Great experience shopping with Raghuraj. He was knowledgeable and helped us through the process of selecting the mattress and bed frame and informed us of finance options.
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I was happy with everything. I used the Dreams mattress tester and the saleslady helped me to choose the best mattress for me. It is extremely comfortable. The bed itself and the headboard are strong... See more
Raghuraj at the Chingford branch was very helpful and knowledgeable in beds and mattresses. Very pleasant experience.
MUHAMMED the sales person is very attentive and helpful in Chingford.. Terry and his friends who deliver and assembled my ottoman bed are also friendly , wearing ID as well as having their shoes cove... See more
Company details
Written by the company
For nearly 40 years we’ve been helping the nation find a bed they love. Together with our wonderful Bed Factory in the West Midlands, over 2,000 Bed Experts at 208 stores nationwide, 11 delivery centres, plus our ‘Bedquarters’ team, we’ll make sure you have everything you need for a great night’s sleep.
Written by the company

- We have developed a really useful Help Centre, which should answer all FAQs, and navigate you seamlessly to the information you need. Whether you want to amend your order, report an issue or find out what to expect on the day of delivery, the Help Centre is not just at your fingertips but is a fast and effective tool for progressing an existing order or making a new one. You can even change your delivery date or pay an outstanding balance via the Manage My Order tab. Please visit www.dreams.co.uk/help for all your help options.
- Further Information
- In the unlikely event that you can’t find the answer at the Help Centre, our Customer Services team is on hand to assist, Monday to Saturday, 9am to 5pm. Please visit www.dreams.co.uk/help. Advisors are working tirelessly to give you all the support and help you need. If on rare occasions your wait to speak with an advisor is slightly longer than normal, please bear with us, or try our Call Back or Web Chat options. You can also contact us via Twitter, Facebook and Instagram.
Contact info
Deacon Trading Estate, E4 8QF, Chingford, United Kingdom
- 02085 311666
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We love our bed thank you to Abdi for…
We love our bed thank you to Abdi for being so nice and helpful. I think we made a very good choice because of him.
May use AI-assist with repliesRead more
Dreams Chingford 06/12/25, absolutely horrendous service
Visited Dreams Chingford 06/12/25 was looking to buy a mattress.
A staff member was so rude, didn't make the effort of helping.
Absolutely disgusting service.
Strongly recommend not to visit this store

Reply from Dreams - Chingford
A great experience
Was so pleased with the bed, the price, and the friendly guys in shrowroom, and the 2 guys who assembled my bed and removed the old one.. Great experience all round.
Great selection of mattresses
Great selection of mattresses and technology to help you find a suitable mattress.
Very good service
Very good service.
We knew what we were buying. We’re given alternatives.
Wendy severed us and she served us with beverages.
Good service in store and their…
Good service in store and their mattress always the best
No problems at all
No problems at all. Arrived on time, installation went smoothly, nice friendly fitters and very pleased with the bed.
Awful delivery experience
Awful delivery experience, had to chase after the delivery truck as they had delivered to a completely different house. I would have not received my order had I not noticed this as the driver was adamant he had delivered correctly when I contacted them. Also, left all the parts in the downstairs concierge area leaving me to bring the parts upstairs by myself.

Reply from Dreams - Chingford
Your assistant came straight to as I…
Your assistant came straight to as I entered the store, and politely asked if he could help. He explained how you advised your customers to choose a bed and took me through the whole process.
Delivery drivers
I didn’t think the delivery drivers on this occasion were very good, they didn’t offer to take the cardboard containers away, and when they left after leaving them downstairs and I carried the boxes up my hands were black and my t. Shirt as the box lids were covered in a dirty dust.

Reply from Dreams - Chingford
Excellent service
Excellent service from the time we walked into the shop until the time of delivery. Attentive service and attention to detail. My husband has found that he doesn’t get pain in his hip since having the new bed. Good storage under the bed. We also like the height of the bed.
Great customer service
Great customer service and patience from Raghu!!!
The mattress on my new sofa bed is better than the mattress on my bed. After extensive searching, I’ve found my perfect Sofa bed and glad I got it on sale
Weird experience on the "magic bed" but…
Weird experience on the "magic bed" but the whole experience from sale to delivery was well done and the mattress is very comfortable thank you.
They where very helpfull
Dreamy nights
Since our mattress arrive from Dreams I have had a really good night sleep, been so comfortable and no lumps or bumps, thank you so much Dreams you have made my nights.
Sweet dreams …
The whole experience is a very beautiful thing. From the moment one of your staff approached me and asked if he could help me then took me through and put me to bed you had me
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