Pure Financial Decisions Reviews 88

TrustScore 5 out of 5

4.8

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Rated 5 out of 5 stars

Second time I've used Pure Financial .was contacted well before my mortgage was ending .Jazz was fantastic at finding me the best deal .he did all the leg work .I'm very glad he contacted and sorted... See more

Company replied

Rated 5 out of 5 stars

As a rather mature couple, buying our first home together, we did not believe that a mortgage would be possible. However, Richard agreed to work with us and his professionalism shone through at each s... See more

Company replied

Rated 4 out of 5 stars

Steve regan was our financial advisor previously and when it came to reviewing we naturally went to him. After contacting Steve's company Anesh became our advisor. We found him to be honest up front a... See more

Rated 5 out of 5 stars

From the 1st phone call Pure Financial Decisions have been really helpful. Richard explained everything very carefully and made sure we understood exactly what products we could have and which would... See more

Company replied

Company details

  1. Financial Institution
  2. Home Insurance Agency
  3. Insurance Broker
  4. Term Life Insurance Provider Company

Information provided by various external sources

We are an Independent Mortgage Broker offering access to the full range of first and second charge borrowing, lifetime and equity release products and Buy to Let Mortgages. We are also independent with regards to protection requirements for home and business and also independent with regards to General Insurance products.


Contact info

4.8

Excellent

TrustScore 5 out of 5

88 reviews

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Rated 5 out of 5 stars

Second time I've used Pure Financial…

Second time I've used Pure Financial .was contacted well before my mortgage was ending .Jazz was fantastic at finding me the best deal .he did all the leg work .I'm very glad he contacted and sorted this early as interest rates have gone up .Jazz is a credit to his company and excells in his job .
Thank you to Jazz and all his team

May 1, 2026
Unprompted review
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Reply from Pure Financial Decisions

Hi Michael, thanks for your wonderful review. That's where we stand out from other brokers. We secure rates up to 6 months before the existing deal expires. If the rates improve we simply secure a better rate, if they go up, the lender can't increase the rate we have reserved, win - win.

Jazz is indeed a fantastic advisor and credit to the Company, I'll ensure your review is shared with him and his team.

Kind regards

Steve Regan
Director

Rated 5 out of 5 stars

Very good service

Very good service, kept me informed at all stages

March 26, 2026
Unprompted review
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Reply from Pure Financial Decisions

Hi Peter, thanks for your 5 star review. Glad liked the service.

Many thanks

Steve Regan
Director

Rated 5 out of 5 stars

As a rather mature couple buying first property

As a rather mature couple, buying our first home together, we did not believe that a mortgage would be possible. However, Richard agreed to work with us and his professionalism shone through at each stage. I am sure he developed a few more grey hairs himself whilst helping us achieve our dream, but he worked tirelessly to support our journey. Having now completed and ready to move in, I would like to send my appreciation to Richard. Thank you for helping us achieve security in later life.

March 23, 2026
Unprompted review
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Reply from Pure Financial Decisions

Hi Deb, thank you for your wonderful review. I'm so pleased that you achieved your dream and you are now enjoying your new home. I'm sure Richard would agree that a few more grey hairs were worth the end result.

Kind regards

Steve Regan
Director

Rated 5 out of 5 stars

Highly Recommended

Richard and his team were thoroughly professional throughout the process, we were buying a house at a later stage in life, and Richard managed to come up with a solution that was practical and affordable, including life and critical illness cover.

Would highly recommend to anyone needing sound financial planning advice....

Robin Smith

March 9, 2026
Unprompted review
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Reply from Pure Financial Decisions

Hi Robin, thank you for your great review! I'll make sure your kind words are passed on to Richard and the Team. Really glad you managed to get your home.

Kind regards

Steve Regan
Director

Rated 5 out of 5 stars

From the 1st phone call Pure Financial…

From the 1st phone call Pure Financial Decisions have been really helpful.
Richard explained everything very carefully and made sure we understood exactly what products we could have and which would be best suited to our needs.

February 27, 2026
Unprompted review
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Reply from Pure Financial Decisions

Thank you for a great review. I'm really glad that you found our service helpful. I'll be sure to pass on your kind words to Richard and the rest of the team.

Kind regards

Steve Regan
Director

Rated 5 out of 5 stars

Honest and accurate advice and information

I needed honest, and accurate information associated to a Retirement Interest Only mortgage and Richard provided exactly what I required. He explained the position in easy to understand language and made it very clear as to how I could proceed. Thank you so much Richard. Very strongly recommend this company as I was let down by several others.

February 20, 2026
Unprompted review
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Reply from Pure Financial Decisions

Thank you for your 5 star review. We are really pleased that we met your expectations where other companies failed.

Kind regards

Steve Regan
Director

Rated 5 out of 5 stars

Great Company

This is the second time I have used this company and I cannot fault them at all! Danielle Parkes was my consultant this time around and she has but an absolute joy to work with! Thank you Danielle

January 19, 2026
Unprompted review
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Reply from Pure Financial Decisions

Hi Philip, thank you so much for your kind words and glowing 5⭐review. Glad we have managed to meet your expectations - TWICE.

