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Came in to purchase a car and got totally ignored, along with a number of other people. Tried to get someone’s attention without any luck. Waited at reception, then took a seat, then tried walking rou... See more
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I would like to say a huge thank you to Warren Patey in the Audi Sales Department for his outstanding service. From the very beginning, Warren was extremely knowledgeable, professional and helpful... See more
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All the staff we came into contact at Audi Reading, including the staff who make you a cup of coffee, are so professional, and helpful. They are polite, respectful and go more than the extra mile to... See more
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Company details
Written by the company
In our state-of-the-art dealerships across the UK, Sytner Group represents the world's most prestigious car manufacturers. Our success has been built by every team member working together and contributing to our one team ethos. We strive to deliver an exceptional customer experience; our employees are highly trained, enthusiastic, knowledgeable and driven to deliver our fundamental commitment to our customers; of getting it right first time and making each and every interaction special. Our ultimate aim is to be considered the best company to work for in the industry and the best company to do business with.
Contact info
Worton Drive, RG2 0TG, Reading, United Kingdom
- 0118 975 4900
4.2
Great
695 reviews
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It was a really smooth process
It was a really smooth process. Liam Paul from reading audi. Has been extremely helpful I really appreciate it.
April 16, 2026
Unprompted review
Reply from Sytner Group - Reading Audi
Thank you very much for your kind words, Andre. We are delighted to hear that Liam Paul was able to provide you with such helpful and attentive service throughout your experience. It’s always our aim to ensure the process is as smooth and straightforward as possible for our customers. Your appreciation means a great deal to us, and we hope you continue to enjoy your vehicle. Please do not hesitate to get in touch if you require any further assistance in the future.
Attention from Ashleigh was great
Attention from Ashleigh was great. She could do enough to make the process flow smoothly with great attention to detail
April 7, 2026
Unprompted review
Reply from Sytner Group - Reading Audi
Dear Gavin, Thank you very much for your kind words. We are delighted to hear that Ashleigh provided you with such attentive and detailed service, ensuring the process flowed smoothly. It is always our aim to offer a seamless and positive experience for all our customers. Your feedback is greatly appreciated and will be shared with Ashleigh. We hope to welcome you back to Reading Audi in the future. Best wishes, The Reading Audi Team
Jovan at Reading Audi…
Very good experience at Reading Audi today, in particular help from Jovan. A query initially about it being a waiting appointment but that was resolved and he kept me informed all through about progress.
Thanks very much
April 14, 2026
Unprompted review
Reply from Sytner Group - Reading Audi
Dear Sue, Thank you very much for your kind words and for taking the time to share your experience at Reading Audi. We are delighted to hear that Jovan was able to assist you so effectively and keep you informed throughout your visit. It’s wonderful to know that your initial query was resolved to your satisfaction. Your feedback is greatly appreciated, and we hope to welcome you back in the future for any of your Audi needs. Best wishes, The Reading Audi Team
All round good experience with very…
All round good experience with very helpful staff.
April 10, 2026
Unprompted review
Reply from Sytner Group - Reading Audi
Dear Matthew, Thank you very much for your kind words and for taking the time to share your experience with Reading Audi. We are delighted to hear that you found our staff to be very helpful and that your overall experience was a positive one. It is always our aim to provide excellent service to all our customers, and your feedback is greatly appreciated. We look forward to welcoming you back in the future. Best wishes, The Reading Audi Team
Excellent service start to finish.
Whole process simple and efficient. Professional and friendly reception. As a customer that makes a big difference. Happy with information supplied throughout the day of service. Collection was straightforward. Car wash is a welcome bonus.
March 31, 2026
Unprompted review
Reply from Sytner Group - Reading Audi
Dear Garfield, Thank you very much for your kind words and positive feedback. We are delighted to hear that you found the entire process simple and efficient, and that our team’s professionalism and friendliness made a difference to your experience. It’s wonderful to know that the information provided was helpful and that the collection process was straightforward. We’re also pleased you appreciated the complimentary car wash. Your satisfaction is very important to us, and we truly value your support. Kind regards, The Reading Audi Team
We had a fantastic experience staff…
We had a fantastic experience staff were very friendly and helpful
Enjoyed are time there
March 28, 2026
Unprompted review
Reply from Sytner Group - Reading Audi
Dear Karen, Thank you ever so much for your wonderful review. We are delighted to hear that you had a fantastic experience with us and that our staff were friendly and helpful throughout your visit. It’s lovely to know you enjoyed your time at Reading Audi. Your kind words truly mean a lot to the entire team. We look forward to welcoming you back in the future and hope to continue providing the excellent service you experienced. Best wishes, The Reading Audi Team
The whole experience was very easy
The whole experience was very easy. I was kept very informed throughout and overall my expectations were exceeded.
Daniel my service advisor was excellent.
March 23, 2026
Unprompted review
Reply from Sytner Group - Reading Audi
Thank you very much for your kind words, Con Al. We are delighted to hear that your experience with us was straightforward and that you felt well informed throughout the process. It is wonderful to know that Daniel provided excellent service and exceeded your expectations. Your feedback is greatly appreciated and serves as a great encouragement to the whole team. We look forward to welcoming you back to Reading Audi in the future. Thank you once again for your positive review.
