Speedy and efficient service both at drop off and pick up. Special mention for Ola who dealt with me, she was exceptional. Superb service from this very bright and engaging young lady, a real as... See more
Company replied
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Speedy and efficient service both at drop off and pick up. Special mention for Ola who dealt with me, she was exceptional. Superb service from this very bright and engaging young lady, a real as... See more
Company replied
Just purchased a 128ti from the team at Sytner Solihull. From reception, test drive, and the purchase process - everybody I encountered was friendly and knowledgeable. A great car buying experienc... See more
Company replied
Disappointed with process - purchased a 2 year old BMW 3 series from Sytner Solihull and felt rushed to complete sale by end of month. Advised collection of car must be Friday 31st and could not be de... See more
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Had a small remedial body work repair, handled by Oli. Oil presented good inter personal skills, good knowledge of his area of work, taking time to explain what would be done in a reassuring manner... See more
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In our state-of-the-art dealerships across the UK, Sytner Group represents the world's most prestigious car manufacturers. Our success has been built by every team member working together and contributing to our one team ethos. We strive to deliver an exceptional customer experience; our employees are highly trained, enthusiastic, knowledgeable and driven to deliver our fundamental commitment to our customers; of getting it right first time and making each and every interaction special. Our ultimate aim is to be considered the best company to work for in the industry and the best company to do business with.
120 Highlands Rd,Shirley, B90 4NU, Solihull, United Kingdom
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One of the best BMW dealerships with that personal touch . Have been buying cars from them for the last 10 years or so and I must say they are fantastic and have always been very patient and have provided excellent customer support whenever I have approached them for a car . Instead of selling a car they want they actually help with the car you need . Special thanks to Arafat and Bashir for helping me out with a BMW i5 .

Reply from Sytner Group - Sytner Solihull BMW
To be honest, even 1 star is generous. My car was booked in with an engine problem and an MOT for 7th May at Sytner Solihull. Since then I have had to ring BMW UK Customer Service as well as the dealer several times in order to try and get an update. It is 21st May today. During this time I have finally got through to a Service Advisor 3 times. Once on 12th May when they told me they'd just looked at the vehicle, once on 16th May when they said they were just starting work on it, and 20th May when they said they were ordering another part. Goodness knows when I'd get it back if I didn't keep chasing. Fortunately now the Complaints Dept are keeping an eye on them.
EDIT : The reply from Sytner invited me to email their Head of Aftersales, funny how he managed to ignore the previous three emails I sent him during this farce.

Reply from Sytner Group - Sytner Solihull BMW
Booked in for an airbag recall at BMW Sytner Solihull and was promised a courtesy car. They even moved my appointment to accommodate—only to tell me the day before that no car was arranged.
Then came three days of chasing with no call back from any manager, despite repeated promises. Eventually, someone (not a manager) rang to say the car was ready—no apology, just indifference.
If this is their idea of customer service, I’d hate to see what poor service looks like. I’d give zero stars if I could.

Reply from Sytner Group - Sytner Solihull BMW
First class service from Nazim in your parts department, I felt well cared for and nothing was to much trouble. Thank you.

Reply from Sytner Group - Sytner Solihull BMW
NAZIM IN THE PARTS DEPARMENT HAS PROVIDED ME WITH OUTSTANDING CUSTOMER SERVICE AND I WOULD LIKE TO EXPRESS MY GRATITUDE FOR THE EFFORT HE HAS PUT INTO HANDLING MY PARTS REQUEST. HE IS AN ASSET TO THE PARTS DEPARTMENT AT BMW SOLIHULL.

Reply from Sytner Group - Sytner Solihull BMW
Bought some parts from bmw Shirley paid for them I then rung up before they was being sent to say I don’t need them and never got a refund been in to store rung them even sent an email the lot I’m sick of it no help from anyone will be opening a case with the bank it’s been around 3 months

Reply from Sytner Group - Sytner Solihull BMW
I've always received exceptional service from Sytner Solihull. I purchased both my Mini's from them.
Always looked after me, and my beloved Mini. Recently used the service department, to purchase some service items for my JCW.
Great service and friendly, too!
Keith & Anthony deserve a special mention.

