We recently purchased an elliptical trainer from James at the Chelmsford location. We were very pleased with the service. James was professional, courteous and gave us some really valuable advice.... See more
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We visited the Chelmsford store today to explore a multi fitness cable home gym. Great store where you can see and feel the equipment. James was great and explained options for our fitness preferences... See more
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Huge selection of items on show at the Chelmsford store and great service from the guys, special thanks to Ryan for the advice and assistance on the choice of equipment. There was no pressure on us... See more
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Brilliant you can actually go into the store and try the equipment. It was very important to get the equipment suitable to your size and feel the Equipment working. Fantastic you can go into store. T... See more
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Company details
- Fitness Equipment Store
- Fitness and Nutrition Service
- Fitness Equipment Wholesaler
- Indoor Cycling
- Sporting Goods Store
About Fitness Superstore - Chelmsford
Written by the company
Founded in 1994, Fitness Superstore is the largest supplier of specialist Fitness Equipment in the UK. We have enhanced our position as the UK's largest retailer of specialist fitness equipment with an unrivalled range of import exclusives and leading high street fitness brands to choose from. Our sales staff are trained and experienced in the products we sell, ensuring we are able to offer you the best advice when purchasing your fitness equipment.
Visit our massive 175,000 sqft distribution centre in Northampton, packed with all of the latest fitness and gym equipment for you to try and take away, or call in to one of our other nationwide stores.
FIND A STORE
Fitness Superstore
Written by the company
- Next Day Delivery
- At Fitness Superstore, we offer a range of fast and flexible delivery options. For those who require express delivery we offer a genuine next day or nominated day service, including larger bulky items such as treadmills and even heavy weight sets.
- Never Beaten on Price
- At Fitness Superstore we pride ourselves on being able to offer our customers premium products at the best possible prices, which is why we will try our absolute best not be beaten on price. If you find the same like-for-like product offered at a lower price elsewhere prior to purchase, contact us by phone, email or LiveChat and we’ll do our best to match or beat the competitor's price for you.
- Stores Nationwide
- We’ve got showrooms across the UK where you can check our unrivalled product range. Try before you buy, browse at your leisure and get advice and expertise from our friendly staff.
Contact info
35 New London Road, CM2 0ND, Chelmsford, England, United Kingdom
- 01245 808918
4.8
Excellent
71 reviews
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Thank you Ryan for the hand
August 20, 2026
Unprompted review
May use AI-assist with repliesRead more
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
Elliptical Trainer
We recently purchased an elliptical trainer from James at the Chelmsford location. We were very pleased with the service. James was professional, courteous and gave us some really valuable advice. The machine was delivered on time and works perfectly. We will definitely be back.
July 26, 2026
Unprompted review
Reply from Fitness Superstore - Chelmsford
Dear David B,
We're so pleased to hear about your positive experience with our team member and the valuable advice you received. It's wonderful that your delivery was on time and the machine is working perfectly. We look forward to your next visit!
Kind Regards
Fitness Superstore Chelmsford
Ryan at the Chelmsford store is always…
Ryan at the Chelmsford store is always very welcoming, knowledgeable and helpful. In addition, Lee and Dean, the equipment installers were respectful, competent and highly efficient - a complicated multigym and a treadmill were installed in under 2.5 hours!
July 30, 2026
Reply from Fitness Superstore - Chelmsford
Dear Alex Panko,
We're delighted to hear about your excellent experience at our Chelmsford store! It's wonderful that our team members were welcoming, knowledgeable, and helpful. We also appreciate your positive feedback regarding the efficient and respectful installation of your equipment.
Kind Regards
Fitness Superstore Chelmsford
Very efficient and informative
July 23, 2026
Reply from Fitness Superstore - Chelmsford
Dear Mr Ian Oliver,
We are delighted to hear that you found our service efficient and informative. Thank you for taking the time to share your positive feedback with us!
Kind Regards
Fitness Superstore Chelmsford
Brilliant you can actually go into the…
Brilliant you can actually go into the store and try the equipment. It was very important to get the equipment suitable to your size and feel the
Equipment working. Fantastic you can go into store. They also assemble the equipment for a price which is a huge help. Thank you Ryan for your help today
July 28, 2026
Unprompted review
Reply from Fitness Superstore - Chelmsford
Dear L N,
We're delighted to hear that you found the in-store experience valuable for trying equipment and ensuring it suited your needs. It's wonderful that our assembly service was a huge help. Thank you for your kind words!
Kind Regards
Fitness Superstore Chelmsford
Great purchase at a very decent price
Great purchase at a very decent price. Salesman was very knowledgeable which helped a lot
July 26, 2026
Reply from Fitness Superstore - Chelmsford
Dear Gavin Pitelen,
We're delighted to hear you found your purchase to be a great value. We're especially pleased that our salesman's knowledge was so helpful to you. Thank you for your positive feedback!
Kind Regards
Fitness Superstore Chelmsford
Knowledgable customer service
James was extremely knowledgable and didn't try to sell us the most expensive pieces of equipment.
July 26, 2026
Unprompted review
Reply from Fitness Superstore - Chelmsford
Dear Caroline Benson,
We're delighted to hear about your positive experience! We appreciate you highlighting the knowledge of our team and that you felt no pressure to purchase the most expensive items.
Kind Regards
Fitness Superstore Chelmsford
Excellent service
Very friendly staff, extremely helpful and very knowledgable with their products. We really appreciated the information regarding the finance option from James. G. Kind regards.
