Everything went smoothly with the delivery. Quality of purchase really good. Pleased with everything that Dreams provided from quality service to politeness of helpful delivery people. Many thanks - w... See more
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
See what reviewers are saying
The service we received in the store was excellent. Chris helped us select the right bed for us. Delivery was on schedule and the delivery men were efficient and knowledgeable about the product. Good... See more
Sales pitch was ok, Lady named Chris, there were mattresses with different features to try. Delivery we would have liked some paperwork to show that what was delivered was what we had ordered. W... See more
2025 - our first experience of Dreams. We had barely made it through the door before being greeted by a member of staff. Her knowledge was excellent and she guided us through the process of find... See more
Company details
Written by the company
For nearly 40 years we’ve been helping the nation find a bed they love. Together with our wonderful Bed Factory in the West Midlands, over 2,000 Bed Experts at 208 stores nationwide, 11 delivery centres, plus our ‘Bedquarters’ team, we’ll make sure you have everything you need for a great night’s sleep.
Written by the company

- We have developed a really useful Help Centre, which should answer all FAQs, and navigate you seamlessly to the information you need. Whether you want to amend your order, report an issue or find out what to expect on the day of delivery, the Help Centre is not just at your fingertips but is a fast and effective tool for progressing an existing order or making a new one. You can even change your delivery date or pay an outstanding balance via the Manage My Order tab. Please visit www.dreams.co.uk/help for all your help options.
- Further Information
- In the unlikely event that you can’t find the answer at the Help Centre, our Customer Services team is on hand to assist, Monday to Saturday, 9am to 5pm. Please visit www.dreams.co.uk/help. Advisors are working tirelessly to give you all the support and help you need. If on rare occasions your wait to speak with an advisor is slightly longer than normal, please bear with us, or try our Call Back or Web Chat options. You can also contact us via Twitter, Facebook and Instagram.
Contact info
Salmon Retail Park, HR4 9SB, Hereford, United Kingdom
- 01432 279737
Asks customers to review
This company invites their customers to review, whether positive or negative
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
Went to Store with open mind
Went to Store with open mind , greeted by Sales Lady with asked the relevant then went into SALES mode with the sales aid lying on the all singing and dancing Beds telling us what sort of mattress was needed,
Shown the options and settled on a Brand I knew
My experience of purchasing a bed from…
My experience of purchasing a bed from Dreams was 5 star all the way. From the moment I arrived I was greeted by a friendly and efficient assistant, who could not have been more helpful.
The delivery of the mattress and the removal of the old one was done quickly and efficiently by two friendly drivers.
Finally the mattress is very comfortable and needless to say we are very pleased with it
Very pleased with my new bed
I’m very pleased with my new bed. The assistant at the store was very helpful in guiding me to choose the mist suitable bed for my needs. Delivery and assembly was also very efficient.
Excellent service
Excellent service from going into the shop to having my mattress delivered. Best service ever. Thank you so much.
Very helpful in the store And…
Very helpful in the store And delighted with the bed.Answered all my questions.
The staff were very helpful
The staff were very helpful, they listened
And made good suggestions. The bed is now full installed and dressed. I am very pleased with it.
Launa truly went above and beyond for…
Launa truly went above and beyond for us from the moment we arrived. Even though the store was close to closing on a Sunday, she gave us her full attention without ever making us feel rushed. She engaged with my son respectfully and confidently, treating him as an equal participant in the decision-making process. She carefully selected pillows tailored to his needs, walked us through the mattress simulator with clear explanations, and ensured we fully understood every option available. Her patience, professionalism, and genuine warmth made the experience exceptional. Launa didn’t just help us choose a bed – she made us feel valued, listened to, and completely supported throughout the entire visit. She provided a level of service that is rare to find and truly demonstrated what exceptional customer care looks like.
We are very happy with our new mattrass…
We are very happy with our new mattrass and pillows. In addition we were extremely pleased with the service we received in the shop as well as the courteous and polite delivery of our products.
May use AI-assist with repliesRead more
Great Bed with wheels
I am pleased with the bed to the point it’s strong and nice looking,the headboard is lovely.The storage space is wonderful and lifts up with ease. I’m disappointed that the bed is directly on the floor with no wheels on the bed,it’s now marking the carpet and can’t move it.I didn’t notice it in the store,my eyesight is not very good and having two cataracts done in December.But I would still recommend Dream to my friends because it was my fault.Thank you

Reply from Dreams - Hereford
Very welcoming and polite staff
Very welcoming and polite staff. Comfortable mattress
Nightmare visit
We visited the store to buy a base & two mattresses. My husband & I tried the bed machine and she asked my husband's nationality. Whilst we tried out some beds, I asked if she could help my son choose a bed. She asked my son, if he was my husband's brother. Did she think I was trying out beds with my other son?! My son replied, No he is my stepdad. So then she asked, is that your mum? (She knew very well I was his mother as I asked her to help my son choose a bed.) My son replied, yes. She then said, Well, if your mum can get someone who looks like that!"
Did she think I was too old and ugly for my husband? That he was too good a "catch" for me? What should have been a pleasant afternoon choosing beds, turned out to be humiliating & embarrassing. Before we left she asked how long we had been married?! Had my son told my husband and I this before we had left the store, we would have left and bought beds elsewhere. Not so much a dream; more of a nightmare and we won't ever buy from Dreams again. The employee was rude and insulting. She needs to be trained in customer service & advised that interrogations & insults to customers are not part of the remit. I AM NOT ABLE TO REPLY TO YOU. I CALLED THE STORE IF YOU WANT MORE INFO CALL THEM.

Reply from Dreams - Hereford
Contact was Brilliant for delivery…
Contact was Brilliant for delivery time, etc. Operatives installing bed were awful & unfriendly. They Erected the TV bed DAMAGED & didn't say anything about this. I now have to have another visit (a month later) to repair replace part of the bed. Not very impressed at all with Dreams, whole experience not good at all.

Reply from Dreams - Hereford
everything was timely and accurate
Good customer service
Customer service was excellent very helpful easy to place order , old mattress recycle very easy
Very good customer service and promptly…
Very good customer service and promptly delivering even earlier than expected.
Thank you Dreams!!
Great service from start to finish from…
Great service from start to finish from sales room to putting the bed together to taking the old one way spot on
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.







