Synsam Reviews 

10,170
TrustScore 4 out of 5

4.1

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Rated 5 out of 5 stars

Amazing service! I went for new glasses with my grandmother, i'm already a customer of their lifestyle package and they took care of me and my grandmother so well and even gave us discount for joining... See more

Rated 5 out of 5 stars

the person who assisted me offered good advice and services. she was also very friendly and patient. likewise, synsam allowed that my glasses be picked up by my daughter as I was not in the country du... See more

Company replied

Rated 3 out of 5 stars

Be careful when you sign for subscription! I was charged for keeping the old glasses. I realize that I'm supposed to return. But the store did not mention anything at all when I called them to termin... See more

Company replied

Rated 3 out of 5 stars

I was very satisfied with a prior experience back in 2022 in Sollentuna, so I decided to get a new set of 3 glasses in an another shop. The requirements were straight, but the final product was not wh... See more

Company replied

Company details

  1. Contact Lenses Supplier

Information provided by various external sources

Idag består Synsam av drygt 185 butiker i Sverige och 500 i Norden. De äldsta butikerna har över hundra års erfarenhet och kunskap i ryggen. Vår nära och ofta långa kontakt med dig som kund i kombination med det senaste inom mode, sortiment, teknik och undersökningsmetoder gör Synsam till ett klokt och tryggt val – både för dig och dina ögons skull.


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4.1

Great

TrustScore 4 out of 5

10K reviews

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4.1

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(10,170)

1,266 reviews in the last 12 months

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Rated 2 out of 5 stars

Optometrist, Stefan, was a nightmare.

The optometrist, Stefan, was a nightmare. It was like being examined by a military drill sergeant barking orders to the point that I had to explicitly (twice) tell him to back off and calm down. I have never had a more unpleasant exam experience and will NOT be going back to him under any circumstances. Extremely poor first impression.

August 30, 2024
Unprompted review
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Reply from Synsam

Hi Cindy,

Thank you for sharing your experience and I am sorry that your experience did not meet your expectations. If you have any questions or concerns that you still want answered, I would like you to contact our customer service at the email address customerservice@synsam.com or via the phone number 08 400 50 450 and I and my colleagues will help you further.
I wish you a nice day

Best regards,
Ella at Synsam

Rated 3 out of 5 stars

A scam or ????

Ok they have good things but be very careful with contract, I paid a lot 3 years at the end of it I had to pay for the glasses !!! It felt like scam super bad .I guess is a way for them to make money 💰. But I will never get again ever . Feels like 27,000 kr to the trash and I still hav eto pay 6,000 more ! I said no way . And I won't pay .is ridiculous.
Sorry synsam out of my list .

Update: I called and no help yet 3 people I have call and they don't do anything. Is just stressing better pay at once thas contract that end up paying more.
Careful everyone.
Obs : happend to another person at my job .

August 14, 2024
Unprompted review
Synsam logo

Reply from Synsam

Hi Beatriz,
Thank you for your feedback and I'm sorry to hear that your experience with us was not as you hoped.
We would like you to send in an email to customerservice@synsam.com so we can see your Lifestyle-subscription and see what has happened, me and my colleagues will take care of your errand and all your questions through email.
Have a great day!
Best Regards,
Sandra at Synsam.

Rated 1 out of 5 stars

Simple calculations

Simple calculations:
Monthly cost = 220 SEK for a year subscription (including three eye wears i.e. normal, sunglass, & sports glass or another normal glass). I chose "normal" instead of sports glass. So, in my case, there will be two normal and a sunglass.
After this period i.e. in August 2025 = Have to pay for two months extra so the total cost will be (220×12) + 220 + 220 = 3080 SEK (If I decide to end the subscription, I have to return all the glasses). To buy one of the eyewear, which will be around 600 sek (approximately), the total cost will be 3080 + 600 = 3680 SEK.
Without the subscription, the cost of a single (normal) eyewear (for a child under 12 years of age) is = approximately 1200 SEK (with a year warranty).
So, choose wisely their subscription policy.
I had the subscription since 2022, which ended in 2024 (180 x 24 = 4320 SEK, already paid), and renewed this year again for a year more (220 × 12)+(220 +220) = 3080 SEK (will pay until August 2025).
This is simply a trap to continue the subscription.
I would not recommend their subscription rather go for one time buy and pay only once if you need simple normal eyewear.

