TUI Reviews 

197,988
TrustScore 4.5 out of 5

4.6

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Review summary

Created with AI, based on recent reviews

Looking at 46,866 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for being incredibly friendly, helpful, and knowledgeable, making the booking process effortless and enjoyable. Many people highlight the excellent service, noting the ease of arranging holidays, including special assistance and personalized options. Reviewers appreciate the wide choice of destinations and the assurance that everything is taken care of for a good holiday experience. However, some customers also noted issues with communication regarding cancellations and flight changes. These experiences involved unexpected alterations to confirmed travel plans and challenges when customers needed to adjust their bookings.

What people talk about most

Staff

Users describe positive interactions with staff, consistently praising their helpfulness, friendliness, and... See more

Holidays

Customers consistently note positive experiences with holidays, with many expressing satisfaction with their... See more

Booking process

Consumers find the booking process to be positive, with many describing it as easy, straightforward, and... See more

Service

Reviewers highlight positive aspects of service, with many praising the top-class service from staff,... See more

Customer service

Customers had positive experiences with customer service, often praising helpful and friendly agents who went... See more

Reviews shaping this summary

Rated 5 out of 5 stars

First time using TUI, we had an amazing holiday at TUI Blue Victoria in Santo Tomas, Menorca. The hotel was beautiful. Incredibly friendly, helpful staff, nothing was too much trouble. Amazing enterta... See more

Company replied

Rated 5 out of 5 stars

We went in to book our first family holiday at the Belfast branch in Castle Court and got taking to a lovely woman called Donna. She was absolutely amazing and very professional, helping us find a fam... See more

Company replied

Rated 5 out of 5 stars

Staff are friendly and very helpful. Try and ask for same sales staff that lve had before as she always listen to what you want and does her up most to hit my budget.Im never rushed and I'm given time... See more

Company replied

Rated 5 out of 5 stars

A booking was made in the Dereham TUI shop and then a follow up yesterday to help sort out a new smart phone because the trip involved a Ryanair flight. Now that only digital boarding passes are perm... See more

Company replied



Company details

  1. Tour Operator
  2. Airline
  3. Cruise Line Company
  4. Travel Agency

Written by the company

You can have confidence you’ve made the right choice when you book with TUI. We’re here to make holidays feel easier from the start, with transparent pricing, luggage and transfers included, and 24/7 support whenever you need us. Every trip is ATOL‑protected and supported by ABTA guidance, giving you trusted reassurance from the moment you book. We focus on building more into every holiday. That means clear choices, helpful guidance, and key essentials sorted long before you travel. Our teams bring real expertise whether it’s matching you to the right destination, helping families find the right resorts, or offering support for travellers who may benefit from a little extra assistance. Many of our hotels also provide activities and kids’ clubs led by trained experts, creating experiences that work for everyone. Our hotels are chosen with care, featuring the things people tell us make their break feel special: family‑friendly rooms, swim‑up or private‑pool options, foodie‑approved dining, and resorts with waterparks, slides or relaxing pools depending on where you choose to go. From booking boarding and beyond we focus on removing stress and amplifying the joy , so you get more peace of mind, more value, and more of that holiday feeling sooner.


Contact info

4.6

Excellent

TrustScore 4.5 out of 5

198K reviews

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4.6

All reviews

(197,988)

43,415 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

I stayed at Suneo Kenzi Europa for ten…

I stayed at Suneo Kenzi Europa for ten days in Morocco from the 20/ 07 /26 to the 30/07/26 The hotel was described as four stars it was overcrowded flys and wasps over the fresh food. A music festival for 3 nights which was every year at the same time until 2am the noise in the hotel rooms was deafening my parents had a fall my dad banged his head blood on the floor wasn’t sure if he lost consciousness I asked for an ambulance four times ignored no doctor to check if he was alright! Changing money at the hotel the man wasn’t honest always pretending to make mistakes first then by magic he would realise and you didn’t know how much you was being ripped off by. The flight was delayed on the way there because they didn’t shut the door properly and on the way back at 00.00 at night after being kicked out of your room at 12.00 unless you paid 50 pound till 3pm the flight did take off 2 hours and 15 minutes later why because they took cabin crew off our flight in Manchester for another flight because they didn’t want to pay compensation on that flight so we had to suffer spent 22 pounds in airport on food nothing offered on the flight . I put a complaint in with a sorry hope you have a better time next time like holidays are cheap it was labelled as four stars most people there wasn’t happy I won’t be travelling with TUI again worst holiday I have had it makes me regret the other six holidays I have had with them being treated that way !

July 20, 2026
Unprompted review
Rated 5 out of 5 stars

Carribean cruise booking

We booked a cruise on line. The Website worked effectively and allowed us to compare different holidays. The deposit was reasonable and affords us time to pay progressively.

July 29, 2026
Rated 5 out of 5 stars

Smooth sailing and secured payment for…

Smooth sailing andsecured payment for exquisite holida. Best package price (not even direct big-guns BA et al can match!) and sorting everything out was fantastic.
Kudo's to TUI and already looking at booking next hols through them.
Will use again.

August 1, 2026
Rated 5 out of 5 stars

TUI @ Camborne outstanding Team

The team at TUI in Camborne were absolutely outstanding. From sorting out a holiday, accommodating our needs and finally solving our problems with currency and a travel card. No internet or online can replace this amazing bunch of people. I was amazed to see how many people they assisted in the time I was in the store and they treat each and every customer with such professionalism and understand their individual needs. I will never touch online again after the service I received.

August 4, 2026
Rated 5 out of 5 stars

Easy peasy to book online,no hassle.

Its bye far the easiest cruise line to book on line with.marella cruises can be booked in minutes and you know exactly what you have booked. Most of the other cruise lines are so complecated you always end up having to phone someone to get anywhere.

August 5, 2026
Rated 3 out of 5 stars

Misleading

I usually give five stars.I always book my holidays with TUI and have always been pleased. However, this time I feel I was pressured into booking my holiday earlier than anticipated. I wanted two rooms with sea views for myself, my partner and my parents. When I booked the holiday on the website, it was stating that there were only four rooms left with sea views. Knowing that I needed to book two rooms myself and didn't want to lose them, I immediately booked the holiday. The following week I was just checking the website for curiosity to see if all the rooms had sold out, but there was nothing stating that there was any shortage of rooms at all. I feel I was misled into booking this hotel at the most expensive price for the date I wanted to go by a marketing ploy, which is very dishonest and disappointing.

July 29, 2026
Rated 2 out of 5 stars

Unredeemed voucher disappointment

We had a £100 saving voucher from our holiday last year, tried to use it and found it was out of date. We holiday for 1 week every year with TUI and this is the first time we have been unable to benefit from our returning save voucher. We contacted TUI customer services but to be honest got nowhere which again was disappointing. Why be a return client??

August 5, 2026
Rated 1 out of 5 stars

Avoid like the plague

Avoid like the plague, 2 changes to next mays holiday within 6 weeks of each other and according to tui not a major change, not for them but it is for us, I will never book with tui again an absolute shambles of a company that treat their customers with contempt and disdain.

August 5, 2026
Unprompted review
Rated 5 out of 5 stars

Best airline ever

Best airline ever! TUI rescued us after the hurricane in Jamaica on one of the last flights out. While other airlines left customers stranded, TUI honoured its commitment. Their representatives kept us informed and reassured throughout. The staff were friendly, welcoming, and professional. Flying with TUI was an honour thank you 🥳

August 6, 2025

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