Altogether a well organised operation and we enjoyed our holiday. Staff were great and responsive. Only disappointment was the quality of the hotel...it was still very pleasant but a little tired not... See more
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We’re First Choice – the holiday company that helps you pick the trip you really want. Using our years of experience, we bring together all the options you could want in a holiday. Sun, sea and sand, or adventure, culture and nature. Wildlife or nightlife, plane or train, laidback breaks or active escapes – we’ve got you covered. You can pick from almost 200 destinations in over 60 countries across Europe, the Middle East, Africa, South-East Asia and Central America. Of course, it’s not just about where you go but what you do. We’ve looked for the best accommodation, activities and experiences from beachfront to mountain-top and everything in between, to make sure you can see the best of what every place has to offer. With only great choices to hand, it’s time for you to get picky.
United Kingdom
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Easy at least I found it easy and I’m not a person who normally books a holiday on the internet instructions and step by step guide was very helpful and understanding

Reply from First Choice
The site was very ease to use, the options were easy to find and booking the holiday was effortless

Reply from First Choice
First Choice were brilliant from start to finish with every aspect of our holiday.

Reply from First Choice
So easy to book our holiday with first choice a great choice!

Reply from First Choice
Booked, easy to use, didn’t experience any price rises during the booking unlike some agent’s websites. Simple.

Reply from First Choice
Jessica Harvey was brilliant. Very supportive to aid in booking a holiday thank you so much for your help

Reply from First Choice
All fine except the luggage allowance unclearness. The weight of the allowance should be mentioned. Otherwise easy and simple to make the web booking.

Reply from First Choice
Recently booked an all inclusive break.
Due to the outbound flight being late, we actually missed our first evening meal. Then due to the time of our pickup for our inbound flight, we had to miss our last free lunch. So all in all, out of 4 days of all inclusive we were curtailed to just over 3 days!
No hint of compensation from them, nothing!
Having spoken with First Choice/TUI, they surprisingly said `it was quite common for the meals either side of hotel transfers to be missed'. Really?
Perhaps this is something that should be added to your online brochures?
And for future prospective travellers to bear in mind before booking?
May I add, that having travelled quite a lot in recent years, I've not encountered this problem with any other holiday package company!
And their flights are far more punctual!
Furthermore, our inbound flight was 2.5hrs late taking off. So in total we were at the airport for over 4.5hrs after arriving by transfer, with only a minor apology, and then limited food available on the flight home. Our outbound flight was 1hr late.
NB. From Google.
Analysis by air travel analytics firm AirAdvisor which tracks on‑time performance on thousands of flights found that only 57 per cent of TUI's services took off and landed within 15 minutes of their scheduled times, placing it at the bottom of the UK punctuality rankings!
No doubt, there'll be a repy to this critique usually made up of lengthy spurious waffle and denial!

Reply from First Choice
Easy to find and book a holiday. Good value for money.

Reply from First Choice
Very easy to navigate the online booking experience

Reply from First Choice
Being able to book flights and hotel together makes it easier to organise a holiday.

Reply from First Choice
We booked a group reservation one year in advance to ensure we could get accommodation. Five months later, we received a call stating that due to contract issues, we could no longer have the hotel (which the provider still advertises as available) — suspicious! They offered lesser and cheaper accommodation, which, following consultation with the other members of the traveling party, was not acceptable. First Choice was then contacted again, resulting in them confirming we could keep the original hotel and booking as there was a contract in place with the accommodation. We were happy with the resolution until that same evening, we were recontacted to say we once again couldn't have the original accommodation, and the reserve accommodation was also not available to us. No resolution and a total lack of communication regarding what First Choice intends to do. Inconsistent information, lack of due process, and questionable service. The saga continues... wish us luck, as we will need it when dealing with this company.

Reply from First Choice
A very easy process from start to finish. Good clear information on the hotels, their locations and amenities. Love the 'availability' feature which shows the best prices throughout the month.

Reply from First Choice
Absolutely 💯 fabulous Last Minuite Holiday booked All Inclusive 5* 7 Nights onlv £300 Tunisia 🇹🇳 😀 Hilton Skanes Monastir region

Reply from First Choice
Paid £82 for 4 seats(return) from Newcastle to sharm. Upon payment confirmation, they have decided to randomly change our seats to end of isle seats ( paid centre and window to sit next to each other) didn't notify me until I checked in and now I cannot change them. I managed to change the return seats but still to not where we wanted to sit. I am extremely annoyed and stressed, paying that much money for something which we have not received. I have screenshots of the originally selected seats then the change that they have made (with NO warning ) happy to take the payment though! Not a happy customer.

Reply from First Choice

Reply from First Choice
Always easy to book and build my own holiday. Booked multiple times through first choice and everything has been excellent.

Reply from First Choice
Booked a last minute holiday package just before October half term. Brilliant website and easy to navigate and filter. Got a great deal, ease of booking and the customer service was outstanding with representatives calling me a week before to check my flights and booking. I felt like I had a concierge at my disposal. Everything went smoothly, the TUI hotel was amazing and all the transfers were brilliant. I will absolutely be recommending and booking with First Choice again. Thank you for making everything so easy.

Reply from First Choice
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