Went into the Waterloo shop initially, Alex was extremely helpful. He advised me of the correct size and answered my questions. A few days later I decided to buy online as it was most convenient i... See more
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I’ve had experiences with most of the different Balfe’s Bikes and the folks at Waterloo stand tall amongst the rest. I used a cycle to work vouchers in part to upgrade my gravel bike and the... See more
Really helpful and knowledgeable staff. Great flexibility on the Cycle2Work scheme so I could get the right bike and not be limited by an absolute cutoff at £2k
I recently bought a Specialized Allez E5 from Balfe’s. Overall the experience was very positive and the staff was friendly. There was a sort of delay on the day of bike collection which caused sligh... See more
Company details
About Balfe's Bikes - Waterloo
Written by the company
The Bike Sales and Servicing Specialists.
Founded in 2008, Balfe’s Bikes has 12 bike shops in London and the South East. We stock the world’s best bike brands including Trek, Specialized, Brompton, Whyte, Giant, BMC, Frog and more, plus all the acccessories you would expect.
We are proud to maintain high standards of service in our shops, our workshops and online. View our website for the latest product releases, deals and more to find everything you need to enjoy cycling.
About Balfe's Bikes
Written by the company

- Free Click & Collect
- To our 12 stores across London and the South East
- Free delivery
- Free delivery on all bikes over £500 - Free delivery non-bike orders over £30 (*excluding bulky or restricted items free delivery over £100)
- 0% finance
- Available to help spread the cost via Klarna. Terms & Conditions apply.
- Cycle to Work available
- Vouchers accepted to save 25-39%
- Online service booking
- For our professional workshops
- Balfe’s personal bike delivery
- No unpacking required. Bike built and ready to ride straight away, for local customers
Contact info
69-71 The Cut, Waterloo, SE1 8LL, London, United Kingdom
- 020 4529 7777
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Max was very helpful throughout the…
Max was very helpful throughout the process, helping me select the perfect bike
Good solid advice
Good solid advice, no pressure from the team. Helpful from initial discussion through to collection at my convenience a few days later
Came in with a bike that needed tire…
Came in with a bike that needed tire replacement, and had it sorted within 20minutes for the same price as a normal booked in appointment
Best customer service
Giles and the team are superb. Sorted any issues I had with my bike professionally.
Fixed the creak on my bottom bracket…
Fixed the creak on my bottom bracket very good job all round from start to finish.
Great service
Super helpful staff, very kind and friendly. Also very knowledgeable and technical.
Bike was ready on time
Bike was ready on time. Very helpful staff who ensured the saddle was at the right height and fitted pedals for me.
Socks I ordered arrived early
Socks I ordered arrived early! Friendly staff quickly found them and I was on my way!
Excellent service
Unlike some other bike shops, not at all patronising, and did a good job on the repair, with clear communication about when my bike would be ready.
Great service, very friendly staff
I walked into the shop in Southwark looking for a couple of very specific adapters to fit 160mm rotors on my bike. They told me they didn't normally sell them but they managed to fish some out of their parts bin to help me out.
Bike not tested after service
When my folding electric bike was returned, the cranks were badly out of line making riding impossible. I returned to the shop and it was fixed. When I got home I discovered that the cranks had been put on the wrong way round - left on righthand side and right on left. This could mean the pedals might unscrew and the removable pedal, for when the bike was folded' was on the wrong side. I also noticed the adjustable bolts fixing the wheels to the frame were both the wrong way round making it impossible to fold the bike. I returned to the shop, in the rain, and the faults were fixed.
Surely an expensive service should include a short test ride and a check that the bike can be folded correctly.
excellent work
work was great. the bike came home clean and pleasant to ride. the staff are friendly, kind and professional. The cost was bit high but service delivered was great.
Very good service
Most of the self service jobs done by the staff at the store on behalf of myself. That was quite satisfying for a visitor.
Super friendly assistance
Super friendly assistance in swapping out a broken pedal. True sign of a Balfe’s experience
Great service and knowledgeable staff
I went to the shop 3 times to discuss bike options. On each occasion the staff were very helpful and knowledgeable. I was able to test ride my chosen bike which is a great facility.
Brilliant staff and service collection…
Brilliant staff and service collection from Waterloo
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