finding the process straightforward and quick. Many appreciate the competitive pricing, noting significant savings compared to previous providers while still receiving comprehensive coverage. The website is often praised for being user-friendly and easy to navigate, allowing for clear comparison of different insurance levels. Reviewers also commend the excellent service, with staff described as helpful, efficient, and understanding. However, some customers also noted issues with the ID verification process, finding it intrusive and questioning the security of third-party websites. A few other people also felt that the premiums were high, especially for pensioners with minimal mileage. There were also isolated complaints about the handling of stolen car claims and extended waiting times for breakdown assistance.

What people talk about most

Price

Reviewers mention positive feedback about price, with many finding competitive and reasonable prices for... See more

Service

Reviewers highlight positive aspects of service, often praising the helpfulness and efficiency of staff, with... See more

Website

People report positive experiences with the website, finding it easy to use, navigate, and set up accounts.... See more

User experience

Clients share positive opinions on user experience, highlighting the ease of setting up and managing... See more

Value for money

Consumers find value for money to be positive, with many reviewers highlighting good cover at a reasonable or... See more

Reviews shaping this summary

Rated 5 out of 5 stars

The fact that I can actually TALK to a human being is the great thing that most of your competitors don't seem to grasp. They would rather let computers do all their business, which saves THEM time... See more

Company replied

Rated 5 out of 5 stars

selecting AA and getting a quote was easy. The ability to choose the right policy for you was helpful. Easy to see where AA were superior to others on offer in terms of cover and price. No hidden extr... See more

Rated 5 out of 5 stars

It was the right insurance we wanted for our new car with everything included at the best price for the model we have. In addition, your call handler was most helpful and your phone was answered strai... See more

Rated 5 out of 5 stars

My experience of reveiwing my EV car insurance this year was a bit mixed. My previous insurer (Aviva Zero) declined to even quote, saying my type of policy would no longer in line with their expecte... See more


Company details

  1. Insurance Company
  2. Auto Insurance Agency
  3. Home Insurance Agency

Written by the company

The AA provides services to motorists: breakdown cover, car insurance, life, travel insurance, route planning and motoring advice. We're the UK's number 1 motoring organisation.


Contact info

4.6

Excellent

TrustScore 4.5 out of 5

43K reviews

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Asks customers to review

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Rated 5 out of 5 stars

Excellent cover for a great price

Great choices from AA. Very competitive prices too. I’d been with the same company for insurance for years but AA beat them on cover by quite a lot and that was with taking out their top tier cover. Very pleased.

May 15, 2026
Rated 4 out of 5 stars

I bought my car insurance from AA…

I bought my car insurance from AA because the price was better than most of the others for similar cover. I checked for my house insurance at the same time bot it was not so competitive
. The should have a discount for people buying both .

June 2, 2026
Rated 5 out of 5 stars

Easy to use website and good saving

Easy to use website and good saving
Much better price against renewal offer from provider I had been with for 5 years.
Same excess, breakdown and legal cover included.
Trusted name, so happy to change.

May 31, 2026
Rated 5 out of 5 stars

Speaking to a real person

Speaking to a real person. Once I got past the robot, everything went well. I even got to request paperwork instead of a link to a portal or whatever. A short time ago you would be sent documents as an attachment. You could keep them on your phone. What was wrong with that?

June 1, 2026
Rated 5 out of 5 stars

Great Cover and well presented.

Very pleased to have the AA as my house insurer. The cover is excellent and competitively priced, took me a while to read through the cover provided. There are so many things to think of when you take out insurance as you want good cover, this is excellent cover. Many thanks for the very informative website and guidance. Brendan

June 1, 2026
The AA Insurance logo

Reply from The AA Insurance

Wonderful we got you sorted 😁.

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