August 10, 2024
Unprompted review
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Reply from Synsam

Hi Abi,
Your binding period is 24 months, as that is the longest time we are allowed to bind subscriptions according to all laws regarding subscriptions. So that you as a customer do not have to have too high costs every month, we chose to pay off the products at the lowest possible purchase cost over 36 months instead of 24 months, as we want everyone to have the option of this subscription.

After the end of the binding period at 24 months, you have a residual value left on your products and can then end your subscription and buy out the products to a value of approximately 13 monthly costs, or return the products. When you have had your products for 36 months, you can buy out the products for one monthly cost each. It will always cost at least one monthly cost to get the products out of the subscription, but have you had the products for a shorter period, such as after the end of the binding period or if annual changes are done, the residual value will be more.

If you have any questions or concerns regarding your subscription that you still want answered, I would like you to contact us at the email address customerservice@synsam.com or via the telephone number 08 400 50 450 and my colleagues will help you further.

I wish you a nice day.
Best regards,
Rebecka at Synsam

Rated 3 out of 5 stars

I was very satisfied with a prior…

I was very satisfied with a prior experience back in 2022 in Sollentuna, so I decided to get a new set of 3 glasses in an another shop. The requirements were straight, but the final product was not what I had expected, so we found a commercial arrangement with the shop. I am still waiting for my glasses after 3 weeks, because they had to go back for quality control.

June 12, 2024
Unprompted review
Synsam logo

Reply from Synsam

Hi Stephane.
Thank you for taking the time to give us your feedback. I am sorry that your experience did not meet your expectations regarding your new glasses.

If you have any questions or concerns that you still want answered, or if you want some help regarding your glasses, I would like you to contact us at the email address customerservice@synsam.com or via the telephone number +46 8 400 50 450 and my colleagues will help you further.
I wish you a nice day!
Best regards,
Rebecka at Synsam

Rated 1 out of 5 stars

The worst service I ever had !

The worst service I ever had !

July 14, 2024
Unprompted review
Synsam logo

Reply from Synsam

Hi Adriana.
I am sorry that your experience with us was not as you hoped. We take your thoughts with us, and we will try to make it better in the future. Thank you for taking the time to write this review.

If you have any questions or concerns that you still want answered, I would like you to contact us at the email address customerservice@synsam.com or via the phone number +46 8 400 50 450 and my colleagues will help you further.
I wish you a nice day.
Best regards,
Rebecka at Synsam

Rated 5 out of 5 stars

Amazing service and great range of products as well as super friendly and kind staff

Amazing service! I went for new glasses with my grandmother, i'm already a customer of their lifestyle package and they took care of me and my grandmother so well and even gave us discount for joining together. The staff was incredibly friendly and helpful, my 93 year old grandmother was very impressed as well by the incredible service. 10/10 would recommend this optician to anyone

April 27, 2024
Unprompted review
Rated 2 out of 5 stars

Poor customer service

I need special contact lenses for my eye condition, I figured Synsam would be a safe choice. Unfortunately, my customer experience has been quite disappointing. I started my order last May and was told I'd get a call to schedule an appointment. After 4+ weeks of silence I had to call myself. They told me everyone goes on vacation in July so they they'd call me in August. I waited until mid-September and called again, finally got an appointment scheduled for October. In October things finally started moving, so at least I got my lenses in 2 weeks. I had issues with the lenses though (dry eyes, strong foreign body sensation), but my complaints weren't taken seriously, I was told I'm just too picky. 4 months later, things haven't improved so I tried to get in touch to ask about a different kind of lenses, still haven't heard back 7 days later. I've had enough, Synsam is clearly not interested in having me as a customer so I'm taking my business elsewhere.

