Very pleasant and engaging salesman, Alan. He took time to find out exactly what we needed and showed empathy and understanding of our requirements. We tried several mattresses and he was able to sug... See more
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From start to finish a great experience..immediate help offered, excellent advice and bought a shop display double mattress for my double brass bed in guest room so not often used. Given free pillows,... See more
Steve was an excellent salesman. He gave us the opportunity to lie on several different mattresses and we then did the ‘experience’ that calculates your body’s preference- that was fun! He had a wealt... See more
My wife and I were met by Aaron at Dreams Cheltenham on our recent visit. We were interested in the Tempur mattress and after ‘quizzing’ Aaron extensively we decided to place our order for... See more
Company details
Written by the company
For nearly 40 years we’ve been helping the nation find a bed they love. Together with our wonderful Bed Factory in the West Midlands, over 2,000 Bed Experts at 208 stores nationwide, 11 delivery centres, plus our ‘Bedquarters’ team, we’ll make sure you have everything you need for a great night’s sleep.
Written by the company

- We have developed a really useful Help Centre, which should answer all FAQs, and navigate you seamlessly to the information you need. Whether you want to amend your order, report an issue or find out what to expect on the day of delivery, the Help Centre is not just at your fingertips but is a fast and effective tool for progressing an existing order or making a new one. You can even change your delivery date or pay an outstanding balance via the Manage My Order tab. Please visit www.dreams.co.uk/help for all your help options.
- Further Information
- In the unlikely event that you can’t find the answer at the Help Centre, our Customer Services team is on hand to assist, Monday to Saturday, 9am to 5pm. Please visit www.dreams.co.uk/help. Advisors are working tirelessly to give you all the support and help you need. If on rare occasions your wait to speak with an advisor is slightly longer than normal, please bear with us, or try our Call Back or Web Chat options. You can also contact us via Twitter, Facebook and Instagram.
Contact info
Unit K1b Gallagher Retail Park, GL51 9RR, Chelthenham, United Kingdom
- 01242 506204
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Popped into Dreams a while back looking…
Popped into Dreams a while back looking for a replacement double mattress. Was told the one I was after was out of stock. I came back a couple of weeks later and asked again at the desk and was told the mattress was back in stock. I paid for the mattress and was passed a print out stating a delivery date.
Spent considerable time and effort making sure the old mattress was ready and easily accessible for quick collection including wrapping it in the plastic lining.
Delivery day came waited in all day and no one showed up. Called the store at the end of the day and was told there was no stock of the item they said they would ring me back in the morning.
They didn't.....
When I rang them I was told apparently the "system" should not allow orders to be made if there is no stock but apparently it had done not only that but it had affected a number of orders.
When I was speaking to staff they told me it would be a further month before it "might" be ready.
At that stage I pulled the plug. This was a disaster because either
1. The staff are not properly trained to use the software.
Or
2. The software is has significant flaws in its ordering process.
Either way I asked for a full refund and will not be using them again. I think companies like this underestimate the sheer amount of disruption this type of mistake can make. I would avoid until they can fix whatever has gone wrong with their ordering process.

Reply from Dreams - Cheltenham
All the way from the shop to the…
All the way from the shop to the delivery polite and helpfulness good service thank you
Very helpful staff
My wife and I were met by Aaron at…
My wife and I were met by Aaron at Dreams Cheltenham on our recent visit.
We were interested in the Tempur mattress and after ‘quizzing’ Aaron extensively we decided to place our order for the medium comfort mattress we also bought a Tempur pillow which evidently aligns the correct posture for both shoulder and neck pain. If this choice works for my wife then I will replicate this for myself.
When visiting Dreams you are free to browse and not pressured in any way and once you have found a mattress you like then the sales staff are the most knowledgeable and spend all the time you need to reach a satisfactory decision.
Regarding our purchase, we will await delivery on the Tempur mattress and in due course give our honest review.
Thank you to both Ian (Manager) and Aaron for your help.
AJ&M Trafford-Osborn
Very good service from the store and…
Very good service from the store and the gents who delivered it and set it up very efficient!
Great help and service from the chap…
Great help and service from the chap who met us on arrival in the store
Cheltenham team is excellent from sales,management and delivery..
We loved our sales man..(Alan at the Cheltenham brunch and his manager) were fantastic.Alan talked us through on the whole process, helped to customise our needs,explained well our loan option so we actually bought a more expensive and comfy mattress..we even tried their bed machine which was very futuristic to find out which mattress would be the best option for us..we arrived very upset as we both had terrible back pain issues but 1 week on the new mattress and we are back to normal again..delivery was spot on with the timing, very clean and friendly gentlemen carried it all the way to the door..and gave us some advice how to air and turn the new mattress.. very good experience .. wish I had more money to buy their bed frames. Some of them were so pretty...next time..
Service in Cheltenham branch brilliant
Service in Cheltenham branch brilliant, polite and very helpful staff. The bed was delivered with care and put together by 2 very helpful men. All packaging taken away
Everything shop staff delivery staff…
Everything shop staff delivery staff good communication all the way
My Princess Moment
From start to finish, our bed was a big luxury investment lots of my well earned cash was involved. I feel my Princess moment has been finally achieved. The mattress and bed make me feel like "The Princess and the Pea" I almost need a step to get into my bloodyfantasic luxury bed. Thank you to all from service to delivery
Would very much recommend
Eve and Welsh Babe
Staff very helpful and easy to get on…
Staff very helpful and easy to get on with also a bit of fun. Delivery guys were very efficient and polite. The bed is fantastic the only problem is having to get up and leave the cozy bed very impressed
Great customer service mattress…
Great customer service mattress delivered on time great mattress for a reasonable price
Nice older lady who was very helpful
Nice older lady who was very helpful, god bless her 🙏
First class service from sale to…
First class service from sale to delivery.
Would not hesitate to buy again from Dreams.
The Sleepeezee Regency Kew mattress
The Sleepeezee Regency Kew mattress has been a revelation - unbelievably comfortable and providing excellent support. We now enjoy unbroken sleep at night and wake without the aches and pains we began to suffer with the previous mattress. I would happily recommend this mattress without hesitation.
Steve was an excellent salesman
Steve was an excellent salesman. He gave us the opportunity to lie on several different mattresses and we then did the ‘experience’ that calculates your body’s preference- that was fun! He had a wealth of knowledge and we felt we were in good hands. It was a great experience made possible by Steve and we were 100% sure what we wanted after his input. He was warm and funny - we had a good laugh! Thanks Steve xx
The only problem was waiting 12 weeks…
The only problem was waiting 12 weeks for delivery otherwise perfect
Very helpful and knowledgeable staff
Very helpful and knowledgeable staff, took the time to get me the Wright bed. Very happy thank you. 5 star's
Excellent service
Very pleasant and engaging salesman, Alan. He took time to find out exactly what we needed and showed empathy and understanding of our requirements. We tried several mattresses and he was able to suggest options either firmer or softer than the one we had tried and at different price points to suit our budget. We gathered he is fairly new to the team but we were very impressed with his product knowledge and his ease of dealing with customers.
Super comfy Mattress
Super comfy Mattress
recently purchased the Flaxby Master guild and i have to say it's the best mattress i have ever bought , super comfy and made of real quality materials .
can't fault any of the service we received from the salesman to the delivery guys , very professional all the way .
Thanks from one very happy customer .
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