Lovely Store to visit. Well laid out, easy access to a vast choice of available types of beds and mattress. Warmly met by sales assistant Laura, who was most helpful, informative and knowledgeable r... See more
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The gentleman that dealt with us was absolutely brilliant most helpful and understanding to our needs ,found the appropriate bed frame / mattress ,and headboard and pillows the pillows we bought he e... See more
My experience at Dreams was honestly fantastic, and a huge reason for that was Roy, who served us during our visit. From the moment we arrived, Roy was incredibly welcoming, friendly and genuine... See more
I did not like the close proximity of other customers being served along side of me whilst I was giving and answering personal financial details. The stations should be much wider apart eg much more... See more
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Company details
Written by the company
For nearly 40 years we’ve been helping the nation find a bed they love. Together with our wonderful Bed Factory in the West Midlands, over 2,000 Bed Experts at 208 stores nationwide, 11 delivery centres, plus our ‘Bedquarters’ team, we’ll make sure you have everything you need for a great night’s sleep.
Written by the company

- We have developed a really useful Help Centre, which should answer all FAQs, and navigate you seamlessly to the information you need. Whether you want to amend your order, report an issue or find out what to expect on the day of delivery, the Help Centre is not just at your fingertips but is a fast and effective tool for progressing an existing order or making a new one. You can even change your delivery date or pay an outstanding balance via the Manage My Order tab. Please visit www.dreams.co.uk/help for all your help options.
- Further Information
- In the unlikely event that you can’t find the answer at the Help Centre, our Customer Services team is on hand to assist, Monday to Saturday, 9am to 5pm. Please visit www.dreams.co.uk/help. Advisors are working tirelessly to give you all the support and help you need. If on rare occasions your wait to speak with an advisor is slightly longer than normal, please bear with us, or try our Call Back or Web Chat options. You can also contact us via Twitter, Facebook and Instagram.
Contact info
242 Lyon Close Industrial Estate, CF11 8TU, Cardiff, United Kingdom
- 02920 226050
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Happy bunny …
Staff very friendly and helpful and knowledgeable. Delivery excellent arrived on time and old mattress and packing material taken away. Very happy with my new mattress excellent night’s sleep.
May use AI-assist with repliesRead more
Had bed delivered in March I paid a fee…
Had bed delivered in March I paid a fee to have it installed as I’m disabled. Very disappointed with the set up of the divan bed as it’s only two flimsy plastic hooks that hold it together. Came apart 1st night had to get my son to come down and put it together again.

Reply from Dreams - Cardiff Penarth Road
Excellent service was kept uidsed with delivery time and arriving .very fast putting bed…
Excellent service.very fast putting bed together
Absolutely brilliant service!
Good all round service
It was straightforward to change the original delivery date and then the delivery and assembling of the bed was quick and efficient. The bed looks good, sturdy and comfortable.
The delivery men placed the bed over…
The delivery men placed the bed over the light switch. We had to move the bed back as it was the only access to electricity in the bedroom. On doing so we could see a crack in the end plate and as a result we have had to have it replaced

Reply from Dreams - Cardiff Penarth Road
The bed measurer machine was good for…
The bed measurer machine was good for helping me find the right mattress as was the sales and service. I found a great mattress for a hot sleeper. It arrived and I find it very comfortable and cool. I am coping with the weekly revolving by sleeping the other end of the bed on qnd off, so everything is great and I am getting good nights' sleep.
Very helpful advice on a range of beds and pricing
Very helpful service initially by Mike on 24/3/26 who early asked what sort of bed I was looking for and then showed me an appropriate range of beds & mattresses. He did not put me under any pressure to buy a particular bed. On returning the next day Andrea recognised me and explained that the one sale option had stopped but went through a range of suggestions to maximise my potential savings. This resulted in me purchasing a new bed & the appropriate mattress. Very polite & punctual delivery & assembly of new bed and removal of old one. Good overall service by all involved and a credit to Dreams
Knowledgeable staff,bed simulator and…
Knowledgeable staff,bed simulator and plenty of options made choosing a matress easy
Happy Bunny
I was greeted with friendly experience staff member Gary he helped me choose a memory foam matress & pillows etc he discussed the comfort of the matress etc
Excellent customer service and the…
Excellent customer service and the staff at the Penarth road store were amazing, made to feel very welcome and not rushed into purchasing.
Great idea.
Great idea, 100 days trial I'm very happy from the start, bed is all what i expected 😴
Dreams can make Sweet Dreamsthe moment I walked into Dreams…
From the moment I walked into Dreams until the delivery of my new mattress, everything was perfect the salesman Roy was extremely helpful, polite and Knowledgeable. The delivery men were excellent & respectful. We were very pleased,
We had a wonderful experience in the Penarth Road, Cardiff Store
We had a wonderful experience in the Penarth Road Store in Cardiff, your shop assistant Stacey was amazing! She helped with choosing the right mattress and pillows for us. She showed us the SleepMatch system which was great, we ended up purchasing a Tempur Mattress and Pillows and couldn’t be more happier - so thank you!!
The delivery was well on time and…
The delivery was well on time and setting of beds were done professionally assembled. Many thanks to the team who went an extra mile to explain about the beds.
The mattresses we bought were amazing
The mattresses we bought were amazing, we went to buy a new mattress for our spare room, ended up buying 2 new one for our bedroom and a new one for the spare both mattresses worth every penny the sales assistant was very knowledgeable
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