Defence Discount Service Reviews 

935
TrustScore 4.5 out of 5

4.7

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Review summary

Created with AI, based on recent reviews

Considering 458 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for their helpfulness and professionalism, with many individuals providing excellent support. The customer service is frequently described as top-class, offering effective advice and quick response times to resolve various issues. However, some customers noted difficulties with direct contact, experiencing overlong response times, and facing issues with account access or eligibility.

What people talk about most

Staff

Consumers find staff to be positive, consistently praising their helpfulness, professionalism, and efficiency... See more

Customer service

Reviewers mention positive feedback about customer service, with many praising the helpfulness and efficiency... See more

Service

People report positive experiences with service, often describing it as excellent and top-quality help.... See more

Response time

Customers had positive experiences with response times, with many reviewers praising the quick and helpful... See more

Customer communications

Clients share ambiguous opinions on contact, with some reporting difficulties reaching support, such as... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Wanted to book holiday with Riviera travel for 10% discount, but they do not recognise DDS! But did recognise Blue Light (BL), logged into DDS to see if they had a crossover number I could use, as BL... See more

Company replied

Rated 5 out of 5 stars

I had an issue with a discount code on the DDS website and raised a question. Tracy responded very shortly and requested further information. I supplied this and by the next day I had a very compreh... See more

Company replied

Rated 5 out of 5 stars

My old Defence Discount account had lapsed and I wanted to see whether I was eligible for a new one. As a retired MoD Civil Servant of 40 years standing I was hoping that I could but John explained wh... See more

Company replied

Rated 5 out of 5 stars

I had an issue with getting my address accepted on the system and providing my ID. I sent an email request and it was responded to very quickly. My issues were dealt with Khyati who was very professio... See more

Company replied



Contact info

4.7

Excellent

TrustScore 4.5 out of 5

935 reviews

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4.7

All reviews

(935)

425 reviews in the last 12 months

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Rated 5 out of 5 stars

Membership Query

I contacted the DDS as my membership had expired and I had recently retired from the MOD so I needed to query if I was still eligible. John was very helpful and efficient and dealt with my query swiftly and professionally. I would definitely recommend the services of the DDS.

February 26, 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

It’s great to hear that you are happy with the service you have received. Thank you for your feedback and support!  

Polly - Defence Discount Service

Rated 5 out of 5 stars

The high standard of service is well illustrated by the effort to follow up advice.

The Defence Discount Service was until recently the only way of proving one's status as a veteran, but apart from that offers such as the discount at Bill's restaurants mean that the cost of membership will be recovered with only one purchase. Another benefit is the discount available on fares of British Airways and Qatar Airways. In the last week I had a problem booking Qatar flights on the website: I obtained helpful advice (although I had already established a workaround), but when Rhiannon very effectively followed up the issue - when I'd been too busy to respond to the initial advice - I was very impressed with her service.

February 24, 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

We’re happy to hear that you are enjoying your Defence Discount Service and have been able to make some great savings! 

Thank you for your feedback and support!

Polly - Defence Discount Service

Rated 5 out of 5 stars

Discount code problem

I had an issue with a discount code on the DDS website and raised a question. Tracy responded very shortly and requested further information. I supplied this and by the next day I had a very comprehensive response from Tracy which cleared up the problem. Always been impressed with DDS and following this I am even more impressed. Well done Tracy for excellent service!

February 20, 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

It’s amazing to hear you’ve had a great experience with our service. Thank you for your feedback and support, and we hope you get to make some great savings with us in the future!    

Polly - Defence Discount Service

Rated 5 out of 5 stars

Kept in touch throughout my issues

Kept in touch throughout my issues. All resolved without any SNAFU

February 17, 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello, 

We are delighted to hear you’ve had a great experience with our service. Thank you for your feedback and support!

Polly - Defence Discount Service

Rated 5 out of 5 stars

Great service from John

Great service from John. He was really patient and helpful.

February 23, 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

It’s amazing to hear you’ve had a great experience with our service. Thank you for your feedback and support, and we hope you get to make some great savings with us in the future!    

Polly - Defence Discount Service

Rated 5 out of 5 stars

I had a personal question regarding my…

I had a personal question regarding my account.

Rhiannon responded promptly and gave me a very clear explanation and resolution to my concerns regarding an ex partner still having access to the account.

February 23, 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello, 

Thank you for taking the time to leave us a review – we really appreciate this!

Polly - Defence Discount Service

Rated 5 out of 5 stars

Having initially having problems with…

Having initially having problems with paperwork I was contacted by Rhiannon who gave me a list of options available to me,once I had sent off the relevant documents she came straight back to me assuring me all was now ok , she was very efficient and professional and made the whole experience stress free.