Reply from Sytner Group - Sytner Solihull BMW
My experience was not good at all took my vechile for diagnosis and was at the centre for two days when I received the vechile back the oil was still burning. They charged alot and did not diagnose my vechile correctly. I would not recommend.

Reply from Sytner Group - Sytner Solihull BMW
I recently ordered a new M340i from Andy Shortland, he organised the PX of our current vehicle with Lewis Gent. Both Andy and Lewis have been helpful and professional. The service has been first class, constantly communicating and ensuring all commitments are kept. Overall 5 stars.
We look forward to the delivery of our new vehicle in April.

Reply from Sytner Group - Sytner Solihull BMW
Staff i.e Mr nazim from the Solihull branch was really helpful plus he really went out of his way to help saved me from i lot of time wayist and running around i really am thankful to him.

Reply from Sytner Group - Sytner Solihull BMW
Very good experience nazim was very helpful customer service was excellent he was polite and was very experienced with his work would definitely recommend using them

Reply from Sytner Group - Sytner Solihull BMW
Selling sales “agreements which are unregulated “ to take away consumers rights Looking for an EV Vehicle? Look elsewhere! BMW Synters is not the place to go as they are using unregulated contracts to takeaway consumer rights using bmw finance . They were abusing consumer rights with finance agreements before by misleading the consumer with hidden clauses to abuse consumers when it came to financial gains for themselves. Their sales staff lack knowledge, misleads customers, and constantly spread misinformation. They act like used car salespeople and are highly unprofessional. Don't expect honesty or transparency here at BMW Synters . Stay away, because when things go wrong, they dodge responsibility and resort to dishonesty to cover their tracks! Especially from their head of business at Solihull Synters. His approach is like a used cars sales man who is ready to discriminate to satisfy his ego. Very bad experience at this site! NEVER SIGN “ UNREGULATED SALES AGREEMENTS” ARE THEY WILL TAKE AWAY CONSUMERS RIGHTS.

Reply from Sytner Group - Sytner Solihull BMW
I had a wonderful experience purchasing my new car from Sytner Solihull. Initially, I reached out to Syed Ahmed for information about the vehicle, and he promptly sent me a detailed video showcasing its key features, which was incredibly helpful in my decision-making process. Following that, I had several phone conversations with Sales Manager Kayleigh, who provided invaluable support. The team efficiently completed the paperwork, and they had the car ready for me to pick up the very next day. It was a delightful experience for my family when we came to collect the car on Friday at 5:00 PM from the Solihull Branch. I truly appreciate the assistance I received from Syed both before and after the sale.
Constructive Feedback:
Document Management: The suggestion for a centralized portal for storing documents is practical and could enhance the customer experience by reducing confusion from multiple emails.
Clarity on Insurance Products: The feedback indicates a need for better communication regarding the insurance products (like cosmetic repair and GardX), suggesting that more detailed information should be provided to customers to clarify what is covered.
Suggestions for Improvement:
Implement a digital portal for customers to access their documents easily, which would improve organization and reduce communication clutter.
Provide clearer, consolidated information regarding add-ons like insurance products so customers can fully understand their coverage, which could enhance trust and satisfaction.

Reply from Sytner Group - Sytner Solihull BMW
Great company easy to deal with nothing is to much trouble

Reply from Sytner Group - Sytner Solihull BMW
I arrived early at the dealership for my MOT, on arrival i was told as i booked on line i would have to wait to be attended to, anyway 4 and half hours later i left the dealership, they did drop the fee to £40 and wash the car, so not bad but warning about online booking.

