We were diligently looked after from the moment we walked in the centre. Jakob was informative and friendly and able to answer all our queries before suggesting a number of different options and showi... See more
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Even though sadly my new car was not meant to be, the service I received from Sytner Swindon was great. I Initially purchased the car from Joe Excell who took me through the whole process in a friendl... See more
I wouldn't consider buying a car anywhere else. The team are always exceptionally informative and helpful. Jakob who assisted us today was the perfect balance of supportive but not overbearing. Walk i... See more
Company replied
I booked an air-con re-gas following the MOT. I called reception as I didn’t receive confirmation of the booking date. It didn’t seem to be on the system at the time. Apart from this, I received an... See more
Company details
Written by the company
In our state-of-the-art dealerships across the UK, Sytner Group represents the world's most prestigious car manufacturers. Our success has been built by every team member working together and contributing to our one team ethos. We strive to deliver an exceptional customer experience; our employees are highly trained, enthusiastic, knowledgeable and driven to deliver our fundamental commitment to our customers; of getting it right first time and making each and every interaction special. Our ultimate aim is to be considered the best company to work for in the industry and the best company to do business with.
Contact info
Penny Lane, SN3 3BW, Swindon, Wiltshire, United Kingdom
- 01793648400
4.5
Excellent
3K reviews
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Good customer service and quality of…
Good customer service and quality of cars for sale is impressive. Showroom is beautiful.
Could do better at - once i bought the car and all of the paperwork was sorted out, I was given the key and told the car was outside. I think it would have been nice to be escorted to where the car was and made sure I was fully competent with all of the buttons and indicators (I spent alt of time in the car looking at all of the dials etc before I felt confident to drive it off the forecourt)
The wifi system also needs to be better esp if you are expecting people to scan the QR code for each car, so that you can see the cars details etc.
May 14, 2026
Unprompted review
Reply from Sytner Group - Sytner Select Swindon
Dear C Maraj, Thank you for your positive comments regarding our customer service and the quality of our cars. We’re delighted you found our showroom beautiful. We appreciate your feedback about the handover process and apologise if it felt rushed; it is important to us that all customers feel confident with their new vehicle. Your note about the WiFi system is also valuable. We are grateful for your insights and for taking the time to share your experience with Sytner Select Swindon. Kind regards, Sytner Select Swindon Team
Sytner Select Swindon is just the…
Sytner Select Swindon is just the perfect place to buy a new car...amazing staff...will definitly be the first place i will look when i need another car...Nitin and Nathan were just the right person to help me on on the process...highly recommend to everyone.
June 28, 2026
Unprompted review
Reply from Sytner Group - Sytner Select Swindon
Dear Marco, Thank you ever so much for your wonderful review. We are delighted to hear that Nitin and Nathan provided the perfect support throughout your car buying experience. It’s fantastic to know that Sytner Select Swindon will be your first choice when you need another vehicle. Your recommendation means a great deal to us, and we truly appreciate you taking the time to share your positive experience. We look forward to welcoming you back in the future. Kind regards, The Sytner Select Swindon Team
Jay and Nathan
Everyone was so lovely thank you to Jay and Nathan especially very knowledgeable and friendly. They answered all of our questions and let us test drive the car on dual carriageway. We said we were hungry and Nathan overheard us and gave us a cookie! Very thoughtful thank you! We bought the car same day
July 11, 2026
Unprompted review
Reply from Sytner Group - Sytner Select Swindon
Dear Harriet, Thank you so much for your kind words. We’re delighted to hear that Jay and Nathan provided such a knowledgeable and friendly experience, and that you enjoyed the test drive. It’s lovely to know that the little gesture of a cookie made a difference! We’re thrilled you found the perfect car and chose to purchase on the same day. Your feedback truly means a lot to us. Wishing you many happy miles in your new vehicle! Best wishes, The Sytner Select Swindon Team
Platon and naill were fantastic ,great…
Platon and naill were fantastic ,great place to buy a car ,so easy and care free
July 7, 2026
Unprompted review
Reply from Sytner Group - Sytner Select Swindon
Thank you very much for your kind words. We’re delighted to hear that Platon and Naill provided you with a fantastic experience and that you found the process of buying a car with us so easy and care free. It’s always our aim to make every customer feel valued and comfortable throughout their visit. Your positive feedback means a great deal to the whole team at Sytner Select Swindon. We look forward to welcoming you back in the future.
Excellent customer service
Josh and Nathan were both incredibly helpful whilst we purchased our new car. Josh was friendly, approachable and answered all the questions we had. He made us feel at ease whilst out on the test drive, especially helpful as we do not know the area. Nathan took time to go through all the finance details. We were not rushed and plenty of time and care was taken busy Josh and Nathan to make it an enjoyable experience.
