The AA Insurance Reviews 43,331

TrustScore 4.5 out of 5

4.6

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Review summary

Created with AI, based on recent reviews

Evaluating 10,053 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently highlight the excellent value for money, noting that the prices are very competitive and often lower than other providers. The website is consistently praised for being easy to use, straightforward, and clear, making the process of obtaining quotes and setting up policies simple and quick. Many people appreciate the overall service, describing it as professional and efficient, with clear information and quick document delivery. However, some customers also noted inconsistencies with quotes, particularly when renewing policies or finding different prices on comparison sites versus direct quotes. A few other people also felt that the online system could be difficult for making changes or accessing documents, and some found the service rigid.

What people talk about most

Price

Consumers find price to be positive, with many reviewers reporting competitive pricing and good value for... See more

Website

People report positive experiences with the website, finding it easy to use and well laid out for checking... See more

Service

Reviewers highlight positive aspects of service, with many customers reporting good experiences and being... See more

User experience

Users describe positive interactions with the user experience, finding the process easy to understand, clear,... See more

Value for money

Customers consistently note positive experiences with value for money, often finding competitive prices and... See more

Reviews shaping this summary

Rated 5 out of 5 stars

The quote via a comparison site was very compelling, given the price the level of cover and de facto star ratings. Also quote was valid for over a week compared to other insurers who offered quote... See more

Rated 5 out of 5 stars

Easy to use on line and complete all questions required for car insurance quote. Details received very quickly of cover given for silver, gold, and platinum levels and cost of each with additional inf... See more

Rated 5 out of 5 stars

So far very good not the cheapest but a well known brand.I thought I would try AA Again only did Not stay with them was because second year went up so much no accidents etc but went up by 50% when oth... See more

Rated 5 out of 5 stars

Overall good experience of dealing with The AA. Deal arranged through MoneySupermarket. Just a little issue finalising details for car insurance to be issued as it was a new Reg, but spoke to a lovely... See more


Company details

  1. Insurance Company
  2. Auto Insurance Agency
  3. Home Insurance Agency

Written by the company

The AA provides services to motorists: breakdown cover, car insurance, life, travel insurance, route planning and motoring advice. We're the UK's number 1 motoring organisation.


Contact info

4.6

Excellent

TrustScore 4.5 out of 5

43K reviews

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Asks customers to review

This company invites their customers to review, whether positive or negative

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Rated 5 out of 5 stars

Friendly, helpful, informative and cheaper

Friendly, helpful and informative operator assisted and after asking a few additional questions was able to offer a cheaper premium than previously offered on the confusing comparisob web site. Or my next renewal i'll skip the comparison site and go direct for my renewal

June 15, 2026
Rated 3 out of 5 stars

Received a threatening letter with no explanation.

Received a letter for me to pay extra money with no explanation to what its for. Email was threatening to say policy will be cancelled if not paid. How a can company like theAA can send a threatening letter with no explanation is beyond my comprehension.

June 15, 2026
Unprompted review
The AA Insurance logo

Reply from The AA Insurance

Hi Vinod, we've checked and can see you've been in touch with us directly to get this sorted and your feedback was passed along. We hope you're okay and that everything is now resolved.

Rated 5 out of 5 stars

Home Insurance

Very helpful sales person Everything explained clearly. Not the cheapest but having experience with the AA car insurance was satisfied with the policy.

June 15, 2026
Rated 5 out of 5 stars

Great start to AA home insurance

AA supplied the best price for this reassuring level of home cover. Taking the policy out was straightforward, with no attempts to eke out extra payments. After taking out the policy, I realised I needed to make a change to the cover. I got through very quickly on the phone and was dealt with in an extremely efficient, helpful and friendly manner.

June 12, 2026
The AA Insurance logo

Reply from The AA Insurance

We're so happy that getting cover was easy and that our team could help when you called 😊.

Rated 4 out of 5 stars

Local call centre in England

Really appreciate it was a local person in England and not offshore somewhere.also that I an have the documents sent to me not just online and the price obviously

June 12, 2026
The AA Insurance logo

Reply from The AA Insurance

We're so happy that everything went so smoothly 😊.

Rated 4 out of 5 stars

Very efficient

The gentleman dealt with my phone call very efficiently and was clearly spoken. He explained different options before I made a decision.

June 12, 2026
Rated 4 out of 5 stars

More precise and clear

Just purchased so I can only talk about experience of purchasing. Most details tied up with my previous insurance but after dropping certain items I felt this insurance was a better deal.

June 13, 2026

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