Booked in online , left car there in the morning, they send a video report though pm it was clear and precise , car collected later pm . There was also a tracking app to follow the cars progress. Tom... See more
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Location
Switch locationWainwright Road, Knightsbridge Park, WR4 9FA Worcester, England, GB
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Bought my car from Sytner Worcester two years ago before moving locally. I received excellent service at the time and again on 14th August when I booked in for this year’s inspection/MOT. Everything w... See more
Company replied
The MOT etc were easy to book. Communications before the day good. On the days I was supported by Thomas Kelly who was friendly polite and respectful. He informed me about the whole process, what to... See more
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Straightforward MOT while I waited - nothing more, nothing less. Tom his usual self: efficient, cheerful and helpful. Complimentary wash appreciated. Found the background music mildly intrusive - wo... See more
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Company details
Written by the company
In our state-of-the-art dealerships across the UK, Sytner Group represents the world's most prestigious car manufacturers. Our success has been built by every team member working together and contributing to our one team ethos. We strive to deliver an exceptional customer experience; our employees are highly trained, enthusiastic, knowledgeable and driven to deliver our fundamental commitment to our customers; of getting it right first time and making each and every interaction special. Our ultimate aim is to be considered the best company to work for in the industry and the best company to do business with.
Contact info
Wainwright Road, Knightsbridge Park, WR4 9FA, Worcester, England, United Kingdom
- 01905459600
4.5
Excellent
292 reviews
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Great customer service
Great customer service, dealt with very quickly in a very friendly, professional manner. (Ashley was the service adviser). It’s always a great experience at Sytner Worcester. Thank you!
April 9, 2026
Unprompted review
Reply from Sytner Group - Sytner Worcester BMW
Dear Amy, Thank you very much for your kind words and for taking the time to share your experience. We are delighted to hear that Ashley and the team provided you with friendly and professional service, making your visit to Sytner Worcester a positive one. It’s always our aim to ensure every customer feels valued and well looked after. We truly appreciate your continued support and look forward to welcoming you back in the future. Best wishes, The Sytner Worcester BMW Team
Bad managed service
Seen a lovely looking bmw x1 hybrid model 30e on the sytner website in Worcester which was up for sale, I couldn't have the vehicle until the end of the month as it was a demonstrator which wasn't ideal as I said for sale( but not until end of march) was saidin the ad, I travelled 3 hours to get the car on a Saturday morning when we arrived we we're greeted by Emily who to be honest was really nice and helpful and can't fault, when the car was brought into the showroom for us to view there was a few cosmetic marks but the biggest problem was there was a small dink in the passenger back door which was plain as day in the sunlight, we never seen any car salesman or manager when this issue was noticed by myself which in the circumstance was really poor service ,we were firstly offered to take the car away and take it to our local bmw garage to get the repair done, i said no way as its a 3 hour round trip to get there, we then got a courtesy car to get home and was told they would sort out the problem and drop the car off to our address ,I've bought a few bmw's in the last few years from sytner group but I would not advise buying from sytner Worcester for anyone, as haven't heard from any management related to this problem
March 28, 2026
Unprompted review
Reply from Sytner Group - Sytner Worcester BMW
Dear Steve, thank you for sharing your experience. We apologise for the disappointment caused by the condition of the vehicle and the lack of communication from our management team. This is certainly not the standard of service we aim to provide. We would like to invite you to contact our Head of Business, Shangi Bogle, at shangibogle@sytner.co.uk, who will be happy to discuss your concerns further and work towards a satisfactory resolution.
Thankyou Ryan
Helpful as usual, and kept me informed of the progress of my vehicle repair.
March 31, 2026
Unprompted review
Reply from Sytner Group - Sytner Worcester BMW
Dear Ruth, Thank you very much for your kind words and for taking the time to share your experience. We are delighted to hear that you found our service helpful and that we kept you well informed throughout the progress of your vehicle repair. It is always our aim to provide clear communication and excellent support to our customers. Your positive feedback is greatly appreciated and motivates us to continue delivering the highest standards of service. We look forward to assisting you again in the future. Kind regards, The Sytner Worcester BMW Team
Job done well
Job done well. Very helpful video and proactive assistance.