July 4, 2026
Unprompted review
Reply from Sytner Group - Sytner Select Swindon
Thank you very much for your kind words. We’re delighted to hear that Josh and Nathan provided such a friendly and supportive experience throughout your purchase. It’s great to know they made you feel at ease during the test drive and took the time to explain the finance details thoroughly. We truly appreciate you recognising their efforts to ensure you were not rushed and felt well cared for. We hope you enjoy your new car and wish you many happy journeys ahead.
Excellent Service Experience
Excellent Service Experience
I am very pleased with the service I received. The entire process was handled professionally, efficiently, and with great attention to detail. The work carried out on my vehicle was completed to a high standard, and I was kept informed throughout.
I would also like to especially recognise the customer care representative who assisted me. They were extremely supportive, pleasant, and courteous at all times. Their friendly attitude, patience, and willingness to help made the experience smooth and stress-free.
Thank you to the whole team for providing such excellent customer service. I would be happy to recommend your services to others and will certainly return in the future.
June 30, 2026
Unprompted review
Reply from Sytner Group - Sytner Select Swindon
Dear Vijayalaxmi, Thank you very much for your kind words and for taking the time to share your experience with Sytner Select Swindon. We are delighted to hear that you found our service professional and efficient, and that our team provided the support and care you deserved. Your recommendation means a great deal to us, and we look forward to welcoming you back in the future. It was a pleasure assisting you throughout the process. Kind regards, The Sytner Select Swindon Team
Worst used car dealership.
Worst used car dealership.
I purchased a Citroën ë-C4 from Sytner in October 2025. Within just five months, the vehicle developed a faulty track rod end. I raised a Consumer Rights Act claim, but Sytner rejected it after a Dekra inspection labelled it "wear and tear," leaving me without a car for a week.Interestingly, Sytner's partner warranty company did agree to cover the repair. Because warranties typically exclude standard wear and tear, this coverage strongly suggests the defect was inherently present from the beginning.Only one week after that repair, a separate, serious fault developed with the steering mechanism. The warranty company initially told my garage they would source the replacement part. They later changed their stance, instructing my garage to find it instead. The part is currently unavailable, and the warranty team has stopped replying to my emails.I have owned this vehicle for less than nine months, and it has been plagued with steering and suspension issues since month five. Because I cannot get the replacement part, the vehicle is a serious safety risk and is completely compromised. Sytner sold me a problematic car and their partner warranty company has now abandoned communication. Avoid this dealership.
Update .
Its been more thn 3 weeks now no reply.
February 12, 2026
Unprompted review
Reply from Sytner Group - Sytner Select Swindon
Dear Oswin Fernandes, We are truly sorry to hear about your disappointing experience with Sytner Select Swindon. Your feedback is important to us, and we would like to understand more about the issues you faced. We would like to invite you to contact our Head of Sales, Markus Gurung, at markusgurung@sytner.co.uk, so we can discuss your concerns directly and work towards a better understanding. Thank you for bringing this to our attention.
Fantastic customer service
Both Platon and Niall were really friendly and informative throughout the whole process of me financing a new vehicle. They explained each stage diligently and answered all questions I had in maximum detail. There was a minor wait of 24hrs due to a finance company delaying the process, but this was through no fault of Sytner. They were very helpful throughout the process and once approved, delivered the new car to me at my address. I can only recommend using their service.
June 30, 2026
Unprompted review
Reply from Sytner Group - Sytner Select Swindon
Dear James, thank you very much for your kind words and detailed feedback. We’re delighted to hear that Platon and Niall provided friendly and informative support throughout your financing journey. We appreciate your understanding regarding the slight delay caused by the finance company and are pleased that the delivery to your address was convenient. Your recommendation means a great deal to us. We hope you enjoy your new vehicle and look forward to assisting you again in the future. Best wishes from the Sytner Select Swindon team.
Very friendly and efficient service…
Very friendly and efficient service from start to finish.
June 25, 2026
Unprompted review
Reply from Sytner Group - Sytner Select Swindon
Dear John-Mark, Thank you very much for your kind words and for taking the time to share your experience with Sytner Select Swindon. We are delighted to hear that you found our service both friendly and efficient from start to finish. It is always our aim to provide a welcoming and smooth experience for all our customers. Your positive feedback is greatly appreciated and serves as a wonderful encouragement to the entire team. We look forward to assisting you again in the future. Best regards, Sytner Select Swindon Team
Great service from start to finish
Great service from start to finish. Ella deserves a mention as she provided any information we requested and provided additional photos and video to show the preparation of our vehicle while we waited to collect. All of the staff were very helpful and made our experience enjoyable. The cars are prepped to a high standard also. I’ll be back for my next vehicle!
