Roger was very helpful. He explained everything to me. Arranged all the things I asked him about, recycling my old mattress and bed. Very happy customer 😊
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Mark at the Dreams Rugby store was great. He gave us plenty of space whilst looking around the store. He also managed to get us a mattress cover and extended warranty free of charge.
Went to Dubai, slept amazingly for 10 days on a firm mattress with a topper. Had to have one, went everywhere and Dreams had a comparable one. Ordered online and it arrived in 3 days. Its amazing and... See more
Great customer service at Rugby branch, Mark in particular was extremely helpful and gave us good advice. We were not made to feel pressured into a sale. We had a tight budget and Mark really helped u... See more
Company details
Written by the company
For nearly 40 years we’ve been helping the nation find a bed they love. Together with our wonderful Bed Factory in the West Midlands, over 2,000 Bed Experts at 208 stores nationwide, 11 delivery centres, plus our ‘Bedquarters’ team, we’ll make sure you have everything you need for a great night’s sleep.
Written by the company

- We have developed a really useful Help Centre, which should answer all FAQs, and navigate you seamlessly to the information you need. Whether you want to amend your order, report an issue or find out what to expect on the day of delivery, the Help Centre is not just at your fingertips but is a fast and effective tool for progressing an existing order or making a new one. You can even change your delivery date or pay an outstanding balance via the Manage My Order tab. Please visit www.dreams.co.uk/help for all your help options.
- Further Information
- In the unlikely event that you can’t find the answer at the Help Centre, our Customer Services team is on hand to assist, Monday to Saturday, 9am to 5pm. Please visit www.dreams.co.uk/help. Advisors are working tirelessly to give you all the support and help you need. If on rare occasions your wait to speak with an advisor is slightly longer than normal, please bear with us, or try our Call Back or Web Chat options. You can also contact us via Twitter, Facebook and Instagram.
Contact info
Junction 1 Retail Park, CV21 1RW, Rubgy, United Kingdom
- 01788702358
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Dreams. A Great Company to deal with.
From the moment I walked into the showroom I was impressed with the friendliness and knowledge of the salesperson who helped me choose the correct bed and mattress that was perfect for me.
It was delivered on time by 2 friendly delivery men and they couldn't have been more helpful.
Overall the products, the service and the price were spot on.
Best bed I have ever bought.
Thank you to you all at Dreams. I wouldn't hesitate to recommend this company to all my friends and family.
Very professional.
Very professional.. delivered and assembled on time and no fuss. A pleasant experience 👍
Good purchase
Arrived on time
Arrived on time, delivery crew respectful. Waiting for the decorating to be done before unwrapping.
Amazing mattress
Went to Dubai, slept amazingly for 10 days on a firm mattress with a topper. Had to have one, went everywhere and Dreams had a comparable one. Ordered online and it arrived in 3 days. Its amazing and just like the one in Dubai, very pleased with the product and service. Thank you
Great customer service
The sleep test meant that we were able to narrow down our options to which mattress would suit us. The store manager was really helpful and we didn’t feel pressured to purchase, but chose based on his helpful recommendations.
Excellent service from Claire she…
Excellent service from Claire she really understands your needs and requirements and takes the time to listen and show you all the offers and products available. An all round amazing experience
May use AI-assist with repliesRead more
Avoid at all costs!!
I previously posted a review regarding sales team at Dreams rugby and while I still cannot fault that the after sales care is horrendous!!
Bed poorly put together ,bedside units smashed up, rip in mattress!!
When I contacted Dreams they arranged a new mattress which although has the same name it is not the same. The mattress we purchased was 28 deep the one we have now is 24 went into the shop where the manager tried to tell me it was the same as the display has been in the shop 2 years whereas the delivery guys and customer service tell me it's the new version!!
The linen I purchased was for a deep mattress as was the protector from dreams now useless as too big so another expense. Dreams sent out new slats and bolts for us to finish the bed properly and the guys that bought new bedside table said the bed was shocking!! I have been offered a refund for the charge of construction £65 but the whole thing has cost over £2000 and I have a bed that we have build properly and linen that's no good and a mattress which not the same. I was planning to purchase blanket box to go with the bed and a 2nd bed for spare room but I will never use Dreams again!!

Reply from Dreams - Rugby
Fantastic service
Fantastic service.
Polite, friendly, understanding and very knowledgeable to our needs. More than Helpful. Patient while we tested beds, just great service.
Being on my own and a pensioner I feel…
Being on my own and a pensioner I feel very vulnerable when shopping. Dreams were brilliant, very helpful and gave me all the help and confidence I needed. Would really recommend the Rugby store
From entering the store through to the…
From entering the store through to the delivery was very smooth. The Sales lady was very polite and knowledgeable in store without being pushy and the 2 delivery drivers were very good at what they do. And were ahead of time which was a real bonus.
Rugby Store
The store and colleagues were extremely helpful and knowledgeable. They were also good fun and made the experience the best they could.
A very satisfactory experience
A very satisfactory experience good knowledge very helpful and honesty.
Great Experience
Great price, quality and polite delivery guys. Covered their shoes and carried my bed upstairs. Super service throughout
5 stars
We visited the Rugby store and were welcomed by such a lovely lady called Claire. Claire listened to our needs and immediately was able to help us and offer futher support and advice. Claire was friendly, and knowledgeable and so patient with us. Claire gave us time and space so we could discuss our options and and never once made us feel pressured into making a decision. We left armed with lots of information to consider and we returned to the store 2 days later where again Claire was there to answer any questions we had so we were able to make our final decision on our purchases. We chose our bed and matress and Claire took our order, on paying there was an issue with the store card reader machine, Claire dealt with this efficiently, phoned another store and was able to take our payment, our payment and order then needed tieing together, we left as this could have taken a little time with Claire 's reassurance that she would update when all sorted and as true to her word she phoned me twice that afternoon to update me and confirm everything had all been sorted. Our new bed and matress are due to arrive next Saturday but so far the whole experience with dreams, particularly Claire from the Rugby store has been nothing but 5 star and I would happily recommend to anyone.
We were looking for quality new beds…
We were looking for quality new beds and the whole Dreams experience was excellent. Staff were able to recommend a number of options that were suitable for our requirements which covered a range of prices. We were able to take our time making our decisions and feel that we have come away with the right beds for us. We would definitely go to Dreams for future bedroom purchases.
Very good customer service at your…
Very good customer service at your Rugby store. I was shown a number of mattresses after trying your bed/mattress out which showed I needed a firm mattress.
I was very impressed with the staff, they were very patient with me and I would definitely recommend your company
Great!
Really good experience the whole way through from in-store to delivery of our bed. No issues upon assembly either. Very comfortable!
We used their in-store technology to decipher what mattress would be most suitable for us both and we are very happy with the proposed results.
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