Balfe's Bikes - Waterloo Reviews 

935
TrustScore 5 out of 5

4.8

69-71 The Cut, Waterloo, SE1 8LL London, GB


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Rated 5 out of 5 stars

Went into the Waterloo shop initially, Alex was extremely helpful. He advised me of the correct size and answered my questions. A few days later I decided to buy online as it was most convenient i... See more

Rated 5 out of 5 stars

I’ve had experiences with most of the different Balfe’s Bikes and the folks at Waterloo stand tall amongst the rest. I used a cycle to work vouchers in part to upgrade my gravel bike and the... See more

Rated 5 out of 5 stars

Really helpful and knowledgeable staff. Great flexibility on the Cycle2Work scheme so I could get the right bike and not be limited by an absolute cutoff at £2k

Rated 5 out of 5 stars

I recently bought a Specialized Allez E5 from Balfe’s. Overall the experience was very positive and the staff was friendly. There was a sort of delay on the day of bike collection which caused sligh... See more


Company details

  1. Bicycle Store
  2. Activewear Store
  3. Bicycle Repair Shop
  4. Bike Accessories Store
  5. Road Cycling

About Balfe's Bikes - Waterloo

Written by the company

The Bike Sales and Servicing Specialists.


Founded in 2008, Balfe’s Bikes has 12 bike shops in London and the South East. We stock the world’s best bike brands including Trek, Specialized, Brompton, Whyte, Giant, BMC, Frog and more, plus all the acccessories you would expect.


We are proud to maintain high standards of service in our shops, our workshops and online. View our website for the latest product releases, deals and more to find everything you need to enjoy cycling.


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About Balfe's Bikes

Written by the company

Free Click & Collect
To our 12 stores across London and the South East
Free delivery
Free delivery on all bikes over £500 - Free delivery non-bike orders over £30 (*excluding bulky or restricted items free delivery over £100)
0% finance
Available to help spread the cost via Klarna. Terms & Conditions apply.
Cycle to Work available
Vouchers accepted to save 25-39%
Online service booking
For our professional workshops
Balfe’s personal bike delivery
No unpacking required. Bike built and ready to ride straight away, for local customers

Contact info

  • 69-71 The Cut, Waterloo, SE1 8LL, London, United Kingdom

  • 020 4529 7777

4.8

Excellent

TrustScore 5 out of 5

935 reviews

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4.8

All reviews

(935)

4,711 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Good solid advice

Good solid advice, no pressure from the team. Helpful from initial discussion through to collection at my convenience a few days later

January 12, 2026
Rated 5 out of 5 stars

Excellent service

Unlike some other bike shops, not at all patronising, and did a good job on the repair, with clear communication about when my bike would be ready.

December 4, 2025
Rated 5 out of 5 stars

Great service, very friendly staff

I walked into the shop in Southwark looking for a couple of very specific adapters to fit 160mm rotors on my bike. They told me they didn't normally sell them but they managed to fish some out of their parts bin to help me out.

December 4, 2025
Unprompted review
Rated 3 out of 5 stars

Bike not tested after service

When my folding electric bike was returned, the cranks were badly out of line making riding impossible. I returned to the shop and it was fixed. When I got home I discovered that the cranks had been put on the wrong way round - left on righthand side and right on left. This could mean the pedals might unscrew and the removable pedal, for when the bike was folded' was on the wrong side. I also noticed the adjustable bolts fixing the wheels to the frame were both the wrong way round making it impossible to fold the bike. I returned to the shop, in the rain, and the faults were fixed.
Surely an expensive service should include a short test ride and a check that the bike can be folded correctly.

November 15, 2025
Rated 5 out of 5 stars

excellent work

work was great. the bike came home clean and pleasant to ride. the staff are friendly, kind and professional. The cost was bit high but service delivered was great.

November 14, 2025
Rated 5 out of 5 stars

Very good service

Most of the self service jobs done by the staff at the store on behalf of myself. That was quite satisfying for a visitor.

November 15, 2025

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