Lovell Sports Reviews 

8,115
TrustScore 2 out of 5

2.1

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Review summary

Created with AI, based on recent reviews

Considering 209 reviews, most reviewers were unhappy with their experience overall. Customers frequently reported receiving incorrect, worn, or faulty items, alongside lengthy delivery delays that ruined birthdays and special events. Many individuals expressed deep frustration regarding the delivery process and couriers leaving parcels in completely wrong locations. People also struggled immensely to get any response from customer support when trying to resolve these frustrating order issues and secure their due refunds. However, some reviewers were happy with the fast delivery and great prices available on the website. Some people mentioned that their purchases arrived quickly, were nicely packaged, and completely matched their expectations for everyday shopping.

What people talk about most

Order

People report profound dissatisfaction and frustration with their order experiences. Consumers frequently... See more

Product

Users describe negative interactions with product quality and fulfillment, consistently highlighting issues... See more

Delivery service

Reviewers share mixed feedback regarding the delivery service, noting broken promises regarding paid express... See more

Customer service

Clients share negative opinions on customer_service, frequently citing poor communication, unresponsive... See more

Response time

Reviewers highlight negative aspects of response_time, reporting widespread frustration over prolonged delays... See more

Reviews shaping this summary

Rated 2 out of 5 stars

No customer service contact number. Replies have taken too long when using their query page. The delivery company delivered my trainers to the wrong address as my house is brick not render. Delivery c... See more

Company replied

Rated 2 out of 5 stars

Ordered 2 t- shirts and Evri states delivery due 2 weeks ago. Advised by courier to contact Lovell about replacement or refund while they investigate. No reply from them(Lovell)

Company replied

Rated 2 out of 5 stars

Well..easy to order and have the item next day but if the sizing is not correct, it is super difficult to return. Will not be buying from them again.

Company replied

Rated 2 out of 5 stars

Hello, I need someone to contact me as I need to return items as wrong items were essentially to me

Company replied


Company details

  1. Running Store
  2. Cricket Shop
  3. Golf shop
  4. Rugby Store
  5. Soccer Store
  6. Tennis Store

Written by the company

With over 30 years of expertise in the sporting industry, Lovell Sports is committed to excellence. As the UK's leading specialist in Football, Rugby, Hockey, Cricket, Netball, Tennis and Running, our purpose is not only to deliver top-notch sporting equipment, but also to provide customers with seasoned advice across all categories, ensuring a seamless shopping experience. Our commitment to excellence is reflected in our Trustpilot reviews, guiding us to consistently improve and better serve you. So, what are you waiting for? Dive into a world of quality sports gear and expert guidance at Lovell Sports today.


Contact info

2.1

Poor

TrustScore 2 out of 5

8K reviews

5-star
4-star
3-star
2-star
1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 58% of negative reviews

Typically replies within 1 week

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

2.1

All reviews

(8,115)

203 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

My Experience with this company has…

My Experience with this company has been totally shocking, no customer service no reply’s from sending over nine emails. Everything about this company is complicated nothing is straightforward. It’s been over a month and I have still not received my refund. I have never dealt with a company as bad on Sports Direct. Think Twice before you purchase.

July 3, 2026
Unprompted review
Lovell Sports logo

Reply from Lovell Sports

Hello, thank you for your review. We are sorry to hear that you have not received your refund. Please provide us with with your order number so that we can look into this. Thank you for your patience. Kind regards, Lovell Sports

Rated 1 out of 5 stars

Used item sent out in order and not checked!.

Brought a pair of white Birkenstocks they have been worn and have all Blue dye over them. Emailed them got a message asking for pictures, sent pictures and now been ignored. Now stuck with a pair of used shoes!!. Customer services is shocking and no phone number to call. So you have to just sit and wait for them if they do to reply😡😡😡

July 29, 2026
Unprompted review
Rated 1 out of 5 stars

Awful company

Awful company! Placed an order which was confirmed and money left my bank, 3days later I received a refund with no explanation or anything else. Called them to ask why and they just put the phone down, I called back and they said I've had my refund so they don't need to explain anything

July 26, 2026
Unprompted review
Rated 1 out of 5 stars

If I could rate them 0 stars I would.

If I could rate them 0 stars I would.

Ordered an item that was specified as 'in stock' however, 4 days later nothing had changed on my account - was still 'preparing for shipping'.

After contacting the customer service team, I was advised I'd have to wait another 72 hours for them to speak to the supplier.

After another 5 days I got an email stating a refund has been given with no reasoning yet the product is still showing as in stock.

July 27, 2026
Unprompted review
Rated 5 out of 5 stars

Fast delivery

Had to write a review after ordering a pair of trainers and then seeing terrible reviews, they were despatched same day arrived in 2. No issues at all and fast service

July 27, 2026
Unprompted review
Rated 1 out of 5 stars

Terrible service

Easy to place an order, however delivery states 3 to 5 working days. I ordered trainers as a gift for someone's birthday almost 2 weeks ago. Since then, it's stated "order being prepared" and it's now been 8 working days. No response via contact form & I now just want a refund as the recipient's birthday has passed.

Why take folk's hard-earned money and not fulfill the retail agreement?

Shocking service. Would not recommend to anyone!

