Gorgeous outfits. Wash well, interesting patterns and great colours, love the philosophy of this company. Cons - surprise bundle was disappointing. Mostly summer outfits (it’s January) and one dress... See more
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We’re Frugi, the people and planet conscious childrenswear brand on a mission to inspire a love for the planet we play on! From GOTS certified organic cotton to recycled fibres and circular clothing, there’s thought in every thread.
Units 2 & 2a Indian Queens Industrial Estate, TR9 6TF, St Columb, United Kingdom
Replied to 100% of negative reviews
Typically replies within 24 hours
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Beautiful organic child’s clothing
Makes a statement- kiddies get so many comments. Lovely and soft. Washes really well. A little pricey but they have regular sales which saves money.
Such good quality and the most amazing prints and colours. Wash and dry really well. Sizes run bigger than UK supermarket baby clothes but that means they last longer.
Good communication around postage.
Lovely items of clothing and happy with the half price sale prices!
Great children's clothes. Huge selection. Posted promptly. Excellent quality. All good!
Great quality cardigan, delivered on time. My niece loves it!
The clothing is really lovely, very well made and lots of colourful and fun designs.
My daughters loved researching the specific type of animals they had on their clothes as it was no ordinary bee on their tops! so that was an added bonus - Thank you.
The items were delivered quickly too and the sale items have really good discounts.
The only issue I have is that I didn’t sign up to just regular emails and being notified about what was in my basket and encouraged to purchase.
I completely understand it’s a business and most companies do this now but I chose them because of their business model and it took me by surprise they would stoop to such tactics.
However - I will be a returning customer as the clothes themselves are beautiful and what a great price point for organic, natural and sustainable. Overall a fantastic company.

Reply from Frugi
Amazing quality and service but most of all beautiful! 🤩
Value for money last longer than other products lovely and soft even after washing good delivery service
Amazing clothes. Beautifully made and pretty appliquè. Sadly one item i ordered and paid for wasnt delivered but i got avrefund quickly
The delight in my granddaughter’s eyes on opening her birthday present.
Love my fleece & zero complaints over any aspect of my order, in fact delighted, just trying to make sure I don’t wear it out already!
One thing, love the designs, we need more adult wear please 🙏
Ordering was easy and delivery was prompt. The long sleeve tshirt that I ordered for my granddaughter was excellent quality and fits well .
The girls’ clothes are so comfy - they love them. Frugi clothes last really well, get passed down and look like new.
Shopped in the sale goods but found plenty of items to purchase. All great quality and good sizing for our child. Will definitely be back!
I’ve sent several emails to frugi. but no one has replied.
Dear Sir/Madam,
On 3 February, I purchased 13 items of clothing from the Frugi website for a total of 3,625 RMB. The order number is GE11278696632GB and the tracking number is GE11278696632GBA0. However, as the total value exceeded the 2,000 RMB limit set by Chinese customs, I was forced to return the parcel on 26 February. The tracking information shows that the parcel was returned by the carrier on 2 March, and there have been no further updates since then. I would like to ask whether you have received the returned items? Please process my refund as soon as possible. Thank you for your attention and cooperation.

Reply from Frugi
Great quality, beautiful colors, quick delivery. Would definitely recommend!
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