Recently purchased my new BMW, George was amazing! Had the smoothest buying experience! Second time buying our car from BMW Tring and as always it’s been great!
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Location
Switch locationLondon Road, Cow Roast, HP23 5RE Hertfordshire, GB
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We returned to BMW looking to trade in or repair our aged 2 series but ended up buying a new car. It was the sensible obvious solution but we were coached well through the process. This was conducte... See more
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Out of all of the dealerships I've used over the years, BMW Tring has made it to the top. George (Product Genius) has been nothing short of excellent, from his friendly professional manner to his cons... See more
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Just taken delivery of our new 1 series. Cant praise sytner tring enough for their professional and swift turn around. From order to delivery in 1 week. Special mention to megan and steve, our sales... See more
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Company details
Written by the company
In our state-of-the-art dealerships across the UK, Sytner Group represents the world's most prestigious car manufacturers. Our success has been built by every team member working together and contributing to our one team ethos. We strive to deliver an exceptional customer experience; our employees are highly trained, enthusiastic, knowledgeable and driven to deliver our fundamental commitment to our customers; of getting it right first time and making each and every interaction special. Our ultimate aim is to be considered the best company to work for in the industry and the best company to do business with.
Contact info
London Road, Cow Roast, HP23 5RE, Hertfordshire, United Kingdom
4.7
Excellent
285 reviews
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Excellent service from your sales and preparation teams
Very impressed by the knowledge and professionalism of sales exec Megan Minall and with the preparation of my M550iXdrive. Having purchased online and driven from Scotland to Tring my act of faith was well rewarded. Megan’s video presentation before I committed was impressive. She kept me well informed answering all my questions online efficiently. On the day of collection Megan was a pleasure to meet and so helpful. The car had been well prepared too and looked superb.
April 2, 2024
Reply from Sytner Group - Sytner Tring BMW
Thank you for your kind words, Mr J Raine. We are delighted to hear that you had such a positive experience with our sales executive Megan Minall. We strive to provide the best customer service and it is wonderful to hear that we have achieved this with you. We are also pleased to hear that the car was well prepared and looked superb. We hope you enjoy your M550i xDrive and thank you for choosing Sytner Tring BMW.
Exceptional service, highly recommended 🌟
A refreshingly pro active, helpful and friendly approach to car sales. Guvinder sourced and supplied two cars very quickly, dealing with many questions & queries along the way. Nothing was too much trouble. Great guy, great service. Highly recommended.
March 29, 2024
Unprompted review
Reply from Sytner Group - Sytner Tring BMW
Thank you for your kind words, Alistair. We are delighted to hear that Guvinder provided you with a great service and that you were pleased with the cars he sourced and supplied. We strive to ensure that all our customers have a positive experience when dealing with Sytner Tring BMW and it is great to hear that we have achieved this with you. We hope to see you again soon and thank you for your recommendation.
Guvinder Singh - faultless and exemplary service
Faultless and exemplary service from Guvinder Singh at Tring. From the initial enquiry through to handover, Guvinder was nothing short of incredible. He dealt with my many questions literally in realtime, even during his downtime. Many thanks Guv!
March 29, 2024
Unprompted review
Reply from Sytner Group - Sytner Tring BMW
Thank you for your kind words, Justin! We are delighted to hear that Guvinder provided you with such an excellent service. We strive to ensure that all of our customers have a positive experience when dealing with us, and it is great to hear that Guvinder was able to meet your expectations. We are proud to have him as part of our team and we will be sure to pass on your kind words. Thank you for choosing Sytner Tring BMW.
Ben Saunders
Ben Saunders - top top service. Great communication and went above and beyond to ensure my service including waiting time was sound. Thank you.
Sytner Tring - privileged to have staff to the level of Ben.
March 27, 2024
Unprompted review
Reply from Sytner Group - Sytner Tring BMW
Thank you for your kind words, Grant! We are delighted to hear that Ben went above and beyond to ensure your service was sound. At Sytner Tring BMW, we are privileged to have staff of the level of Ben and we are proud to have him as part of our team. We strive to provide the best customer service and we are glad that Ben was able to meet your expectations. We look forward to seeing you again soon.
Very professional operation.
Very professional operation from start to finish; my sales contact Megan Minall was very helpful all the way through, she knows her stuff and took time to explain all the options etc. The car arrived earlier than expected so a plus there and the presentation for the first time was pure theatre! We then had plenty of time to check everything through before driving it away. 5 stars!
I do, however, think that the bean counters could have been a little more generous with the trade in price for the old BMW, particularly as we had a fairly expensive piece of maintenance a few months ago. However, swings and roundabouts...
