Love the dress! Second version in a new print. The one disappointing thing about the buying experience was the website only allows you to use one promotional code. Therefore, I had to decide if I used... See more
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Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Lovely clothing at very reasonable prices...excellent quality. Bought two beautiful dresses Something very different to the high street stores Very quick delivery ,came even sooner than delivery d... See more
Shopping with Apricot is very straightforward and because the garments follow similar styles/fit, I know I can order something and it'll be perfect first time. The shapes of the dresses are ideal for... See more
Extremely good service on my order. Great website, easy to order, and arrived as promised with communication via e mail at each step. Items were good so no need to return.
Company details
Written by the company
We are passionate about prints and are constantly seeking new, innovative prints that are easy to wear. Our inspirations come from all over the world. Each season we aim to satisfy our customers by offering new and exciting garments. You can shop our latest trends and largest selection online at www.apricotonline.co.uk.
Contact info
United Kingdom
- cs@apricotonline.co.uk
- apricotonline.co.uk
4.4
Excellent
20K reviews
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Great service, price and quality
Items I wanted were in stock online in the sale. Great prices and swift delivery. The items were great quality and fitted perfectly
September 3, 2026
The dresses are just what I expected…
The dresses are just what I expected brilliant thanks
September 2, 2026
Extremely good service on my order
Extremely good service on my order. Great website, easy to order, and arrived as promised with communication via e mail at each step. Items were good so no need to return.
September 2, 2026
May use AI-assist with repliesRead more
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
Reply from Apricot Clothing U.K.
Hi,
We’re really sorry to hear that your parcel hasn’t arrived.
We can confirm that our Customer Service team has already been in touch with you by email, and the delivery is currently being investigated.
We apologise for the delay and inconvenience caused, and hope to have this resolved for you as soon as possible.
Kind regards,
Joss
Disgraceful
Absolutely disgraceful haven’t even received my parcel yet
poor customer service no reply to my 3 messages about missing parcel ,not even worth 1 star ⭐️
😡
September 2, 2026
Delivered quickly garment as described…
Delivered quickly garment as described company kept me informed re dispatch
August 26, 2026
The service I received from Apricot was…
The service I received from Apricot was first class. Would definitely recommend them to anyone.
September 2, 2026
I have tried to return an item but it…
I have tried to return an item but it was not collected on the date by Evri there is no way to report this or arrange another collection but I have emailed customer services twice and had no reply
September 2, 2026
Reply from Apricot Clothing U.K.
Hi,
We’re sorry to hear about the issue with your Evri collection.
We’ve checked our emails but unfortunately can’t find any messages from the email address linked to your Trustpilot review. Could you please email us at cs@apricotonline.co.uk with your order details? We’ll be happy to look into this and help arrange the next steps for your return.
We apologise for the inconvenience caused.
Kind regards,
Joss
Nice quality ,but unfortunately too…
Nice quality ,but unfortunately too short for me ..I was gutted came quickly beautifully packaged and a bargain in the sale ..got dome lovely items ...
September 2, 2026
Apricot clothing and service 100%
I ordered several items which all arrived within days. Apricot are always good quality and perfect fit.
August 30, 2026
Quick delivery time & customer services communication
Item received as expeccted this time after the first time saying out of stock. Customer Services put it right and very happy purchasing from here.
September 1, 2026
Parcel arrived in good time and well…
Parcel arrived in good time and well packed.
Good quality material.
September 1, 2026
Quality clothing at amazing prices
Excellent selection of stylish, modern, well priced clothing. Almost worth 5 stars but I found the sizing a bit hit and miss despite following the sizing information.
August 25, 2026
It's been 2 weeks and still no delivery, emails ignored
Made an order for over £200 nearly 2 weeks ago and it hasn't arrived. Contacted the store 5 days ago highlighting that it had been over a week since the tracking had updated and evri confirmed missing. I've still not had my order, a refund or anyone even contact me back. I've sent two emails. They say they get back within 2 working days. It's been 5 working days since my first email. Very disappointing.
September 11, 2026
Reply from Apricot Clothing U.K.
Hi,
We’re really sorry for the delay and for the lack of communication.
We can see that our Customer Service team has now responded to you and is looking into this for you. We apologise again for the inconvenience and frustration caused.
Kind regards,
Joss
Kept in touch re tracking and delivery…
Kept in touch re tracking and delivery and delivered within the timeframe given to me
September 9, 2026
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