Poor shoe
The car was well serviced, no complaints at all with that. Additionally, I had a warm welcome. However, the garage made a mistake with my bill, left a message with a muddled excuse about this being due to me not being entitled to discount and asked me to pay an extra £500 on top of the bill I’d already settled. When I dug into the matter it transpired that the discount excuse was a lie and actually they just didn’t add their numbers up correctly. I won’t use them again after several other issues over the years; this was the icing on top of the cake.
March 19, 2026
Unprompted review
Reply from Sytner Group - Reading Audi
Dear Edwards, thank you for your feedback. We apologise for the confusion and any distress caused regarding your bill. It is certainly not our intention to mislead or cause inconvenience to our customers. We value your loyalty over the years and regret that this experience has affected your view of us. We would like to invite you to contact our Head of Business, Michele Williams, at michelewilliams@sytner.co.uk to discuss your concerns further. Your satisfaction is important to us.
It’s just a great experience
It’s just a great experience.
But let’s be honest… you do pay for it.
March 20, 2026
Unprompted review
Reply from Sytner Group - Reading Audi
Thank you very much for your kind words, JG Rees. We’re delighted to hear that you had a great experience with Reading Audi. We appreciate your honesty regarding the cost, as quality and service do come at a price. It’s always our aim to provide excellent value alongside exceptional customer care. Your feedback means a great deal to us, and we hope to continue delivering the high standards you expect in the future. Thank you once again for your thoughtful review.
We had a very good experience at Audi…
We had a very good experience at Audi Reading from beginning to end. Matt was excellent and handled our purchase very well. Everything went very smoothly. Would highly recommend.
March 3, 2026
Unprompted review
Reply from Sytner Group - Reading Audi
Dear A Smith, thank you very much for your kind words and for taking the time to share your positive experience at Audi Reading. We are delighted to hear that Matt provided excellent service and that your purchase went smoothly from start to finish. It is always our aim to ensure every customer feels valued and well looked after. Your recommendation means a great deal to us, and we truly appreciate your support. We look forward to welcoming you back in the future. Best wishes, Audi Reading Team
Exceptional customer service
Very efficient process from arrival to pick up all overseen by service manager Emma Payne who not only ensured we were looked after but did her utmost to ensure we had a good experience after being mishandled by Audi central service centre agent.
February 18, 2026
Unprompted review
Reply from Sytner Group - Reading Audi
Dear S Bevan, Thank you very much for your kind words and for recognising Emma Payne’s dedication. We are delighted to hear that the process was efficient and that Emma ensured you felt well looked after throughout your visit. It is always our aim to provide a positive experience, especially when previous encounters have been less than satisfactory. Your feedback is greatly appreciated, and we hope to continue delivering the high standard of service you deserve in the future. Kind regards, Reading Audi Team
Booked the service online not aware…
Booked the service online not aware with waiting or leaving the car appointment.arrived early been told to comeback 5pm .I told to the guy that I lived far from the audi reading 40 mins . He said I can rebook it but im already there travel too far that’s the only day off I had. 10 :30 am is the appointment finished at 2:40 pm for just brake fluid change and health check of the car didn’t to complimentary car wash because half my day is already wasted . Didn’t like how the guy handle my situation no empathy at all. Skip medication felt dizzy the whole time cause I already skip lunch time. Will never booked my appointment here ever again.
February 24, 2026
Unprompted review
Reply from Sytner Group - Reading Audi
Dear Camille, we are truly sorry to hear about your disappointing experience at Audi Reading. We understand how frustrating it must have been to wait so long and feel that your concerns were not met with empathy. Your feedback is important to us, and we would like to invite you to contact our Head of Business, Michele Williams, at michelewilliams@sytner.co.uk to discuss this matter further. We hope to better understand your experience and address your concerns. Kind regards, Audi Reading Team
Greetings from the time we arrived
Greetings from the time we arrived. receptionist was extremely helpful and very polite, Emma at the service desk Reading Audi, was very helpful professional and very friendly, we were informed regularly about the progress of the car service stages, we were treated like a valued customers, thanks for everything
February 20, 2026
Unprompted review
Reply from Sytner Group - Reading Audi
Dear Sami, Thank you very much for your kind words and for taking the time to share your experience at Reading Audi. We are delighted to hear that our receptionist and Emma at the service desk provided you with professional and friendly service throughout your visit. It is wonderful to know you felt valued and well informed during the progress of your car service. Your feedback is greatly appreciated, and we look forward to welcoming you back in the future. Best regards, The Reading Audi Team
Perfect service
From the gentleman that met me at the service area through to the reception ladies and ultimately Emma who took care of my service requirements it was perfect from end to end. I couldn’t recommend this highly enough.
February 18, 2026
Unprompted review
Reply from Sytner Group - Reading Audi
Thank you ever so much for your wonderful review. We are delighted to hear that your experience with our team, from the gentleman in the service area to Emma and our reception staff, was perfect from start to finish. It means a great deal to us that you would recommend Reading Audi so highly. Your kind words are truly appreciated and serve as a great encouragement to everyone involved. We look forward to welcoming you back in the future.