March 11, 2024
Unprompted review
Synsam logo

Reply from Synsam

Hi Andrii,
I am sorry that your experience with us was not as you hoped. We take your thoughts with us, and we will try to make it better in the future. Thank you for taking the time to write this review, I hope you have a wonderful day.
Med vänliga hälsningar,
Jenneli på Synsam

Rated 1 out of 5 stars

Synsam lurar kunder över betalar och då betalar mer med abonnemang med nya butikspersonal ursäkt

The shop lured customers to subscription with the most expensive trap on earth , claimed changing glasses are free, even when vision gets worse, but every time you change glasses, they increase the prices and making excuse saying you can not get the same glasses, therefore have to pay extra.
In the 10 page absurd agreement , I found that they designed such subscriptions to ensure the glasses full value is paid off in 36 months if customer doesn’t change glasses, but you get lured for “ free glasses change” you’re binded with extra 24 months pay.
Their shop is written 50-70% discount everywhere. but all this is a lie.
I become lured to subscription in 2020 with minimum 3 pair of glasses, yesterday I went for eye exam, they told me that there is no way I could get same frame with updated vision correction. I asked why they are charging me for 4 years (14000kr+) for 75% discounted glasses that they now said I must pay more, upgrade same frame is not acceptable by them!!!
They said it’s not her who served me, and it sounds like my fault to have accepted it. I told her that according to their public information, they are selling goods/ service at 50%- 75% discount, but they bleached every promise.

I have paid more than 100% of the value over 4 years. I had no time for their annual exam during 4 years, and believe that I had right not to upgrade glasses . But after I read their contract, which they forced upon me as I must sign in when agreed let them authenticate via my bank ID in store without time to read their 10+ pages of forced terms and conditions in Jan 2020.

In the corner of their agreement, there is another lured terms saying if you update glasses free, you will be bonded to pay minimum 24 months forward. That means in my case, I have been forced to pay 6 years of fee (4 + 2 years) if I agree.

The staff said I MUST pay for more expensive option because they can’t offer only changing glasses, they asked for 100 more every months on top of original fee I have paid over last 4 years. she also said that I must get a better full progressive type of glasses, because my old glasses are lower grade , not good. I told her in 2020 their staff told me that it was the best they have !!!

What a flawed business. They are cheating innocent people only to surprise them in awakening years later.by changing their employee, they deny all their responsibilities.

In current economy, I found this practice is unethical , their staff are trained to lure customers to pay for more, but the store owes the term and interpretation and using different marketing terminology such as premium progressive vs single progressive to force people who trusted them as expertise provider. It’s a scam

How could they force free update to full blow economic trap and takes zero financial responsibility and being allowed to do this?

February 16, 2024
Unprompted review
Synsam logo

Reply from Synsam

Hi.
I am sorry that your experience with us was not as you hoped. We take your thoughts with us, and we will try to make it better in the future. Thank you for taking the time to write this review, I hope you have a wonderful day.
Best regards,
Jenneli at Synsam

Rated 1 out of 5 stars

Horrible

Horrible. I ended up going to one of the worst stores and you can’t even switch easily you have to go in store, battle them to just do a print out of your prescription - take said piece of paper to another store and then give it to them to move. What the in… hello it’s almost 2024. Sort out your awful stores and let customers move easily if needed. Will be using a different company in future.

December 28, 2023
Unprompted review
Synsam logo

Reply from Synsam

Hi,
I am sorry that your experience with us was not as you hoped. We take your thoughts with us, and we will try to make it better in the future. Thank you for taking the time to write this review, I hope you have a wonderful day.
Best regards,
Jenneli at Synsam

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