Really knowledgeable and helpful staff, especially James who did a great job running me through my options and helping me pick out the ideal bed for my needs. Top bloke. The delivery people were also... See more
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Great service from James in ilford branch right from the start! Would definitely recommend to family & friends. Welcomed us in, offered us a drink, let us compare and find the right mattress for us.... See more
James at the ilford store gave excellent customer service without being too pushy, we got offered drinks and he explained about the exsperience bed, it made buying two new mattresses so much easier, a... See more
We visited Dreams Ilford store this weekend looking for a new mattress. We did not do much research in advance, however, the staff in the store was very knowledgeable and help us the all way thr... See more
Company details
Written by the company
For nearly 40 years we’ve been helping the nation find a bed they love. Together with our wonderful Bed Factory in the West Midlands, over 2,000 Bed Experts at 208 stores nationwide, 11 delivery centres, plus our ‘Bedquarters’ team, we’ll make sure you have everything you need for a great night’s sleep.
Written by the company
- We have developed a really useful Help Centre, which should answer all FAQs, and navigate you seamlessly to the information you need. Whether you want to amend your order, report an issue or find out what to expect on the day of delivery, the Help Centre is not just at your fingertips but is a fast and effective tool for progressing an existing order or making a new one. You can even change your delivery date or pay an outstanding balance via the Manage My Order tab. Please visit www.dreams.co.uk/help for all your help options.
- Further Information
- In the unlikely event that you can’t find the answer at the Help Centre, our Customer Services team is on hand to assist, Monday to Saturday, 9am to 5pm. Please visit www.dreams.co.uk/help. Advisors are working tirelessly to give you all the support and help you need. If on rare occasions your wait to speak with an advisor is slightly longer than normal, please bear with us, or try our Call Back or Web Chat options. You can also contact us via Twitter, Facebook and Instagram.
Contact info
452 High Road, IG1 1UT, Essex, United Kingdom
- 02084 785888
4.6
Excellent
174 reviews
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The poor delivery service
The Service I received from Dreams-Ilford was great.
The problem was in the delivery of my bed and mattress which has caused me to give them a 2 star rating.
I had previously emailed the Dreams to change the date of the delivery from the 14th of July 2025 to a time later in the afternoon or even a few days later, the reason being that they were fitting the carpet in my bedroom.
I received an email stating that if I wanted to change, I would have to pay a certain amount, so I just left it at that point.
On the day of the delivery , the 14th of July 2025, the driver phoned and said that they will be delivering the bed and mattress at 10:00am. I explained to him that I am having my bedroom carpet fitted during that time. He said he was not going to wait for that and he called his supervisor/manager.
The supervisor/manager then called me and while I was talking to him the carpet fitter arrived earlier than his booked time and he even said it was not going to take him long to do the job.
So the manager spoke to his crew and they came to our house.
Instead of behaving in a professional manner and respecting the carpet fitter, they offloaded the bed, blocking the hallway and even putting some of their equipment on the landing. At one point the carpet fitter asked them to move their items so that he can move around.
Another issue that really annoyed me was the conduct of the driver, he was fuming and saying I am leaving this bed as it is if my time is up. Neighbours and even the carpet fitter, they did not want to hear that at all. My home is full of peace and that grumbling was not called for at all.
The carpet fitter did not take long he kept to his word.
The dreams crew, the driver and his assistant, assembled the bed and the young man demonstrated a few steps to me and they even finished early too at 9:30am, instead of the allocated time of 8-10am.
The attitude of the driver, lack of knowledge about health and safety, if there was a fire it was going to be difficult for us to go out. His lack of respect for other tradesmen and the lack of respect towards us, the customers, led me to the 2 star rating.
July 14, 2025
Reply from Dreams - Ilford
Good afternoon Jeniya,
Thank you for your recent review.
I am sorry to hear that there were some issues on the delivery of your bed frame.
I appreciate you taking the time to speak to me earlier and hope we have come to a suitable resolution for you.
Kind Regards,
Wayne
Is very good ..I love ❤️ it
October 12, 2025
lovely staff / service
Good and welcoming staff. Lovely service with a smile offered us tea and coffee.
thanks for your help
andy
07488951912
October 4, 2025
The delivery all went as we were told…
The delivery all went as we were told it would no hitches
September 19, 2025
Sales persons and delivery persons were…
Sales persons and delivery persons were very friendly and helpful.
September 12, 2025
The experience in your shop was…
The experience in your shop was professional, warm, and cosy. We were served by Ayesha on 11th September and she was absolutely amazing! At the beginning of our visit we were lead to scanner, which scans our body measurements, back problems, posture problems. It was very precise.
Thanks to Ayesha’s help, we’ve now chosen our ‘dream’ mattress and can’t wait for the delivery. Excellent service and a wonderful person – highly recommended!
September 11, 2025
Unprompted review
⭐️⭐️⭐️⭐️⭐️
⭐️⭐️⭐️⭐️⭐️
We were served by Ayesha on 11th September and she was absolutely amazing! From the moment we walked in, she made us feel welcome and comfortable. She took the time to explain everything clearly, guided us through the sleep machine, and showed us different mattresses to choose from. Her friendly attitude and great sense of humour made the whole experience fun – we laughed and really enjoyed our visit.
Thanks to Ayesha’s help, we’ve now chosen our ‘dream’ mattress and can’t wait for the delivery. Excellent service and a wonderful person – highly recommended!
September 11, 2025
Unprompted review
Nice
I was welcomed by a very polite staff member. She showed me all the available mattresses and beds. She explained everything very politely. I was extremely impressed by her. I wish all the sales staff are as nice as her.
August 29, 2025
We had a worn welcome at dreams Ilford
We had a worn welcome at dreams Ilford. Great customer service. Pre sales and after sales. Our bed was delivered on time and the team who put the bed together was very professional!
August 19, 2025
The service in the shop was good
The service in the shop was good
The delivery was on time
Altogether a satisfactory result
August 12, 2025
I visited Dreams Ilford shop on Sunday
I visited Dreams Ilford shop on Sunday, I appreciate the behaviour of James, the salesman, he is very good in his profession, he nicely explained all the items I select and very flexible with my needs. A big thank you to James.
July 6, 2025
Unprompted review
I saw a bed online that I really liked
I saw a bed online that I really liked, but I couldn’t commit to buying it without seeing the quality in person—especially since I was purchasing two. So, I popped into my local Dreams showroom. The assistant was very helpful, and I ended up buying it.
June 27, 2025
Professional and helpful staff
Very professional and helpful staff resolve the issue in one go.
February 7, 2025
Reply from Dreams - Ilford
Good afternoon Rana,
Thank you for taking the time to leave us your review and for speaking with me today.
I am glad that that the 100-Night Comfort Guarantee will prove to be useful. I have sent you an email confirming what we discussed and look forward to hearing from you once you have visited your local store to choose a different mattress.
Many thanks,
Kishan
Bed review
The bed is very comfortable and the design of the bed is nice. Sleeping is so much better the mattress is so soft the delivery was on time and smooth and they came and assembled everything. 10/10
May 24, 2025
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