March 28, 2026
Unprompted review
Reply from Sytner Group - Sytner Worcester BMW
Dear Vronkins, Thank you very much for your kind words and for taking the time to leave us a 5-star review. We are delighted to hear that you found the job was done well and that our video and proactive assistance were helpful. It is always our aim to provide a seamless and supportive experience for our customers. Your positive feedback is greatly appreciated and serves as a wonderful encouragement to the entire team here at Sytner Worcester BMW. Kind regards, The Sytner Worcester BMW Team
Exceptional Service
Ben and Jordan made me feel valued as a current BMW owner and customer
March 27, 2026
Unprompted review
Reply from Sytner Group - Sytner Worcester BMW
Dear Milos, Thank you very much for your kind words. We are delighted to hear that Ben and Jordan made you feel valued as a current BMW owner and customer. It is always our aim to provide a welcoming and personalised experience for everyone who visits Sytner Worcester BMW. Your feedback is greatly appreciated and serves as a wonderful encouragement to the team. We look forward to continuing to support you with your BMW ownership in the future. Best wishes, The Sytner Worcester BMW Team
Thomas Kelly is amazing!!
Thomas Kelly, was wonderful! I honestly cannt express how lovely he was, he couldnt help me enough, Ive been telling everyone I know to take their minis, and bmws there!
Tom is an absolute assett to the team, and made a very stressful time, alot easier!
Thank you Tom!!
March 26, 2026
Unprompted review
Reply from Sytner Group - Sytner Worcester BMW
Dear Halle, Thank you ever so much for your kind words. We are delighted to hear that Thomas Kelly provided such excellent service and made a stressful time much easier for you. It’s wonderful to know you feel confident recommending us to your friends and family for their MINIs and BMWs. Tom truly is a valued member of our team, and your feedback means a great deal to us all. We look forward to welcoming you back in the future. Best wishes, Sytner Worcester BMW
BMW Worcester - Courtney
My experience dealing with BMW Worcester was made so much easier due to Courtney who kept me updated every step of the way and went above expectations to ensure I had the best possible experience with BMW Worcester purchasing my new car. Thank you so much Courtney for all you have done. Highly recommend anyone who decides to buy from BMW Worcester go to Courtney she will not disappoint.
March 25, 2026
Unprompted review
Reply from Sytner Group - Sytner Worcester BMW
Dear Marie, Thank you ever so much for your wonderful review. We are delighted to hear that Courtney provided such excellent support throughout your car purchase. It’s fantastic to know she went above and beyond to ensure you had the best possible experience with BMW Worcester. Your kind recommendation means a great deal to us. We hope you enjoy your new car and look forward to welcoming you back in the future. Best wishes, The BMW Worcester Team
Always great service from Worcester…
Always great service from Worcester Service Team.
March 23, 2026
Unprompted review
Reply from Sytner Group - Sytner Worcester BMW
Dear Michelle, Thank you ever so much for your kind words and for taking the time to share your positive experience with the Worcester Service Team. We are delighted to hear that you consistently receive great service from our team. Your feedback is truly appreciated and serves as a wonderful encouragement to everyone involved. It’s always our aim to provide the highest standard of care, and we’re pleased this has been reflected in your visits. We look forward to welcoming you back in the future. Best wishes, Sytner Worcester BMW Team
Friendly staff at Mini Worcester
Friendly staff at Mini Worcester, service and MOT completed as expected, no issues. Updated on progress, including health check video, plus car returned nice and clean. Great job
March 23, 2026
Unprompted review
Reply from Sytner Group - Sytner Worcester BMW
Thank you very much for your kind words and positive feedback. We’re delighted to hear that you found our staff friendly and that the service and MOT were completed to your satisfaction. It’s great to know you appreciated the updates and health check video, as well as the care taken to return your car clean. Your support means a lot to us, and we look forward to welcoming you back to Mini Worcester in the future. Thanks again for choosing us.
