The Premium Fragrance Reviews 136

TrustScore 3.5 out of 5

3.3

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Review summary

Created with AI, based on recent reviews

Evaluating 73 reviews, most reviewers were somewhat happy with their experience overall. Customers generally appreciate the delivery service, noting that products arrive promptly and are well-packaged. Many people are satisfied with the quality and value for money, often finding the fragrances to be very similar to original scents and long-lasting. However, some people were dissatisfied with the product and their order experience. A few customers reported that certain fragrances did not smell like the original or had an unpleasant scent, with some even comparing them to air fresheners or WD40. There were also instances of incomplete orders, missing items, or products that arrived empty.

What people talk about most

Product

Reviewers highlight ambiguous aspects of product. Many customers praise the products, noting that fragrances... See more

Quality

Users describe ambiguous interactions with quality. Many customers praise the products, noting that scents... See more

Delivery service

Reviewers mention positive feedback about delivery service. Customers frequently praise the speedy and prompt... See more

Value for money

Customers had ambiguous experiences with value for money. Some reviewers found products to be excellent... See more

Order

Clients share ambiguous opinions on order. While some customers report timely delivery and satisfaction, even... See more

Reviews shaping this summary

Rated 3 out of 5 stars

Bought 3*100ml bundle offer. The ladies Ibiza 2 bottles (poison) was lovely . It smelt 80/90% the same as the original scent and longevity was excellent maybe as long as 10/12 hours. My Mrs was well i... See more

Rated 4 out of 5 stars

Rated 4*as 5* would be the real McCoy.. I have tried other copy brands, but this IS the best we’ve tried, the only one I can really smell, and it lasts.. you’re making the right choice.. 👍

Company replied

Rated 5 out of 5 stars

"I took a chance on The Premium Fragrance for the first time and wow, totally impressed! The scent was gorgeous and now my family wants in too 😄. I've already placed another order for them. Big shout... See more

Company replied


Company details

  1. Perfume Store

Written by the company

Discover the budget-friendly alternative to luxury designer perfumes and aftershaves. Our smell-alike fragrances are vegan, cruelty-free, and proudly made in the United Kingdom.


Contact info

3.3

Average

TrustScore 3.5 out of 5

136 reviews

5-star
4-star
3-star
2-star
1-star

Replied to 58% of negative reviews

Typically replies within 1 month

How this company uses Trustpilot

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Rated 1 out of 5 stars

The perfumed car scent exploded in my…

The perfumed car scent exploded in my car after 1 day, covering the interior of my new car in glass and the strong smell.
When I contacted them to advise, I’ve received no response or acknowledgement of my issue, just relentless requests to review my experience. Well here you go. Smells good, which is the only redeeming factor now my car reeks of the smell that covered my dashboard and seats

April 27, 2026
Rated 1 out of 5 stars

I have returned my order

I have returned my order, but there seems to be a mistake in the Hermes tracking system stating that the package was delivered to me. This is not correct. The parcel is currently on its way back to the sender.

I kindly ask you to check this issue and release my payment through Klarna as soon as possible.

Thank you for your understanding.

March 31, 2026
Rated 1 out of 5 stars

DO NOT use this company!

DO NOT use this company!
I bought two Car air freshener fragrances and have them in my car for two weeks. Did everything I was supposed to with them and couldn’t smell them at all.
I’ve reached out to customer service three times now and it’s been over 3 weeks and no reply.
Really disappointed one of the fragrances was a gift and haven’t been able to give it. It’s just sat in the box.
If I could give minus one on the review I would

March 4, 2026
Unprompted review
Rated 3 out of 5 stars

Bought 3*100ml bundle offer

Bought 3*100ml bundle offer. The ladies Ibiza 2 bottles (poison) was lovely . It smelt 80/90% the same as the original scent and longevity was excellent maybe as long as 10/12 hours. My Mrs was well impressed. She gave it 5 out of 5. However the Munich (Boss Intense) was a different story. Once applied it kind of smelt ok for 10/15 minutes then it all went down hill from there as it turned into something like WD40. After an hour you couldn’t smell anything which I guess was a good thing. Tried it for 2/3 days same result it’s proper nasty. Wanted to return it but couldn’t be asked so put it to the side might just give it to my neighbour as its his birthday next week Lol

March 12, 2026
Rated 5 out of 5 stars

It’s taken me a while to sit down and…

It’s taken me a while to sit down and write this. I bought three of their excellent scents about three weeks ago. This is the third time I have purchased the premium fragrance company and they are now my go to company for perfume.

As to the quality I can say that this is VERY close to what I was paying for before from other brands and was (pardon the pun) paying through the nose for.

Excellent products excellent value. I recommend them to everyone, if you’re reading this and thinking about giving them a try don t hesitate. It’s a win.

February 18, 2026
Rated 5 out of 5 stars

Perfect

Best air freshener in 38years definitely buying more
Most recommend

February 2, 2026

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