March 12, 2024
Reply from Sytner Group - Sytner Tring BMW
Thank you for your kind words and 5 star review, Mr Ballinger. We are delighted to hear that you had a great experience with Megan Minall and that the car arrived earlier than expected. We strive to provide the best customer service and we are glad that we could meet your expectations. We are sorry to hear that you were not satisfied with the trade in price for your old BMW. We understand that it can be a difficult decision and we appreciate your feedback. We hope that you are enjoying your new car and we look forward to seeing you again soon.
Good service as always - thanks Ben!
Have used Sytner Tring for many years. Always get good service. This time Ben was the service contact and he did a great job of keeping me informed on the status and answered my questions in a way that I could understand as I'm not a petrolhead by any means!
March 12, 2024
Unprompted review
Reply from Sytner Group - Sytner Tring BMW
Thank you for your 5 star review, David. We are delighted to hear that you have been using Sytner Tring for many years and that you have been receiving good service. We are also pleased to hear that Ben was able to provide you with the information you needed and answered your questions in a way that you could understand. We strive to provide the best customer service and we are glad that we have been able to do that for you. Thank you for your kind words and we look forward to seeing you again soon.
Buying secondhand bmw hybrid tourer.
All staff were friendly and very helpful.
No pressure was put on me re buying car. Once I had purchased the car. all staff still very helpful.
March 21, 2024
Reply from Sytner Group - Sytner Tring BMW
Thank you for your kind review, Jon. We are delighted to hear that you had a positive experience with us at Sytner Tring BMW. Our team strives to provide the best customer service and we are pleased that you felt comfortable and supported throughout the process. We understand that buying a car can be a big decision and we are glad that you felt no pressure from us. We hope that you are enjoying your new car and we look forward to seeing you again soon.
Buying an X3 from Sytner.
It was great to deal with a mature professional who understood the vehicle and the purchase process. He made our whole experience positive and special, keeping us informed, letting us pick the VRM and making the collection a real event for us.
March 21, 2024
Reply from Sytner Group - Sytner Tring BMW
Thank you so much for your kind words, Mrs Ingledew. We are delighted to hear that you had a positive experience with us at Sytner Tring BMW. We strive to ensure that our customers have the best possible experience when purchasing a vehicle from us, and it is wonderful to hear that we achieved this for you. We are glad that you were able to pick the VRM and that we were able to make the collection a special event for you. We look forward to seeing you again soon.
Purchasing a BMW
The team went above and beyond to help satisfy my expectations and securing the right deal for me. A special shout out and mention to Megan and George at Sytner Tring who were both a pleasure to deal with. Highly recommend!
March 19, 2024
Reply from Sytner Group - Sytner Tring BMW
Thank you for your kind words, Ryan! We are delighted to hear that Megan and George were able to help you secure the right deal. At Sytner Tring BMW, we strive to provide the best customer service and ensure that all our customers are satisfied. We are glad that you had a pleasant experience with us and we look forward to seeing you again soon.
Great Job
Great Job! Ben was a fantastic service advisor. I will defiantly return in the future. Thanks again.
March 14, 2024
Unprompted review
Reply from Sytner Group - Sytner Tring BMW
Thank you for your kind words, Paul. We are delighted to hear that Ben was able to provide you with a great service experience. We strive to ensure that all of our customers receive the highest level of care and attention, and it's great to hear that we have achieved this with you. We look forward to welcoming you back to Sytner Tring BMW in the future. Thank you for your continued support.
Ben was very helpful and polite
Ben was very helpful and polite, and let me know how things were going whilst my car was with them
March 14, 2024
Unprompted review
Reply from Sytner Group - Sytner Tring BMW
Thank you for your kind review, Richard. We are delighted to hear that Ben was able to provide you with a great service. At Sytner Tring BMW, we strive to ensure that all of our customers have a positive experience with us. We understand how important it is to keep our customers informed and we are glad that Ben was able to do this for you. We look forward to seeing you again soon.
Great Experience
A relaxed, professional, calm and hassle free environment, when buying a new car. Very helpful.
March 15, 2024
Reply from Sytner Group - Sytner Tring BMW
Thank you for your kind words, Greg. We are delighted to hear that you had a pleasant experience when buying your new car from Sytner Tring BMW. Our team strives to provide a relaxed, professional and hassle-free environment for all our customers, and we are pleased that you found this to be the case. We are committed to providing the highest level of customer service and we are glad that you found our team to be helpful. We look forward to welcoming you back in the future.
Excellent experience
Amazing experience from start to finish at Sytner Tring. The level of professionalism and care shown was unparalleled. Jason was an absolute pleasure to deal with as was George. Between the two, they made my purchasing journey a lovely and painless experience. Thank you!