June 28, 2026
Unprompted review
Reply from Sytner Group - Sytner Select Swindon
Thank you, Colin, for your wonderful review. We’re delighted to hear that Ella and the team provided such attentive and helpful service throughout your experience. It’s great to know you appreciated the additional photos and video, as well as the high standard of vehicle preparation. Your kind words mean a lot to us, and we look forward to welcoming you back for your next vehicle. Thanks again for choosing Sytner Select Swindon.
Excellent service from Kuba and Aiden at Swindon
Excellent service from Kuba and Aiden ay Swindon:
Kuba, you were so good at explaining T&Cs and so patient even when I wasn’t listening 😊
Aiden, how you can remember how to demonstrate the workings of so many different vehicles! And thank you for spending time with me to test the sound system and the vehicle settings.
Senior leaders of Sytner – give them both a pay rise.
I was impressed that Sytner have moved themselves away from the previous Car Shop persona, and offer a personal service and clear aftercare with their initial/purchase promise such as battery, tyres, pads assurance etc, and the 3-month small warranty.
I also realised after I bought some breakdown cover, that Sytner had covered this free for 3 months as well (I clearly wasn’t listening properly again!).
Overall, recommend as a great place to buy a vehicle, service and experience was excellent, Kuba and Aiden were patient, friendly, professional, and knew their subject matter.
June 19, 2026
Unprompted review
Reply from Sytner Group - Sytner Select Swindon
Dear Louise, Thank you so much for your kind words and detailed feedback. We’re delighted to hear that Kuba and Aiden provided such a patient, friendly, and professional service, making your experience with Sytner Select Swindon so positive. It’s wonderful to know you appreciated the personal service and aftercare, including the assurances and warranty. Your recommendation means a great deal to us, and we’re thrilled you feel confident in your purchase and the support provided. Best wishes from the team at Sytner Select Swindon.
Reply from Sytner Group - Sytner Select Swindon
Dear Michael, Thank you very much for your kind words and for taking the time to leave us a 5-star review. We are delighted to hear that you experienced great service at Sytner Select Swindon. It is always our aim to provide a seamless and enjoyable experience for all our customers. Your positive feedback is truly appreciated and motivates our team to continue delivering the highest standards. We look forward to welcoming you back in the future. Best wishes, The Sytner Select Swindon Team
Car Exchange For New Car- Brilliant Service
Went in on Saturday to exchange our car and get something new, the service we received From Azher and Kuba was second to none and made the whole experience from start to finish easy and enjoyable. Both were brilliant to deal with and nothing was too hard for them and helped us with all question and help find the right car we was looking for. We have always dealt with this places for our cars and will continue to go back thanks to the brilliant and professional service we get from the likes of Azher and Kuba who I highly recommend for your next car when you visit.
June 27, 2026
Unprompted review
Reply from Sytner Group - Sytner Select Swindon
Thank you, Mr Stump, for your wonderful review. We are delighted to hear that Azher and Kuba provided you with such excellent service, making your car exchange and purchase a smooth and enjoyable experience. It’s fantastic to know that our team’s professionalism and dedication have earned your continued trust. Your recommendation means a great deal to us, and we look forward to welcoming you back to Sytner Select Swindon for your future motoring needs. Thank you once again for your kind words.
Kuba and his team were brilliant
Kuba and his team were brilliant. They were patient with us while we were indecisive and never made us feel rushed .
June 19, 2026
Unprompted review
Reply from Sytner Group - Sytner Select Swindon
Dear Debbie, Thank you ever so much for your kind words. We’re delighted to hear that Kuba and the team were patient and made you feel comfortable throughout your decision-making process. It’s important to us that every customer feels valued and never rushed. Your feedback truly means a lot and encourages us to maintain the highest standards of service. We hope you are thoroughly enjoying your new vehicle and look forward to welcoming you back in the future. Best wishes, The Sytner Select Swindon Team
Joe Excell and Will Turner were brilliant!
Had the pleasure of helping my sister purchase her second car through Sytner Select Swindon. The process from finding the car to collecting was very straightforward, William Turner and Joe Excell handled the sale from start to finish and were an absolute breath of fresh air. No pushy sales, no pressure, all very chill and at our own pace to look at the car, identify anything we wanted resolved prior to collection, an easy going test drive and great communications throughout.
2 weeks on from viewing the car we picked up and the whole process was very easy, all our options explained to us and the car was perfect, exactly as described with followup aftercare options available. I couldn't have asked for a better experience for my sister and she's over the moon with the new car.