Pleasant Experience
Both people we spoke with were incredibly attentive and guided us through the entire process. The financial manager — I believe his name is Harry Dennis — was very helpful, and the sales executive who handled the car purchase, Usman Jamshaid (I hope I got the names right), was also excellent. They both made the experience smooth and pleasant. We were unsure if we would buy the day we went to the store, but we felt so reassured that we decide to make the purchase at the same day.
February 8, 2026
Unprompted review
Reply from Sytner Group - Reading Audi
@lilam Leme, thank you for those kind words about Usman and Harry, its great to see they guided you through the process and you had the freedom to make the choices you wanted! Enjoy your ew car, Michele Williams Head of Business, Reading Audi.
Audi warranty - a total joke
Excellent service at Reading Audi. Couldn’t fault it. Unlike the total rubbish from the finance function, trying to deny the warranty claim. A bolt shears inside the gearbox and they say it isn’t covered. I will challenge all the way but for now my advice is that Audi warranties are not worth the paper they are written on.
February 13, 2026
Unprompted review
Reply from Sytner Group - Reading Audi
Dear Richard, thank you for sharing your experience. We are pleased to hear you found the service at Reading Audi excellent. However, we are sorry to learn of your dissatisfaction with the finance department regarding your warranty claim. We appreciate your feedback and understand how frustrating such situations can be. Audi strives to provide clear and fair warranty terms, and we regret that this has not met your expectations. Your comments will be taken on board to help improve our customer experience.
Questionable practices and ethics
I was appalled at the treatment I received when my car (less than two years old and only 12k miles) was serviced. Audi claimed that one tyre required immediate replacement and the wear pattern dictated the tracking be checked and adjusted. The quote for the replacement tyre was £169 (Pirelli P7) and £129 for tracking. My local tyre fitting company quoted £120 and £45 respectively. Despite having already declined the “recommended” brake fluid change, I was once again asked if I wanted it. When I questioned the reason for it on a two years old vehicle, the response was “because the fluid may have gone down due to pad wear”. Not sure why a complete fluid change is necessary when a simple top up would suffice. My experience has me seriously questioning whether my next vehicle will be an Audi. It also confirms my suspicions of the integrity of main dealers.
You can see for yourselves the standard condescending platitudes offered in Sytner’s response. One that’s standard for all reviews criticising their company. I will give a further update once I receive a reply from the named individual. I won’t hold my breath
February 11, 2026
Unprompted review
Reply from Sytner Group - Reading Audi
Dear David, we are sorry to hear about your disappointing experience and appreciate your feedback. It is never our intention to cause frustration or doubt regarding the integrity of our service. We understand your concerns about the pricing and recommendations provided. We would like to invite you to contact our Head of Business, Michele Williams, at michelewilliams@sytner.co.uk, to discuss your experience further and address any questions you may have. Kind regards, [Dealership Name]
Customer Experience/Service was…
Customer Experience/Service was excellent. My request were met with good communication. Would recommend to my friends.
The salesman was Rocksten Rodrigues.
February 11, 2026
Unprompted review
Reply from Sytner Group - Reading Audi
Dear Gaynor. Thank you very much for your kind words and for taking the time to share your experience with Reading Audi. We are delighted to hear that Rocksten Rodrigues provided excellent service and maintained good communication throughout your visit. It is wonderful to know your requests were met to your satisfaction. Your recommendation means a great deal to us, and we truly appreciate your support. We look forward to welcoming you and your friends again in the future. Best wishes, The Reading Audi Team
Great customer service!
Awesome customer service experience at Reading Audi from Emma, who has served me for a few years now. She is always very friendly and welcoming from the moment I drop my car off in the morning to collection. She always takes the time to explain in detail the work which has been carried out and any queries that I have. Nothing is ever too much trouble. Even though I have moved out of the area I still return to Reading Audi for Emma’s professional customer service. Thank you!
February 10, 2026
Unprompted review
Reply from Sytner Group - Reading Audi
Dear Laura, Thank you so much for your kind words and continued loyalty to Reading Audi. We are delighted to hear that Emma consistently provides you with friendly, professional, and thorough service. It’s wonderful to know that even after moving away, you still choose to return for the excellent customer care you receive. Your feedback is truly appreciated and motivates us to maintain the highest standards. We look forward to welcoming you back again in the future. Best wishes, The Reading Audi Team
Excellent customer service
Excellent customer service. Friendly, professional, approachable, everyone was so lovely and helpful. Service was fast and efficient, no waiting around wondering what was going on. Loved the drive though check-in too.
January 29, 2026
Unprompted review
Reply from Sytner Group - Reading Audi
Dear Jo, thank you ever so much for your kind words. We’re delighted to hear you found our customer service friendly, professional and approachable. It’s wonderful to know the process was quick and efficient, and that you enjoyed the drive-through check-in. Your feedback truly means a lot to us, and we’re thrilled that our team made your experience a positive one. We look forward to welcoming you back in the future. Best wishes, The Reading Audi Team
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