All very efficient and clear about what…
All very efficient and clear about what would happen, excellent facilities for waiting and for refreshments including toilet facilities. Clear communication about the inspection of the car and prompt notification that the car was ready to pick up but an unfortunate lengthy wait to pay the invoice and hand over the car after arriving at the showrooms. Handover then smooth and efficient
March 20, 2026
Unprompted review
Reply from Sytner Group - Sytner Worcester BMW
Dear Graham, thank you very much for your kind words and detailed feedback. We are pleased to hear you found our communication clear and the facilities comfortable during your visit. We do apologise for the delay you experienced when paying the invoice and handing over the car. It is encouraging to know that the handover itself was smooth and efficient. Your comments are greatly appreciated, and we hope to continue providing you with excellent service in the future. Kind regards from all of us at Sytner Worcester BMW.
Freindly and helpfull staff
March 19, 2026
Unprompted review
Reply from Sytner Group - Sytner Worcester BMW
Dear Phil, Thank you very much for your kind words. We are delighted to hear that you found our team friendly and helpful during your visit to Sytner Worcester BMW. Providing excellent customer service is something we take great pride in, and it’s wonderful to know that this was reflected in your experience. Your feedback is truly appreciated, and we look forward to welcoming you back in the future. Best wishes, The Sytner Worcester BMW Team
great all round service
great all round service . everything done well
March 17, 2026
Unprompted review
Reply from Sytner Group - Sytner Worcester BMW
Dear Richard, Thank you very much for your kind words and for taking the time to share your experience with Sytner Worcester BMW. We are delighted to hear that you found our service to be great all round and that everything was done well. It is always our aim to provide the highest standard of care and attention to detail, so your positive feedback is truly appreciated. We look forward to welcoming you back in the future. Best wishes, The Sytner Worcester BMW Team
My contact Emma at BMW was attentive
My contact Emma at BMW was attentive, polite, and very efficient.
March 18, 2026
Unprompted review
Reply from Sytner Group - Sytner Worcester BMW
Dear Stuart, Thank you very much for your kind words. We are delighted to hear that Emma provided you with attentive, polite, and efficient service during your experience with us. It is always our aim to ensure every customer feels valued and well looked after. Your positive feedback is greatly appreciated and will be shared with Emma. We hope to continue meeting your expectations in the future. Kind regards, The Sytner Worcester BMW Team
Very efficient
Very efficient, all aspects explained and questions were answered.
I will definitely be using in Sytner BMW again.
March 16, 2026
Unprompted review
Reply from Sytner Group - Sytner Worcester BMW
Dear Nigel, Thank you very much for your kind words and positive feedback. We are delighted to hear that you found our service efficient and that all your questions were thoroughly answered. It is always our aim to provide clear explanations and a smooth experience for our customers. We truly appreciate your continued support and look forward to welcoming you back to Sytner Worcester BMW in the future. Best wishes, The Sytner Worcester BMW Team
Service
Service Manager
Sytner BMW Worcester
Bromyard Road
Worcester
WR2 5EE
Subject: Formal Complaint – Unacceptable Professional Conduct
Dear Service Manager,
I am writing to formally express my disappointment and frustration regarding a phone call I made to your service department on 16/3 at approximately 17:31
During the call, I spoke with an individual who identified themselves as an ex-sales manager. Rather than assisting with my service request, this individual’s conduct was dismissive and profoundly unprofessional. The conversation culminated in them hanging up the phone on me while I was still speaking.
As a BMW customer, I expect a level of courtesy and professionalism that reflects the brand's reputation. To have a member of your staff—particularly one highlighting a management background—behave so rudely is unacceptable. This experience has significantly damaged my confidence in Sytner Worcester’s commitment to customer care.
I would appreciate a formal response explaining how this matter will be addressed and what steps will be taken to ensure that such poor service is not repeated.
I look forward to hearing from you.
March 16, 2026
Unprompted review
Software and sales issues
My Mini would not close the drivers side window when being parked.
The problem was quickly identified and rectified by the service team. I was provided with a clean and impressive courtesy mini with plenty of charge. I returned to Sytner and found that my mini had been thoroughly valeted, washed and polished. I was kept informed throughout the day and received a mini service video explaining the condition of the ‘undercarriage’
All the above was overseen by Thomas Kelly. I had ‘bent’ Thomas’s ear about my experience of Sytner prior to this visit. I found the sales experience as quite objectively poor. Once I had purchased my mini there was no interest in rectifying my problems. I contacted Mini directly and found them not able to sort the issues. Software issues persisted and found little point in trying to rectify with Sytner.