Reply from Sytner Group - Sytner Solihull BMW
Went above and beyond to source the vehicle I wanted and still met the original delivery date. Very pleased with my purple car, thank you Alex 🤗

Reply from Sytner Group - Sytner Solihull BMW
1 star is also way too much.
A few weeks ago, I made the mistake of purchasing a BMW X4 Approved Used car from Sytner Solihull. I say “mistake” because from the very beginning, the entire experience has been nothing but a nightmare. Frankly, I never felt fully comfortable buying from them, and now I regret not walking away when I had the chance.
The car I purchased had been listed online for months. Yet, when I called to inquire about it, I was pressured into paying a £500 deposit within 15 minutes. No time to think, no time to ask questions, no time to make an informed decision. I didn’t even have my questions properly prepared, and as a result, I missed critical details about the car. Later, I found out it lacked basic features like power-folding wing mirrors, a HUD, CarPlay, phone screen mirroring, and more—features I expected in a car of this price range.
When I visited the dealership to see the car, the pressure didn’t let up. They practically pushed me through the purchasing process, and the so-called test drive was a joke—just 0.3 miles.
To make matters worse, the car was advertised for £25,000. But when I called, I was told the price was actually £26,000 unless I financed through BMW Finance. I had no choice but to accept their double APR % finance. The whole thing felt manipulative and dishonest.
The nightmare didn’t end after I bought the car. Just 10 miles into the drive back to home, the engine management light came on. I immediately wanted to return the car, but they flat-out refused. Instead, they collected it, kept it for three days, and claimed they fixed the issue by replacing the oxygen sensor.
Within weeks, the problems kept piling up:
- "Emergency Call System Not Available" warning started appearing in the third week.
- The key fob battery died in the fourth week.
I am not a wealthy person. I chose to buy from an approved BMW dealer specifically to avoid headaches and ensure peace of mind. Instead, I’ve ended up with a car that feels like a constant source of stress and regret. My Audi A4, which I bought off Facebook Marketplace, never gave me this kind of trouble.
The entire process—from being rushed and pressured into buying, to the lack of transparency, to the numerous issues with the car—has left me feeling cheated and deeply disappointed. I badly regret trusting Sytner Solihull and BMW Approved Used Cars.

Reply from Sytner Group - Sytner Solihull BMW
The "P" word is a distant memory, a time of black and white movies.
l collected a new BMW, the entire experience was a delight. The word l will gladly use is "Perfect" Jess was so professional and knowledgeable, she made the handover a truly memorable event..

Reply from Sytner Group - Sytner Solihull BMW
I Purchased a used approved BMW from Sytner Solihull.
When collecting the car , they apparently "didn't have time to MOT" it, so the salesman sent me an email saying it would be done complementary for me in November. When I tried to book in and explained this happened, I was told that because it wasn't written in the email that it would be done complementary I would have to pay. What a joke!
Next, when I checked the car over 2 days after purchasing I realised there was scratches and a crack on the rear diffuser, which apparently was meant to be rectified but wasn't. I'm still waiting for the new part to be sent to me almost 3 months after purchasing!
After purchasing the GardX package, which means to have my car ceramic coated, 3 days after bringing the car home I noticed they had completly butchered the paintwork on my doors and bonnet, and then tried to tell me that it was due to certain light. They did actually rectify this issue thankfully but the whole process of this car purchase was frankly a disgrace, and I wont be using them again for any work on the car unfortunately. I expected better from Sytner BMW.

Reply from Sytner Group - Sytner Solihull BMW
I would say this is the very best dealer experience I have ever had. Syed in sales and Greg on the business side were excellent. The used car presented was to an extremely high standard, with additional checks and attention to detail that I have not experienced from other showrooms. Syed was responsive, knowledgeable, patient and generous with his time on the test drive. Greg worked hard with me to get a GREAT deal. I really can't recommend Sytner Solihull enough. If you want a BMW, these are the go-to guys.

Reply from Sytner Group - Sytner Solihull BMW
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