Thank you to both Will and Joe, appreciate it!
June 28, 2026
Unprompted review
Reply from Sytner Group - Sytner Select Swindon
Thank you so much for your kind words, Garan. We’re delighted to hear that William and Joe provided such a positive and relaxed experience for your sister’s car purchase. It’s wonderful to know the process was straightforward and that the car met all expectations. We truly appreciate you taking the time to share your feedback and are thrilled your sister is over the moon with her new car. Wishing her many happy miles ahead!
Great service from Nitin and Nathan
Great service from Nitin and Nathan, great explanation from them and good experience.
June 28, 2026
Unprompted review
Reply from Sytner Group - Sytner Select Swindon
Thank you very much for your kind words, Lumi. We are delighted to hear that Nitin and Nathan provided you with excellent service and clear explanations throughout your experience. It’s always our aim to ensure every customer feels well informed and comfortable when making their decisions. Your positive feedback is greatly appreciated and motivates the whole team to continue delivering the highest standards. We hope to welcome you back to Sytner Select Swindon in the future. Thanks again for choosing us.
Spoke to Both Joshua and Liam
Spoke to Both Joshua and Liam, amazing service. Highly recommended coming here, made the process simple and easy. 5 stars
June 28, 2026
Unprompted review
Reply from Sytner Group - Sytner Select Swindon
Thank you so much for your kind words, Tia. We’re delighted to hear that Joshua and Liam provided you with such excellent service and made the process straightforward and enjoyable. It’s always our aim to ensure every customer feels valued and well supported throughout their experience. Your recommendation means a great deal to us, and we truly appreciate you taking the time to share your positive feedback. We look forward to welcoming you back to Sytner Select Swindon in the future.
I came with an open mind on buying a…
I came with an open mind on buying a car and Jurgen went above and beyond to make sure I was happy, I’ve never received such good customer service anywhere else would highly recommend
June 27, 2026
Unprompted review
Reply from Sytner Group - Sytner Select Swindon
Thank you very much for your kind words, Jack. We are delighted to hear that Jurgen provided you with exceptional customer service and made your car buying experience a positive one. It’s always our aim to ensure every customer feels valued and satisfied. Your recommendation means a great deal to us, and we truly appreciate you taking the time to share your experience. We hope you enjoy your new car and look forward to welcoming you back in the future.
Had an amazing experience with Nathan…
Had an amazing experience with Nathan today found us the perfect car for our budget and needs. Would highly recommend
June 27, 2026
Unprompted review
Reply from Sytner Group - Sytner Select Swindon
Thank you so much, Caitlin, for your wonderful review. We’re delighted to hear that Nathan was able to help you find the perfect car to suit both your budget and needs. It’s always our aim to provide a friendly and personalised service, so it’s fantastic to know you had such a positive experience. Your recommendation means a great deal to us. We hope you enjoy your new car and look forward to welcoming you back to Sytner Select Swindon in the future.
I had a very disappointing experience…
I had a very disappointing experience with Sytner Select Swindon.
I arranged to view a Mercedes C-Class on Sunday and travelled around 120 miles each way. On arrival, I was told I could not test drive the car because it had not been prepared, despite that being the whole point of going to see it.
I still left a deposit and was told I would receive an email either Sunday or Monday to provide photos of my Vauxhall Astra for part exchange. No email arrived, so I had to chase on Tuesday before it was sent. I provided the photos on Thursday, but by Friday afternoon I still had no response.
When I called again, I was told the Mercedes was ready to go. I asked about the part exchange, as Sytner had originally quoted £2,700 for my Astra. The salesman then called me back shortly afterwards to say they could now only offer £2,000, despite the car having no known issues.
I explained that I could not accept that and that we would need to cancel the sale. The response was simply “OK”.
Overall, the communication was poor, the process felt disorganised, and the part-exchange valuation changed significantly at the last stage. After travelling a long distance, leaving a deposit, and repeatedly having to chase for updates, I expected much better from a Sytner dealership.
Updated following Sytner’s reply: I did contact Mark and didn’t even get a reply! So much for that advice, these guys clearly don’t care about customer service.
June 26, 2026
Unprompted review
Reply from Sytner Group - Sytner Select Swindon
Dear Andy, We sincerely apologise for the disappointing experience you had with Sytner Select Swindon. It is regrettable that communication and the part-exchange process did not meet your expectations, especially after travelling such a distance. We appreciate your feedback and understand your frustration. We would like to invite you to contact our Head of Sales, Markus Gurung, at markusgurung@sytner.co.uk, to discuss your concerns further. Kind regards, Sytner Select Swindon
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