Sytner Group - Sytner Coventry BMW Reviews 

1,097
TrustScore 4.5 out of 5

4.6

128 Holyhead Road, CV5 8NA Coventry, GB


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Rated 5 out of 5 stars

HIGHLY RECOMMEND THE COMPANY. We had Warranty work done by Sytner BMW Coventry. From the movement we first booked the car in, it was seamless. without fuss, without any hickup's. The service adviso... See more

Rated 5 out of 5 stars

Once again I am delighted to report the excellent seamless approach by the whole of the BMW team. It’s very subtle but from reception, thank you for the coffee, and being met by Lara I felt reassure... See more

Rated 5 out of 5 stars

The technician assigned to look after me, Luke Allsopp, was excellent and did exactly that. As soon as my car arrived, he took effective action, he was very reassuring, he kept me informed throughout... See more

Rated 3 out of 5 stars

Everything was great except for the booking process , the automated phone system is garbage ( professional version ) , tried calling at least 5 times to try and book in and when I managed to leave... See more


Company details

  1. Car Dealer
  2. Used Car Dealer

Written by the company

In our state-of-the-art dealerships across the UK, Sytner Group represents the world's most prestigious car manufacturers. Our success has been built by every team member working together and contributing to our one team ethos. We strive to deliver an exceptional customer experience; our employees are highly trained, enthusiastic, knowledgeable and driven to deliver our fundamental commitment to our customers; of getting it right first time and making each and every interaction special. Our ultimate aim is to be considered the best company to work for in the industry and the best company to do business with.


Contact info

  • 128 Holyhead Road, CV5 8NA, Coventry, United Kingdom

  • 024 7660 0600

4.6

Excellent

TrustScore 4.5 out of 5

1K reviews

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4.6

All reviews

(1,097)

12,341 reviews in the last 12 months

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Rated 5 out of 5 stars

Really helpful people who kept us…

Really helpful people who kept us informed all the way. Could not fault anything. Also Ali and your receptionist are a credit to the business.

December 8, 2025
Unprompted review
Sytner Group - Sytner Coventry BMW logo

Reply from Sytner Group - Sytner Coventry BMW

Dear Adrian, Thank you very much for your kind words and for taking the time to share your experience with us. We are delighted to hear that Ali, and the rest of the team were helpful and kept you informed throughout. It means a great deal to us to know that you felt well supported and valued. Your positive feedback is truly appreciated and serves as a wonderful encouragement to everyone at Sytner Coventry BMW. Kind regards, The Sytner Coventry BMW Team

Rated 5 out of 5 stars

Harrison was absolutely brilliant in…

Harrison was absolutely brilliant in dealing with my problem.Very impressed at his courtesy and sincerity

December 8, 2025
Unprompted review
Sytner Group - Sytner Coventry BMW logo

Reply from Sytner Group - Sytner Coventry BMW

Dear David, Thank you very much for your kind words. We are delighted to hear that Harrison provided you with such excellent service and that his courtesy and sincerity made a positive impression. It is always our aim to ensure every customer feels valued and well cared for. Your feedback is greatly appreciated and serves as a wonderful encouragement to the whole team. We look forward to welcoming you back to Sytner Coventry BMW in the future. Kind regards, The Sytner Coventry BMW Team

Rated 5 out of 5 stars

Was told everything would be checked…

Was told everything would be checked and done which it was

December 5, 2025
Unprompted review
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Reply from Sytner Group - Sytner Coventry BMW

Dear Anthony, Thank you very much for your kind words and for taking the time to share your experience with Sytner Coventry BMW. We are delighted to hear that everything was checked and completed to your satisfaction. It is always our aim to provide a thorough and reliable service, ensuring our customers feel confident and well cared for. Your positive feedback is greatly appreciated, and we look forward to welcoming you back in the future. Best wishes, The Sytner Coventry BMW Team

Rated 5 out of 5 stars

Exemplary Service.

Your Service Advisor was very polite and helpful. The service was carried out in good time.

November 27, 2025
Unprompted review
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Reply from Sytner Group - Sytner Coventry BMW

Dear J Wood, Thank you very much for your kind words and for taking the time to share your experience with us. We are delighted to hear that your Service Advisor was polite and helpful, and that the service was completed promptly. It is always our aim to provide a high standard of care and efficiency, so your positive feedback is greatly appreciated. We look forward to welcoming you back to Sytner Coventry BMW in the future. Kind regards, The Sytner Coventry BMW Team

Rated 5 out of 5 stars

Max and Sean were professional

Max and Sean were professional , knowledgeable and very proud of the BMW product and the Sytner group.
The purchase and sale process was open,thoughtful and timely which led to a win win deal.

November 28, 2025
Unprompted review
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Reply from Sytner Group - Sytner Coventry BMW

Dear Mr Mason, Thank you very much for your kind words. We are delighted to hear that Max and Sean provided a professional and knowledgeable service, reflecting their pride in both the BMW brand and the Sytner group. It is wonderful to know that the purchase process was open, thoughtful and timely, resulting in a win-win outcome. Your feedback is greatly appreciated and serves as a fantastic encouragement to the entire team. We hope you enjoy your new BMW for many years to come.

