broadbandchoices.co.uk  Reviews 958

TrustScore 1.5 out of 5

1.5

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

See what reviewers are saying

Rated 1 out of 5 stars

For all viewers here. See their generic answer.. same copy to all.... Once you contact customer service you get this.... We've received your message, and it's being reviewed by our Customer Ser... See more

Company replied

Rated 1 out of 5 stars

No voucher received I too am effected by the no show voucher scam - I signed up to Shell as the promised voucher made it a good deal. How stupid was I ! Very politley fobbed off each month . Apprecia... See more

Rated 1 out of 5 stars

Voucher scammers who should be prosecuted for their shady business practices. 120 days after activation + 30 days of useless time wasting emails, all I've been given are pathetic excuses about 3rd p... See more

Rated 1 out of 5 stars

This sort of thing should be regulated. It's clear they promise cash rewards and receive commission but are reluctant to hand over the cash. I've waited well over the stated period and have received n... See more

Company details

  1. Internet Provider

Information provided by various external sources

Broadbandchoices.co.uk is a broadband price comparison website which is dedicated to saving you money on your broadband package. With a team of broadband experts, journalists and customer service specialists we constantly keep you updated on all the top broadband stories, offer in depth analysis on a range of broadband issues, and if there is something puzzling you there is always someone on hand to get to the bottom of it. With an Ofcom accredited postcode calculator we can deliver you a list of all the broadband deals in your area instantly.


Contact info

1.5

Bad

TrustScore 1.5 out of 5

958 reviews

5-star
4-star
3-star
2-star
1-star

Hasn’t replied to negative reviews

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

Still No £150 Gift Card – 8 Months of Excuses and Silence

If I could give zero stars, I would. I took out an O2 contract in November 2024 through BroadbandChoices via MoneySuperMarket, lured in by the promise of a £150 gift card as part of the deal. It’s now July 2025, and I’m still empty-handed.

Let’s be clear—I met every single term and condition.
✔ Purchased via the correct link
✔ No conflicting offers or discounts
✔ Met the contract requirements
✔ Never cancelled
✔ Provided all proof and order details multiple times

And yet, eight months later, I’ve received nothing but copy-paste responses, vague timelines, and a complete lack of accountability from BroadbandChoices, O2, and Decision Technologies (who actually issue the rewards).

I’ve been told repeatedly that it could take "up to 6–8 weeks" just to investigate. For what? A basic cross-check between a name and an order reference? If that genuinely takes two months—or more—then it raises serious questions about how this company is operating or whether there’s ever any intent to actually fulfil these incentives.

What started as a good deal has become an exhausting, time-wasting wild goose chase. I've reported this to the FCA and will be escalating to the Advertising Standards Authority. Frankly, this whole experience feels like deliberate delay tactics, hoping customers give up.

If you're considering one of their “rewarded” offers—don’t. You’ll likely spend more time chasing a ghost voucher than enjoying your new phone.

November 24, 2024
Unprompted review
Rated 1 out of 5 stars

No voucher received

No voucher received
I too am effected by the no show voucher scam - I signed up to Shell as the promised voucher made it a good deal. How stupid was I ! Very politley fobbed off each month . Appreciate Shell has morphed into talk talk but still cannot possibly take this long to sort.Definitly a sham company - note the positive reviewers have only one review......

March 10, 2025
Unprompted review
Rated 1 out of 5 stars

Quite honestly the worst company I have dealt with.

Despite many promises of the promised voucher, nearly 8 months after the vouchers should have been delivered, repeated promises that the voucher will be there within ten days I am now told that there was a glitch and my voucher wasn't confirmed by Shell.

I will escalate to trading standards and Ofcom.

Quite honestly the worst company I have dealt with.

December 12, 2024
Unprompted review
Rated 5 out of 5 stars

Great customer service

Plenty of horrible reviews here. My voucher was delayed and I didn’t receive this within the specified time frame. I was initially quite upset with this but emailed the team for their support. Their responses were prompt and to the point. I managed to receive my voucher in just over a month after emailing. The customer service was exemplary. Thank you Beth for your help.

December 6, 2024
Unprompted review
Rated 3 out of 5 stars

Tenacity! Don’t stop chasing!

UPDATE 4/12/24: Following continued chasing up I have now received my gift card for £105. If you are still waiting, keep chasing and don’t give up. This process shouldn’t be so painful for customers!

I have today emailed broadbandchoices.co.uk after not receiving my Amazon gift card. I have been contacting Giftcloud that hasn’t sent my voucher and I am ashamed to say this is the SECOND time this has happened to me, same wolf wearing a different sheep’s clothing!
I will involve Ofcom, trading standards and a legal route if this fails.
Please please take note of how many negative comments there are against these scammers! DONOT SIGN UP!
In my first experience involving Sky the costs were slightly higher but the giftcard taken into account swung my decision. The £105 M&S voucher was a brilliant help for a pensioner! This time I was enticed with the Shell Energy promotion. I wish I had read these reviews and not been stung again.

Broadband choices - I don’t know how you sleep at night!!!

June 14, 2024
Unprompted review
Rated 1 out of 5 stars

Appalling and dishonest customer service

I used broadbandchoices to swap my broadband provider to Shell energy with the promise of £105 giftcloud voucher as part of the deal. 5 months later still no such voucher has arrived and despite sending multiple emails showing my order details plus raising a formal complaint to broadbandchoices customer services they do not respond so next step is to refer to ombudsman

October 7, 2024
Unprompted review
Rated 1 out of 5 stars

Voucher 5 months overdue and No Visibility of Progress

Voucher is months and months overdue, they have provided nothing except email responses with excuses and non-updates. Pretended not to have my information despite a confirmation email from them... just a whole lot of BS from customer services. If you want to waste your life chasing up their offers then go ahead and see for yourself but otherwise protect your sanity and don't be tempted by their fake incentives.