Enter Thomas Kelly. He listened identified the issues. Installed the vehicle menu so I could access features, the manual etc. etc. Thomas took time at the end of the day to explain the basics. My experience with my car had been a quantum leap forward and what should have been two years ago.
I am 68, not often impressed by modern customer service philosophy, but I was impressed by Mr.Kelly and the service experience.
My feedback is meant as constructive. The only negative experience, on this occasion, is the appalling Sytner AI call handling system which has to be one of the worst I have encountered. You don’t have to be Einstein to work out you have to ask for’sales’ to navigate your way.
March 11, 2026
Unprompted review
Reply from Sytner Group - Sytner Worcester BMW
Dear Michael, thank you for your detailed and thoughtful feedback. We are delighted to hear that Thomas Kelly provided such a positive and helpful experience, turning your situation around. It is encouraging to know that the service team addressed your concerns promptly and kept you informed throughout. We appreciate your constructive comments regarding the AI call system and understand your frustration. Your kind words about the courtesy MINI and overall service are truly valued. We hope you continue to enjoy your MINI.
Reply from Sytner Group - Sytner Worcester BMW
Dear Janet, Thank you very much for your kind words and for taking the time to share your experience with us. We are delighted to hear that you found our staff polite and helpful, as we always strive to provide excellent service to all our customers. Your positive feedback is greatly appreciated and serves as a wonderful encouragement to the entire team here at Sytner Worcester BMW. We look forward to welcoming you back in the future. Best wishes, The Sytner Worcester BMW Team
I was welcomed on entry to the service…
I was welcomed on entry to the service department and offered a drink. My service advisor Emma came over to take me to her desk and we reviewed the MOT requirements and my request to replace the batteries in my car keys to avoid any issues in the next 12 months. I was kept up todate over the 90 minutes via my phone and offered fresh drinks throughout my wait.
Emma was very professional and helpful and the overall experience was outstanding.
March 10, 2026
Unprompted review
Reply from Sytner Group - Sytner Worcester BMW
Dear Mr Hughes, Thank you very much for your kind words and for taking the time to share your experience. We are delighted to hear that Emma provided professional and helpful service, and that you felt well looked after throughout your visit. It’s wonderful to know you appreciated the regular updates and refreshments during your wait. Your positive feedback means a great deal to us, and we look forward to welcoming you back to Sytner Worcester BMW in the future. Kind regards, The Sytner Worcester BMW Team
Automated phone system
The staff are excellent, polite and friendly, but the automated phone system is enough to put me off buying another BMW, even to ask a question you have to leave a message and wait for someone to call you back, the only line that is manned by a person is sales, not good customer service
March 5, 2026
Unprompted review
Reply from Sytner Group - Sytner Worcester BMW
Dear Amanda, thank you for your kind words about our staff. We are sorry to hear that our automated phone system has caused frustration. We appreciate your feedback regarding the difficulty in reaching the appropriate department and understand how this can impact your experience. Providing excellent customer service is very important to us, and your comments help us recognise areas where we can improve. We hope to have the opportunity to assist you better in the future. Kind regards, Sytner Worcester BMW.
Car booked in for supply/fit new…
Car booked in for supply/fit new battery after nearly 10 years use. Keys given to receptionist who advised that we would be called once the job had been completed.
Not long after, received a text with an app on which I could track the progress of the work through to completion.
Returned to collect car which had been washed and vacuumed.
March 4, 2026
Unprompted review
Reply from Sytner Group - Sytner Worcester BMW
Dear David, thank you very much for your kind words and for taking the time to share your experience. We’re delighted to hear that the battery replacement process was smooth and that you found the tracking app useful. It’s great to know your car was returned to you in such a clean condition. Your feedback is greatly appreciated, and we look forward to assisting you again in the future. Wishing you many more enjoyable miles in your BMW.
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