Rated 5 out of 5 stars

Great Service…

Manvir Chatha was exceptional and the receptionist, coffee and waiting facilities are one of the reasons I still use Synter Coventry although they are not the cheapest. However, the complimentary car wash and hoover is a bonus.

November 27, 2025
Unprompted review
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Reply from Sytner Group - Sytner Coventry BMW

Dear Michael, thank you very much for your kind words and for taking the time to share your experience. We are delighted to hear that Manvir Chatha provided exceptional service and that our receptionist, coffee, and waiting facilities contribute to your continued loyalty. It’s wonderful to know you appreciate the complimentary car wash and hoover as well. Your support means a great deal to us, and we look forward to welcoming you back to Sytner Coventry BMW in the future.

Rated 5 out of 5 stars

Sytner Service

Comfortable surroundings, drinks and snacks always available, helpful team.

Online update on progress available and vehicle cleaned before handing back

November 25, 2025
Unprompted review
Rated 5 out of 5 stars

Impeccable service from Sytner BMW Coventry

Impeccable service from Harvey and Jamie in NEW CAR SALES and from Chris heading up the SERVICE team.

Such a great dealership….Thanks for making my new car purchase and small warranty issues on a previous car a stress free process.

This dealership team is outstanding and so customer focussed. Thank you!!

November 17, 2025
Sytner Group - Sytner Coventry BMW logo

Reply from Sytner Group - Sytner Coventry BMW

Dear Thomas, Thank you ever so much for your kind words and fantastic 5-star review. We are delighted to hear that Harvey, Jamie, and Chris provided impeccable service throughout your new car purchase and warranty experience. It’s wonderful to know our team’s customer focus made the process stress free for you. Your appreciation means a great deal to us all at Sytner Coventry BMW. We look forward to welcoming you back in the future. Best wishes, The Sytner Coventry BMW Team

Rated 1 out of 5 stars

Went this morning at the BMW just to…

Went this morning at the BMW just to see if it was possible to reset the bmw oil service as wasn't done before when serviced the car. The manager called me and set a date, but unfortunately I couldn't take a day off work unpaid. So I decided to go today, but this blonde lady was telling me off in front of the people and staff why did I left a bad review and spoke with her manager about it, rather be helpful. She clearly needs retraining how to speak with people and show some respect and manners. I was very shocked the way she behaved towards me. What a wonderful customer service.

November 8, 2025
Unprompted review
Rated 1 out of 5 stars

Avoid Sytner Coventry BMW at all costs. My “Approved Used” X5 was riddled with faults within weeks, and the dealership repeatedly dismissed clear evidence and refused accountability. The worst buying

My experience with Sytner Coventry BMW has been appalling from start to finish. I purchased a BMW X5 in August 2025 under the BMW Approved Used scheme, trusting that it met the promised “meticulous inspection” and “premium quality” standards. Within weeks, I discovered multiple issues — including paint defects, badly scuffed wheels, a mismatched carpet light, drivetrain concerns, and brake pedal noise — all completely unacceptable for a supposedly premium vehicle.

The car has been back to the dealership three times in less than two months (and is due back for a fourth visit). Yet the issues persist, and every attempt to raise them has been met with arrogance and denial.

The Approved Used Sales Manager who handled my case was unhelpful, dismissive, and seemingly unwilling to acknowledge even the most obvious problems. Key evidence — including photographs and official inspection reports — was either ignored or brushed aside. Instead, I was told that budget tyres, scuffed alloys, and shrinking sunroof seals were “acceptable” or my responsibility, despite the car having covered fewer than 1,600 miles since purchase.

The entire experience has left me with zero confidence in BMW’s Approved Used programme. It is clear that the vehicle was never properly inspected and that Sytner’s idea of customer care is to defend poor workmanship rather than put things right.

I’ve now escalated the matter to BMW UK, BMW Financial Services, and the Motor Ombudsman.
If you value honesty, accountability, and safety — avoid Sytner Coventry and the wider Sytner Group at all costs.

August 11, 2025
Unprompted review
Rated 5 out of 5 stars

Great Experience

Darren Price made it a great experience with unveiling the car , second car bought from him attention to detail exceptional

October 5, 2025
Rated 5 out of 5 stars

Sytners of Coventry were very helpful…

Sytners of Coventry were very helpful in finding the right car that fitted my needs & lifestyle.
This branch has a friendly & welcoming feel to it and I received excellent service from everyone I came across.
Yes I would use this branch again 👍.

September 27, 2025
Rated 5 out of 5 stars

Professional & great car buying experience

Professional, friendly and helpful service. Answered all questions and provided me with great options.

Also made the process super smooth and explained all the steps on the process

Very helpful and would very much recommend

October 3, 2025
Rated 5 out of 5 stars

Every visit is a pleasure

Every visit is a pleasure, service is delivered at a high standard with all options presented to ensure the best is given.
Most recently dealt with Ryan Rees his very professional and helpful ensuring my personal experience was in my best interests and previously dealt with Zeib Aurang very helpful and friendly both credits to the business.

September 27, 2025
Rated 5 out of 5 stars

Sytner Coventry went above and beyond…

Sytner Coventry went above and beyond to make our purchase as smooth as possible. I would also like to mention Jordan Green for all his hard work in sourcing the right car for us. Would 1000% recommend. Thank you.

September 25, 2025

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