July 15, 2026
Unprompted review
Rated 1 out of 5 stars

I ordered a garden table,parasol,and 4…

I ordered a garden table,parasol,and 4 chairs from Lovell on 21st July,£69.99.. I paid the optional £7.00 for 48 hr delivery also.I recieved by email ,a confirmation of order,and carrier DPD.
Today the 24th of July still no delivery,i went via Lovell online customer contact form..no acknowledgement,no explaination,,The given telephone number is usless i,e not recognised..tried the tracker.it says parcel gone back to Lovell..hopeless.

July 21, 2026
Unprompted review
Rated 1 out of 5 stars

Wish I had read these reviews before I ordered

I hate myself for not reading these reviews before I placed my order a week ago. It was acknowledged immediately but have had nothing since. I purchased shoes for a wedding in a weeks time thinking that was a long enough time for them to be sent to me. I have filled in the contact form and my order number is LOVE81772. It seems people get a more speedy response when they take to this review site. If you are not going to fulfill my order just tell me and refund my money (which by the way has been taken from my account despite your website saying no money comes out till the order is fulfilled! and no it isn’t pending in my account you have it!).
Update 24/07/26 No response from this company. I want to cancel my order and get a full refund now including the money I have paid for deliver

July 23, 2026
Unprompted review
Rated 1 out of 5 stars

Do not buy anything off this company if you want it delivered

Order a LA Galaxy shirt off this company two weeks ago for some unknown reason the courier company EVERI sent it back to them. I’ve been in contact with the courier company and got proof they sent it back but this company said they haven’t received the item yet. The only conclusion I have is that they never paid the postage that’s why the courier company sent it back. Sent email after email with proof that it was sent back tried ringing them. They both lines are closed and have been for two days, I will never ever use this company again.

July 23, 2026
Unprompted review
Rated 1 out of 5 stars

Dishonest company

Dishonest company, avoid.
I ordered a pair of running shoes for £115 through their website. A few hours later it was cancelled without reason.

I followed up with Lovell Sports to find out what happened and was told that they ran out of stock and had to cancel. This was a lie, as the shoe has remained in stock for several days now.

What they DID do, was raise the price immediately after they cancelled my order from £115 to £139.99. So to me, it's pretty evident that they're after a quick buck above all else and have no intent on honouring orders with customers.

July 19, 2026
Unprompted review
Rated 1 out of 5 stars

Awful customer service

Awful customer service. Ordered over a week ago and my items have still not dispatched. Customer service email has stated they will investigate, but no further details. How can they justify such high delivery costs for such a poor service. I will not shop here again and suggest avoiding.

July 22, 2026
Unprompted review
Rated 1 out of 5 stars

Avoid

Paid £7.99 for shipping, but 7 days later my order is still showing “We’re preparing this for shipping.” No dispatch, no updates, and customer service is impossible to get hold of.

July 22, 2026
Unprompted review
Lovell Sports logo

Reply from Lovell Sports

Hello, we are very sorry for the delay with your order. Unfortunately, there was a glitch on our system. The parcel has now been dispatched and is out for delivery. The shipping information has been sent to your email. We do apologise for any inconvenience caused. Kind regards, Lovell Sports

Rated 1 out of 5 stars

Zero customer service

I ordered a cap for my son and paid £8 for express delivery to receive in time for our holiday. Now 6 days later, no cap, no delivery information, no response from customer services to 3 emails i have sent asking where the order is. Shocking company service, no way to get in touch apart from email

July 16, 2026
Unprompted review
Rated 1 out of 5 stars

Worst online shopping experience I've…

Worst online shopping experience I've had. Ordered an item on express delivery. 6 days later, no dispatch and customer service giving vague, unsatisfactory response about 'contacting their supplier'. They have taken my funds without dispatching my item (against their own policy). After no further response from customer service, now forced to initiate a chargeback from my card company. Extremely frustrating.

July 15, 2026
Unprompted review
Rated 1 out of 5 stars

Do not use this rubbish company

Do not use this rubbish company, the item i bought was too big and asked how to return it , they said to return using tracked delivery and i understood they would refund me the item and the return delivery, but they just refunded the item so i basically paid £9.50 to try it on. 🙄😡

June 20, 2026
Unprompted review
Rated 1 out of 5 stars

Very disappointed with my experience…

Very disappointed with my experience with Lovell Sports. I paid for express delivery because I needed my order before going away, but despite the order showing as completed on the website, the tracking still says “waiting for details” and there has been no clear update on where my parcel actually is.

The whole point of paying extra for express delivery is to have confidence that the item will arrive when promised. Instead, I’ve been left chasing updates and unsure whether my order will even arrive in time.

Better communication and more accurate tracking updates are needed. I would expect much more from a company offering an express delivery service.

July 20, 2026
Unprompted review
Lovell Sports logo

Reply from Lovell Sports

Hello, I'm sorry for the delay of your order. Please provide your order number, so that we can look into this for you.
Kind regards,
Lovell Sports

Rated 1 out of 5 stars

Order cancelled

I ordered a multitool and received the confirmation email, only for the order to be cancelled a few hours later without any explanation and in clear contradiction to their own T&Cs. The product page doesn’t indicate it’s out of stock, and to make the situation even more absurd, I then got an email telling me the same item was still in my basket and urging me to hurry up and buy it. What a shambles of a company, just avoid.

July 18, 2026
Unprompted review

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