While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

See what reviewers are saying

Rated 3 out of 5 stars

I bought a few bottes of the Primitivo when on offer in Sainsbury's. The wine is a good enough drink, the the bottle design needs reworking. I applaud the idea of the card outer, but I found it extrem... See more

Rated 5 out of 5 stars

I am a big fan of the paper bottled wines - which are great to drink and make lovely gifts - so light and eco-friendly. Unfortunately my latest order got damaged in transit - but the speed of custome... See more

Company replied

Rated 5 out of 5 stars

Amazing wine from an amazing company. Excellent service - website straight forward & delivery free & next day. I have already highly recommended you to family & friends - one of whom has already used... See more

Company replied

Rated 5 out of 5 stars

Very smooth experience w order and delivery. The Pecorino is a lovely fresh, easy-drinking summer white - enjoyed it with seafood and pasta. Cardboard bottle is a practical alternative - light but stu... See more

Company replied

Company details

  1. Wine Wholesaler and Importer
  2. Wine Store

Written by the company

RETHINKING WINE DRINKING When in Rome is here to make drinking wine as much fun as it is in Italy. We bring you high quality craft wines at great value, whilst all the time minimising our impact on the environment.


Contact info

4.6

Excellent

TrustScore 4.5 out of 5

213 reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Satisfied Customer

The ordering process was entirely straightforward. The boxes of wine arrived promptly. The wine is very good, and the Rosato is not usually available retail where we shop.

August 6, 2021
When in Rome logo

Reply from When in Rome

Thank you Wilmer for taking the time to leave such a wonderful review! It's excellent to hear that your journey ordering the wine ran smoothly and you enjoyed drinking the wine too!

Rated 5 out of 5 stars

Really good boxed wine!

First box wine I’ve tasted for years. Absolutely lovely. Would definitely recommend ‘when in rome’

August 2, 2021
When in Rome logo

Reply from When in Rome

Thank you so much Anita for leaving such a fabulous review! We are delighted to hear that you enjoyed your first Bag in Box wine after a few years, and that our wine did not disappoint!

When in Rome

Rated 5 out of 5 stars

Dangerously easy drinking

Dangerously easy drinking! Great wines!

July 27, 2021
When in Rome logo

Reply from When in Rome

Thank you Louise for this fab review! We are delighted to hear you enjoy the wines!

When in Rome Team

Rated 5 out of 5 stars

Great delivery on this quirky product

Great delivery on this quirky product - but have yet to taste it!

July 23, 2021
When in Rome logo

Reply from When in Rome

Thank you for leaving a brilliant review, Betty. We are so pleased that you are already enjoying the sustainable packaging the product arrives in!

When in Rome Team

Rated 5 out of 5 stars

One of the plastic bottles had been…

One of the plastic bottles had been damaged and was leaking. The driver kept the case upside down and so kept most of the wine in the bottle, but the corner of the box was soaked and about a third of a bottle was lost.
When in Rome replaced the damaged bottle after I left the above review. The replacement bottle arrived safely the next day. Excellent customer service. Many thanks.

July 13, 2021
When in Rome logo

Reply from When in Rome

Hi Patrick. We are so sorry to hear that one of your bottles was damaged and you are unable to enjoy it! Because of this, we have sent a replacement to you this morning which will be with you within the next few days. If you have any further queries regarding this, please do not hesitate to get in contact.

When in Rome Team

Rated 5 out of 5 stars

Very drinkable and a good efficient service

A really handy and quick service. Bought three boxes for a forthcoming (long) holiday. Have bought previously from WIR and enjoy a very drinkable weekday wine.

July 9, 2021
When in Rome logo

Reply from When in Rome

Thank you for your brilliant review! We are delighted to hear that you received excellent service. It's great to hear that you have tried our wines before and that they make your week that bit more enjoyable!

When in Rome Team

Rated 5 out of 5 stars

Buon Vino!

Very clever idea the wine is very well preserved. I went for Barbera and the taste is very rich even after 3 days from open.

Very good quality and price.

Salute!

July 5, 2021
When in Rome logo

Reply from When in Rome

Thank you so much Francesco for your excellent review! So glad you enjoyed the Barbera and it's rich, robust and full bodied Italian charm!

When in Rome Team

Rated 5 out of 5 stars

Great for motorhome!

Fast efficient delivery - great for motorhome!

May 31, 2021
When in Rome logo

Reply from When in Rome

Thanks for your review Amanda, we're so glad you received your order in good time!

When in Rome Team

Rated 5 out of 5 stars

Great wine

Great wine, very fast delivery, what more would you want!

May 24, 2021
When in Rome logo

Reply from When in Rome

Thank you for your review Ian. Much appreciated.

When In Rome Team

Rated 5 out of 5 stars

Product was fine but not sure why dpd…

Product was fine but not sure why dpd couldn’t post the letterbox wine through the customers letterbox. Was left on doorstep. Letterbox wine doesn’t really work if not posted through the letterbox

May 5, 2021
When in Rome logo

Reply from When in Rome

Hi Nicky, thanks for your review. We understand and share your frustration - letter box wine should always be posted through your letterbox.

Rated 5 out of 5 stars

Very nice wine

Very nice wine. I usually order it for a treat. Birthday or Anniversary because it’s quite expensive at £25.99. But it is lovely

April 8, 2021
When in Rome logo

Reply from When in Rome

Hi Clare, thank you for your spectacular review. Just wanted to let you know we've heard you, and we'd highly recommend trying out flat bottle or cans. Also, the boxes may be more expensive but you're getting 3 bottles worth of wine in each box - we try to always cater to our fans so be sure let us know what you think of our flat bottle.

Rated 5 out of 5 stars

Rome in a Box!!

This is the first time, in more years than I care to remember, that I have tried boxed wines - and what a revelation!! Both of the reds that I purchased were extremely good, both in taste and value. I have had no hesitation in recommending them to friends, and will be ordering some more for myself.

April 6, 2021
When in Rome logo

Reply from When in Rome

Thank you for your kind words Martin. We're delighted you are drinking boxed wine again.

Rated 5 out of 5 stars

Not sure what I love more

Not sure what I love more, the 3 bottles in one box or the sustainability! The wine is also fantastic...

March 9, 2021
Unprompted review
When in Rome logo

Reply from When in Rome

Thanks for the review Lily. We're glad there is lots you love about our wine.

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look