Fired Earth Reviews 3,054

TrustScore 4.5 out of 5

4.4

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Review summary

Created with AI, based on recent reviews

Considering 138 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the products for their high quality and durability, with many noting that items like tiles and paint maintain their appearance over many years. The staff across various branches are frequently highlighted for being helpful, knowledgeable, and professional, providing excellent design advice and making the selection process enjoyable. Reviewers also appreciate the efficient delivery service, with samples and orders arriving promptly and well-packaged. However, some customers experienced issues with their orders, including receiving incorrect items or not receiving them at all, leading to frustration with the lack of response from customer service. There were also occasional complaints about delivery problems, such as damaged tiles or confusing delivery schedules, and dissatisfaction with the company's return policy for surplus items.

What people talk about most

Product

Users describe positive interactions with product, often praising the quality and design of tiles and paints.... See more

Quality

Customers consistently note positive experiences with quality, praising the stunning and beautiful tiles,... See more

Delivery service

Customers had positive experiences with delivery service, frequently praising its speed and efficiency, with... See more

Order

People report ambiguous experiences with order, with many finding the ordering process easy and... See more

Staff

Consumers consistently report positive experiences with staff, highlighting their helpfulness, knowledge, and... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Fired Earth in Harrogate, Lola and her team helped me to decide on tiles for a small cloak room splash back which would make a statement ….their patience, expert technical and design knowledge, all wi... See more

Company replied

Rated 5 out of 5 stars

Thank you very much to Brett from the Islington team. Brett was super helpful, friendly and informative when we went into the Islington branch to look at the tiles we found online. He discussed diff... See more

Company replied

Rated 5 out of 5 stars

We have relied on Charlotte and her team @ Fired Earth Chester for over 3 years now and have never once found the service extended anything other than terrific. They are knowledgeable, amazingly frien... See more

Company replied

Rated 5 out of 5 stars

Lived up to its usual standards. I have bought FE paint before - 'Mad King George' - and the pigments last - unlike some that fade quickly. And I made a mental note to follow up 'A Misty Morning'... See more

Company replied


Company details

  1. Tile Store
  2. Bathroom Supply Store
  3. Flooring Store

Written by the company

The company began in an Oxfordshire farmyard in the early 1980s, selling terracotta floor tiles at a time when they were relatively unknown by the British public and weren’t available in tile shops. They proved hugely popular, and we opened a small London showroom selling just six different tiles. Customers began requesting glazed wall tiles to complement their terracotta floors and we sourced a small selection of other glazed tiles and put together a brochure covering our entire offering. By the mid 1990s, the company had grown from its humble beginnings on an Oxfordshire farm to having a number of showrooms in London and across the country. Today, we have 26 showrooms in the UK and expect to add two more in the coming year, including a brand-new destination store on New Kings Road in London. Our aim has always been to offer products produced with authenticity, creativity and style, and where possible both handmade and produced as close to home as we can manage. The UK Ceramics Industry has a long tradition and it is one we are keen to support. Having said that, where we spot a tile on our travels that is too beautiful to resist, we do of course secure it exclusively for our customers, many of whom are second generation fans of Fired Earth and its products. Decorating and design have become entrenched in the national mind not just as the preserve of the super wealthy, but as a way to create homes for ourselves and our families that reflect how we like to live today. At Fired Earth we like to think that although it may not be every day our customers choose to redecorate (although our paint does allow for just that level of obsession), we have identified the right looks and styles that feel perfect no matter what the style or age of property. Our website has grown too and now offers almost all of our collections to browse and buy online and shows stunning room sets and great design ideas to help inspire you.


Contact info


4.4

Excellent

TrustScore 4.5 out of 5

3K reviews

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1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 100% of negative reviews

Typically replies within 1 week

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Rated 4 out of 5 stars

Beautiful tiles, great service, clunky website

Once my order was placed comms were good and delivery swift and well organised.
I found the ordering process very clunky and had to try different payment options to get the order through so perhaps some attention to the website might be helpful. If the tiles weren’t so lovely I would have given up and gone elsewhere.

May 7, 2025
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Reply from Fired Earth

Hi Linda. Thank you for the review and feedback. Sorry if you had issues with purchasing. We are working on this as we speak so this matter should be resolved shortly.

Rated 5 out of 5 stars

Great customer service

Great customer service. Phill in online sales was invaluable help when finalising our order, helping us to place the right order of what we wanted and needed. I highly recommend them and would like to thank Phill.

May 20, 2025
Unprompted review
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Reply from Fired Earth

Hi David, Thank you for your comments. They have been fedback to Phill as well as his management team. We would love to see photographs of your finished project.