February 18, 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

It’s amazing to hear you’ve had a great experience with our service. Thank you for your feedback and support, and we hope you get to make some great savings with us in the future!    

Polly - Defence Discount Service

Rated 5 out of 5 stars

I was having difficulty resettingmy…

I was having difficulty resettingmy login password, I emailed DDS for help in this matter and was contacted by Clover who very kindly sent me a reset link. A big thank you to Clover for helping me to resolve the issue.

February 21, 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

We are very happy to hear you’ve had a great experience with our service.

Thank you for your feedback and support!

Julie - Defence Discount Service

Rated 5 out of 5 stars

Getting my card

Had a few issues with getting my veterans status organised.
Emailed the team who sorted me out in double quick time.
Shout out to Clover who helped me out

February 20, 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

It’s great to hear that you are happy with the service you have received.

Thank you for your feedback and support!

Julie - Defence Discount Service

Rated 5 out of 5 stars

Having some issues with logging in it…

Having some issues with logging in it was quickly resolved with help from Tracy at Defence Discounts.

February 20, 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

We are very happy to hear you’ve had a great experience with our service.

Thank you for your feedback and support!

Julie - Defence Discount Service

Rated 5 out of 5 stars

I have had a few problems sorting out…

I have had a few problems sorting out my application for a DDS Card, Tracy was really helpful taking me through the necessary steps.
Many thanks for your help!

February 20, 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

We are very happy to hear you’ve had a great experience with our service.

Thank you for your feedback and support!

Julie - Defence Discount Service

Rated 5 out of 5 stars

Great experience for organising my blue…

Great experience for organising my blue light card by John.
Straight forward application to fill out and super fast dealing with it and approval via email.
great idea the card and look forward to getting some discounts, thanks again John :)

February 20, 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

It’s great to hear that you are happy with the service you have received.

Thank you for your feedback and support!

Julie - Defence Discount Service

Rated 4 out of 5 stars

Rhiannon took positive steps to try and…

Rhiannon took positive steps to try and rectify the non appearnce of the banner telling me my card needed renewing. Turned out it was not at the DDS end but some setting on the browser I was using. Changed Browser and all worked as it should

February 20, 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

It’s great to hear that you are happy with the service you have received. Thank you for your feedback and support!  

Julie - Defence Discount Service

Rated 5 out of 5 stars

First class

Excellent customer service and very helpful from Clover

February 16, 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

It’s great to hear that you are happy with the service you have received.

Thank you for your feedback and support!

Julie - Defence Discount Service

Rated 5 out of 5 stars

Top class support

I am most impressed with Defence Discount especially the discounts ex members of the armed forces get, even us old national servicemen.
Most of all if you have a problem like I had you can count on top class support and help like I received from Tracy, just brilliant thanks

February 10, 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

It’s great to hear that you are happy with the service you have received.

Thank you for your feedback and support!

Julie - Defence Discount Service

Rated 5 out of 5 stars

I was having difficulty getting into my…

I was having difficulty getting into my account. Got in touch with DDS and was contacted by Rhiannon who solved my issue with ease and now I’m back in. Many thanks!

February 18, 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

It’s great to hear that you are happy with the service you have received. Thank you for your feedback and support!

Julie - Defence Discount Service

Rated 5 out of 5 stars

As I was unable to validate my card or…

As I was unable to validate my card or pay for it. I asked if my account could be deleted so I could re apply
This was done quickly and the process to re apply was easy via the website and finally the app, my card was validated next day and I have paid my due £5.00 and my physical card has been printed and is on the way.
Excellent service, even though you have to do it on line.

February 16, 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

We are delighted to hear you’ve had a great experience with our service. Thank you for your feedback and support!

Julie - Defence Discount Service

Rated 3 out of 5 stars

It was massively more difficult to…

It was massively more difficult to register on the DDS website; and subsequently apply for a Privilege card than I expected. The process took about 3 weeks in total. That said; the lovely Clover helped me navigate the various protocol and website challenges as these arose; and we got there in the end ! Waiting for the Privilege Card to arrive.

February 16, 2026
Unprompted review
Rated 5 out of 5 stars

The DDS card is an essential bit of kit…

The DDS card is an essential bit of kit that makes us veterans feel a little more appreciated, good stuff and keep up the good work.

February 17, 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

It’s great to hear that you are happy with the service you have received.

Thank you for your feedback and support!

Julie - Defence Discount Service

Rated 5 out of 5 stars

Fantastic

Fantastic. Couldn’t ask for anything more. Rhiannon was very professional and very helpful. Quick responses and provided answers to all questions. 5*****

February 17, 2026
Unprompted review
Defence Discount Service logo

Reply from Defence Discount Service

Hello,

We are delighted to hear you’ve had a great experience with our service.

Thank you for your feedback and support!

Julie - Defence Discount Service

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