March 14, 2024
Unprompted review
Reply from Sytner Group - Sytner Tring BMW
Thank you for your kind words, Nipun! We are delighted to hear that you had such a positive experience with us at Sytner Tring BMW. We strive to provide the highest level of customer service and it is wonderful to hear that Jason and George were able to make your purchasing journey a pleasant one. We hope to see you again soon and wish you all the best with your new car!
Buying a new car
I recently bought a new BMW from Sytner, Tring and can only speak highly with regard to the whole experience. The whole team were efficient, courteous and helpful. They listened to my requirements and delivered a new car which I am very pleased with.
March 12, 2024
Reply from Sytner Group - Sytner Tring BMW
Thank you for your kind words, David. We are delighted to hear that you had a positive experience with us at Sytner Tring BMW. We strive to provide the best customer service and ensure that our customers are satisfied with their purchase. We are glad that we were able to meet your requirements and that you are pleased with your new car. We look forward to seeing you again in the future.
Thanks to Ben in service
Thanks to Ben in service. Car fixed and next appointment booked. Great stuff !
March 11, 2024
Unprompted review
Reply from Sytner Group - Sytner Tring BMW
Thank you for your 5 star review, John! We are delighted to hear that Ben was able to help you with your car and that you have booked your next appointment. We strive to provide the best service possible and it's great to hear that we have achieved this. We hope to see you again soon at Sytner Tring BMW. Thank you for your continued support.
As usual Tring BMW is aways a pleasure…
As usual Tring BMW is aways a pleasure to visit. Very friendly personnel, can’t do enough for you. Very welcoming, from reception through to dealing with individuals on the various levels of customer service.
A special thanks to Ben Saunders and the service dept.who looked after all my requests. Thanks again.
March 6, 2024
Unprompted review
Reply from Sytner Group - Sytner Tring BMW
Thank you for your kind words, Mike. We are delighted to hear that you had a pleasant experience at Sytner Tring BMW. We strive to provide the best customer service possible and are pleased that you felt welcomed and taken care of. We would like to extend a special thank you to Ben Saunders and the service department for looking after your requests. We hope to see you again soon.
Excellent service
Excellent service as always from booking the service appointment to collecting my car after the service.
Many thanks.
March 4, 2024
Unprompted review
Reply from Sytner Group - Sytner Tring BMW
Thank you so much for your kind words, Katja! We are delighted to hear that you had a great experience with us at Sytner Tring BMW. We strive to provide the best service possible and it's wonderful to hear that we have achieved this. We hope to see you again soon and we look forward to providing you with the same excellent service. Thank you for choosing us!
Made you feel welcome from the moment…
Made you feel welcome from the moment of entering the showroom, sales team are very knowledgeable and by no means pushy.
Absolute pleasure to deal and purchased a car.
A big thank you to everyone for their help and great customer service
February 8, 2024
Reply from Sytner Group - Sytner Tring BMW
Thank you for your kind words, Barry. We are delighted to hear that you had a great experience with us at Sytner Tring BMW. We strive to make sure that all of our customers feel welcome and that they receive the best customer service possible. We are glad that you found our sales team knowledgeable and not pushy. We are also pleased that you were able to purchase a car from us. We appreciate your feedback and thank you for your recommendation. We look forward to seeing you again soon.
Friendly "Family" Service
Thorough handover and great after sales support.
Tring BMW feels like a family and all staff are willing to help. Even the engineers will happily give impromptu assistance after delivery of a car however many visits and questions I have.
March 2, 2024
Reply from Sytner Group - Sytner Tring BMW
Thank you for your kind words, Ben. We are delighted to hear that you have had a great experience with us at Sytner Tring BMW. We strive to provide the best customer service and after sales support, and it is wonderful to hear that you have felt supported throughout your journey with us. We are proud and committed to providing a friendly and helpful service to all of our customers. We look forward to welcoming you back soon.
Incredibly helpful in finding the right car for me
Ahsan and Steven at Sytner Tring went above and beyond in helping me identify the right car for me, and then finding the car and putting a deal together. I'm a fairly keen driver and wanted something great to drive but also practical. That led to quite a few test drives of different vehicles and then several conversations about specs. Ahsan was patient, friendly and helpful in working that through, then put together a great deal (with some prompting!) and got me a very good trade in on my old car. Will definitely come to them again
February 12, 2024
Reply from Sytner Group - Sytner Tring BMW
Thank you for your kind words, Mark. We are delighted to hear that Ahsan and Steven were able to help you find the perfect car for you. We strive to provide the best customer service and it is great to hear that we have achieved this. We hope you enjoy your new car and we look forward to seeing you again soon.
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