November 9, 2024
Unprompted review
Rated 1 out of 5 stars

Voucher not received

I should have read these reviews before proceeding! Took out a deal in April with Shell with the promise of a £70 voucher. Still received nothing and have emailed numerous times. I have received responses but I think they are hoping I forget as it’s still not resolved. Shell seem to have no idea about this when I asked them about it. I will definitely stick to a different provider next time.

September 30, 2024
Unprompted review
Rated 1 out of 5 stars

Didn’t receive promised voucher

I bought sim card contract with £50 Amazon voucher promotion in October 2023. I should receive promised voucher after 180 days. In June I asked to investigate why I didn’t receive it.
It is August and I still nothing. Customer service is replying appropriately in 2 weeks but not sorting anything.

June 27, 2024
Unprompted review
Rated 1 out of 5 stars

Reporting to Trading Standards - broadbandchoices.co.uk

I’ve raised a case with Trading Standards as they keep giving me the run around, and are failing to keep to my contract agreement of receiving a gift card, in partnership with giffgaff. They also don’t stick to their own timescales, and are highly irresponsible. It’s possible I’ve been communicating with several bots. Do not make any transactions if broadbandchoices.co.uk are in any way involved, and equally, giffgaff.

August 5, 2024
Unprompted review
Rated 1 out of 5 stars

No Amazon voucher

Used this site to sign up to Shell Broadband because of the Amazon voucher which I did not receive after 120 days so went chasing for it and now they tell me I am not eligible due to signing up for the wrong package! Very misleading considering all the emails I had back mentioned how I was going to receive the voucher!

April 12, 2024
Unprompted review
Rated 1 out of 5 stars

I signed up to a amazon gift voucher of…

I signed up to a amazon gift voucher of £100 for successfully getting shell broadband. I was sent confirmation email that i was going to get that voucher after 120 days. It is well past that date now. I contacted customer service. No reply just redirected to the general FAQ.

April 10, 2024
Unprompted review
Rated 1 out of 5 stars

Support, what suport?

Yeah same as lots on here, zero vouchers, zero feedback. What's the point I click the link in the email sent and yet no £110 voucher for signing up.

July 12, 2023
Unprompted review
broadbandchoices.co.uk  logo

Reply from broadbandchoices.co.uk

Hi Neil,


Thank you for your review. I am sorry that this doesn’t sound like the level of service that we strive to provide. Please can you email us at customer.service@broadbandchoices.co.uk and we’ll be in touch.

Broadbandchoices Customer Service Team

Rated 1 out of 5 stars

Well like everybody else it's about a…

Well like everybody else it's about a voucher 110 pounds made me wait over 120 days and then I had to hassle them to issue it another 20 day wait and then, oh yes we do need to issue you a voucher another 10 day wait ... and then the day arrives my voucher comes instead of 110 its 60 quid and I get told its broad band choices and not giftcloud both company's are a joke and I will be steering clear of any company's that use them from now on.

February 26, 2024
Unprompted review
broadbandchoices.co.uk  logo

Reply from broadbandchoices.co.uk

Hi Dan,


Thank you for your review. I am sorry that this doesn’t sound like the level of service that we strive to provide. Please can you email us at customer.service@broadbandchoices.co.uk and we’ll be in touch.

Broadbandchoices Customer Service Team

Rated 1 out of 5 stars

I've also been scammed by this company

I took out a contract with Shell Energy on 21/09/23, one incentive to use them was a free £110 Amazon voucher offer which would be sent after 120 days. As requested I included the sender address in my safe mail addresses. Needless to say I've not received the voucher, like many others have found, this is a scam, steer well clear.

February 18, 2024
Unprompted review
broadbandchoices.co.uk  logo

Reply from broadbandchoices.co.uk

Hi Mike,

Thank you for sharing your review - I am sorry to read about your experience. I’d like to look into what’s happened and put things right. Please can you email customer.service@broadbandchoices.co.uk and we’ll be in touch.

Broadbandchoices Customer Service Team

Rated 1 out of 5 stars

No Voucher - complete scam

I should have received a £70 Amazon gift card for signing up with Community Fibre through MoneySupermarket. After waiting months and emailing both broadbandchoices.co.uk and customer services at moneysupermarket.com I have still not received a voucher nor have I been given any reason why it has not been supplied. This is obviously the same experience of many people and as people are saying this appears to be a complete scam.

January 8, 2024
Unprompted review
broadbandchoices.co.uk  logo

Reply from broadbandchoices.co.uk

Hi Brian,

Thank you for your review.

I am sorry to hear about your experience.

As you are already in touch with the Customer Services team at Broadband Choices, can you please contact us via the same email chain as before and we will be in touch with an update as soon as possible.

Thank you and we hope to hear from you soon.

Rated 1 out of 5 stars

No voucher

As it seems like the only way to get customer services to send the voucher you are entitled to is to write a review here, I am also calling out the non-reply from the customer services email address.

December 13, 2023
Unprompted review
broadbandchoices.co.uk  logo

Reply from broadbandchoices.co.uk

Hi Graham,

Thank you for sharing your review - I am sorry to read about your experience. I’d like to look into what’s happened and put things right. Please can you email customer.service@broadbandchoices.co.uk and we’ll be in touch.

Broadbandchoices Customer Service Team

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look