July 20, 2026
Unprompted review
Reply from Fitness Superstore - Chelmsford
Dear Simon Gambin,
We're delighted to hear you had such a positive experience with our team. It's wonderful that you found our staff friendly, helpful, and knowledgeable, and we appreciate your kind words about the information provided regarding our finance options.
Kind Regards
Fitness Superstore Chelmsford
Good experience no hard sell and on…
Good experience no hard sell and on hand to answer any questions. I’d recommend anyone looking for gym equipment to try them out
July 21, 2026
Unprompted review
Reply from Fitness Superstore - Chelmsford
Dear Simon,
We're delighted to hear you had a good experience and appreciated our team's approach to helping you with your questions. We truly appreciate your recommendation!
Kind Regards
Fitness Superstore Trust Chelmsford
Friendly and informative staff
Friendly and informative staff. Willing to provide key advise without the heavy sales pitch. Gave us time to look around at our leisure and try out the equipment without fuss.
July 12, 2026
Reply from Fitness Superstore - Chelmsford
Dear Sara,
We're happy to hear that our staff was friendly and informative, providing helpful advice without a heavy sales pitch. We appreciate you taking the time to try out our equipment at your leisure.
Kind Regards
Fitness Superstore Chelmsford
Reply from Fitness Superstore - Chelmsford
Dear Kenneth,
Thank you for your positive words regarding the customer service you received in store,
Kind Regards
Fitness Superstore Chelmsford
Good choice of equipment.
Good choice of equipment.
Ryan was extremely helpful, unbiased, knowledgeable, and assisted us with our purchase.
June 28, 2026
Reply from Fitness Superstore - Chelmsford
Dear Jamie McMullan,
We're happy to hear you found a good choice of equipment and that our team member was extremely helpful and knowledgeable with your purchase. We appreciate your kind words!
Kind Regards
Fitness Superstore Chelmsford
Chelmsford fitness superstore great service
We visited the Chelmsford store today to explore a multi fitness cable home gym. Great store where you can see and feel the equipment. James was great and explained options for our fitness preferences and budget. Comparisons were provided with demonstrations of the equipment. Great service from James Gibson would highly recommend. Can’t wait for our delivery.
July 4, 2026
Unprompted review
Reply from Fitness Superstore - Chelmsford
Dear Chantal Clough,
We're delighted to hear about your positive experience at our Chelmsford store! It's wonderful that you found our equipment display helpful and that our team member provided excellent assistance in finding the perfect multi-fitness cable home gym for your needs and budget. We're excited for your delivery!
Kind Regards
Fitness Superstore Chelmsford
Fab showroom and staff
Really helpful team (Richard & Ryan) and very happy with the advice they gave us on the equipment we bought.
July 3, 2026
Unprompted review
Reply from Fitness Superstore - Chelmsford
Dear customer,
We're happy to hear that our team provided helpful advice on your equipment purchase! We appreciate your kind words and hope you enjoy your new equipment.
Kind Regards
Fitness Superstore Chelmsford
We had a fantastic experience in store…
We had a fantastic experience in store from Ryan. The delivery arrived quickly and we set it up last night.
Overall top experience.
June 22, 2026
Unprompted review
Reply from Fitness Superstore - Chelmsford
Dear Jamie,
We're so pleased to hear you had such a fantastic experience in-store and that your delivery arrived quickly. It's wonderful to know you had an overall top experience!
Kind Regards
Fitness Superstore Chelmsford
great service
great service, delivery and installation, plus also, albeit only had the machines for a few days, seems ideal and good quality
June 25, 2026
Reply from Fitness Superstore - Chelmsford
Dear Steven Taylor,
We're so glad to hear you had a great experience with our service, delivery, and installation! We appreciate your positive feedback.
Kind Regards
Fitness Superstore Chelmsford
Visited the Chelmsford store in…
Visited the Chelmsford store in passing. Called in and spoke to James about rower models we had seen on FS's website that would suit us. James gave a run through of options relating to our requirements. No pressure, just clear and informative. Ordered there and then.
June 23, 2026
Unprompted review
Reply from Fitness Superstore - Chelmsford
Dear customer,
We're so glad to hear you had such a positive experience at our store! It's wonderful to know our team provided clear and informative assistance without pressure. Thank you for sharing your feedback.
Kind Regards
Fitness Superstore Chelmsford
Top service again from the guys in…
Top service again from the guys in store, Ryan and James looked after me.
Super exited to get the kit set up
June 24, 2026
Unprompted review
Reply from Fitness Superstore - Chelmsford
Dear Dan,
We are so happy to hear you received top service! We appreciate your kind words and hope you enjoy your new kit.
Kind Regards
Fitness Superstore Chelmsford
Great place to buy weights
Went to the store and staff was really helpful. Suggested what to buy considering the use and not spend on stuff that would lie around without being used. Will go again for more stuff.
June 22, 2026
Reply from Fitness Superstore - Chelmsford
Dear Mr Korde,
We are so happy to hear our staff provided such helpful recommendations and that you had a positive experience. We look forward to your next visit!
Kind Regards
Fitness Superstore Chelmsford
Huge selection of items on show at the…
Huge selection of items on show at the Chelmsford store and great service from the guys, special thanks to Ryan for the advice and assistance on the choice of equipment.
There was no pressure on us to buy particular items and are left to try and choose at your own pace.
With a delivery date of choice you can’t ask for more.
June 15, 2026
Unprompted review
Reply from Fitness Superstore - Chelmsford
Dear Mr Steve Winzar,
We're so pleased you found our selection impressive and appreciated the helpful service. It's great to know you felt no pressure and valued the flexible delivery. Thank you for your wonderful feedback!
Kind Regards
Fitness Superstore Chelmsford
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