Rated 5 out of 5 stars

Samples

I’ve ordered two lots of samples. They arrived promptly and beautifully protected ( unlike other tile suppliers)

May 5, 2025
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Reply from Fired Earth

Thank you for the lovely review Myrna. We hope you enjoy your tiles.

Rated 5 out of 5 stars

Riannon is amazing

Riannon is amazing. She helped me chose the right products and provided useful information and creative suggestions.
Aaron was very helpful. Suman was kindly helping in between my communication with Riannon. All staff were nice and there was a good vibe in the shop floor.

April 30, 2025
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Reply from Fired Earth

Thank you for taking the time to write a review. Your comments have been passed on to our Adderbury Showroom staff and the management team.

Rated 4 out of 5 stars

Good customer service

Painted window sill with eggshell as in instructions but the paint bubbled up over small patches of standard interior filler. Have used Fired Earth for many years and this has not happened before. Questioned this with their technical team who quickly offered a replacement or refund.

April 23, 2025
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Reply from Fired Earth

Hi Jonathan, Thank you for writing a paint review. Our technical and customer care teams are looking into this and will be in contact with you directly.

Rated 5 out of 5 stars

Excellent service

Excellent service. Samples
Arrived quick and beautifully packaged!! Great!

April 28, 2025
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Reply from Fired Earth

Excellent news! Thank you Stuart for leaving a kind review, we much appreciate your time.

Rated 1 out of 5 stars

I ordered 4

I ordered 4, and 1 came. I ordered on 28th April, until now, nothing has come

April 28, 2025
Unprompted review
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Reply from Fired Earth

Hi Pearl, I am sorry to hear that. Please contact our customer care team on customercare@fired earth.com and we will assist you but I don't have an order number to be able to help you here.

Rated 5 out of 5 stars

Fast response to request

Fast response to request, great quality tiles

April 27, 2025
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Reply from Fired Earth

Thank you for taking the time to leave a review Denise. We are happy that you are pleased with your order. If you would like any more assistance with your project, please do not hesitate to contact any or our showrooms or our online team.

Rated 5 out of 5 stars

Fantastic customer service delivering…

Fantastic customer service delivering samples as promised at no cost.

April 25, 2025
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Reply from Fired Earth

Thank you for taking the time to write a lovely review.
We are so pleased to hear of your fantastic customer service with us and will pass on your kind words to our Adderbury showroom. We hope to see you again soon!

Rated 5 out of 5 stars

The team there is exceptional!!!!

The team there is exceptional!!!!! We got nearly all our tiles from here and we had a near disaster with a discontinued tile but the team worked day and night to hunt down the missing 19 tiles so we could finish our bathroom. i felt so supported and lucky to have Amanda and Brett helping!

May 8, 2025
Unprompted review
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Reply from Fired Earth

Thank you for your review. Your comments have been passed onto Amanda and Brett's management team as well as everyone who helped hunt down the missing 19 tiles. We all hope you love your new bathroom and look forward to helping with your next project.

Rated 4 out of 5 stars

Excellent team in store

Excellent team in store. A little bit of a faff adding something to our order after we needed to change it but all worked out in the end. A friendly team.

April 28, 2025
Unprompted review
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Reply from Fired Earth

Thank you for taking the time to leave a review.

Rated 4 out of 5 stars

Very happy with the paint finish.

Very happy with the paint finish.
Not happy about how paint was shipped. Tins bashed, making difficult to open and reseal paint tin

April 22, 2025
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Reply from Fired Earth

Hi Alan, I am sorry your can was dented. We have cardboard can holders to keep them still in transit and also bag them in case of spillages. So my apologies if yours didn't get there fully intact. I can only assume It was badly dropped in the post to have moved at all. We are pleased to hear that you like the paint though. Thank you for leaving a review. If customer care can help, please do contact us.

Rated 5 out of 5 stars

Great experience

Great experience! Wonderful shop assistants, great prices, lovely store. Couldn’t be better.
Big thanks to the Knutsford Cheshire staff.

May 3, 2025
Unprompted review
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Reply from Fired Earth

Hi, We’re delighted to hear about your experience with us and will pass your thanks onto the team at Sycamore Farm Showroom. We hope to see you again soon.

Rated 2 out of 5 stars

Tiles fine — multiple late deliveries

Two separate orders a month apart. Neither of them delivered on the day committed.

Given that we have had to stay home on 2 separate days to receive the delivery, as they only deliver kerbside, their inability to fulfill their delivery commitments means, in part, the remaining tile I had sourced from them has now been located at an alternate store (for a lower cost I might add).

April 29, 2025
Unprompted review
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Reply from Fired Earth

Hi Maya, I am unable to look into this matter without your order number. If our customer care team can assist you in any way, please let us know on customercare@firedearth.com

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