Kind regards

Steve Regan
Director

Rated 5 out of 5 stars

Trustworthy and customer focused.

Trustworthy and customer focused.
I've been dealing with a guy called Jazz and he's as cool as his name.
I can't recommend this company enough. They have helped me get back on track with my finances and they have achieved the impossible for me. I feel safe in there hands. A really big thank you to Jazz and everyone at pure

December 11, 2025
Unprompted review
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Reply from Pure Financial Decisions

Mark thank you for your review, I'm delighted we have had such a positive impact. Using a broker is a leap of faith as it is only at the end of the process when you can actually see the value in professional advice.

Kind regards

Steve Regan
Director

Rated 5 out of 5 stars

Excellent work

Excellent work, fantastic client and understanding when we didn’t understand paperwork. 5 star (Jazz) thank you v m. Highly recommended.

December 22, 2025
Unprompted review
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Reply from Pure Financial Decisions

Thanks for leaving a 5 ⭐review for Jazz. Really pleased we managed to help and meet all your expectations.

Kind regards

Steve Regan
Director

Rated 5 out of 5 stars

We found Pure financial by chance at…

We found Pure financial by chance at the perfect time. Jazz made the process of a new mortgage a very smooth process, he was very personable, making sure we understood every detail. A very daunting and to us, complex process of a new mortgage and other requirements not even thought of, very straightforward .

November 6, 2025
Unprompted review
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Reply from Pure Financial Decisions

Hi Carl I'm really happy that Jazz made the process appear smooth and straightforward. It's great to hear that the process wasn't daunting for you and that Jazz helped you understand every detail.

Thank you again for your amazing review

Kind regards

Steve Regan
Director

Rated 4 out of 5 stars

We remortgaged with the help of Jazz at…

We remortgaged with the help of Jazz at Pure Financial Decisions. He was friendly, very helpful and professional and knowledgeable everything we asked. I’m high recommended him and the company.

November 18, 2025
Unprompted review
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Reply from Pure Financial Decisions

Hi Evelyn thank you for your feedback regarding the service you received from the company and from Jazz as an advisor. We look forward to your recommendations in the New Year.

Kind regards

Steve Regan
Director

Rated 5 out of 5 stars

I approached Pure Financial Decisions…

I approached Pure Financial Decisions for a BTL mortgage on a small flat, which turned out to be more complicated than expected due to lender restrictions. Although the mortgage couldn’t go ahead in the end because the property didn’t meet the size requirements, Jazz kept me fully informed at every stage and provided clear, honest advice throughout.

He was personable, professional, and made sure I understood all my options. He also helped me set up new life insurance, taking the time to discuss the best choices for my situation.

Even though the mortgage didn’t proceed, the level of service I received was excellent. I felt well advised and supported the whole way through. Highly recommend Jazz and the team at Pure Financial Decisions.

November 25, 2025
Unprompted review
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Reply from Pure Financial Decisions

Hi Michaela, thank you for your review. I know that Jazz explored every option for you in this instance. I'm glad you still felt the service was professional and that Jazz managed to find a solution for your protection requirements. Knowing Jazz I'm sure he will continue to monitor the mortgage products in case criteria changes and a solution is available.

Kind regards

Steve Regan
Director

Rated 5 out of 5 stars

We remortgaged with the help of Jazz at…

We remortgaged with the help of Jazz at Pure Financial Decisions. He was friendly, helpful, professional and made himself very available with any questions we had. Everything worked out smoothly. Would return to PFD with any future need for financial help and advice 👍

November 1, 2025
Unprompted review
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Reply from Pure Financial Decisions

Hi Mo, thanks for the amazing review. Jazz will be really happy with your kind words. We look forward to reviewing your mortgage again in the future.

Kind regards

Steve Regan
Director

Rated 5 out of 5 stars

First-time buys mortgage

My first time getting a mortgage was very daunting but thanks to Jazz Brown he mate the process very easy and explained everything very well. Couldn’t ask for better service

July 31, 2025
Unprompted review
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Reply from Pure Financial Decisions

Hi Connor, great to hear that your first steps in to owning your own house were made easier with the assistance of Jazz. Thanks for your great review.

Kind regards

Steve Regan
Director

Rated 5 out of 5 stars

After meeting Richard

After meeting Richard, my apprehension regards Equity release quickly resolved.
He did not rush anything, if I had queries these were answered in details, and if I wasn't sure he took the time to make sure I had understood fully.
I am more than happy with the plan which he suggested. The follow up has been excellent, I have had further questions and he is always available to answer, or point me in the right direction. I cannot think of a negative thing to say and would happily recommend his services.

August 19, 2025
Unprompted review
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Reply from Pure Financial Decisions

Thank you for your review. The term 'Equity Release' historically has made people apprehensive. However, when explained properly and where 'Later Life Lending' is appropriate it can be a great solution.

We pride ourselves in providing the client with the necessary information to make an informed decision.

Thank you once again for your positive review and we look forward to receiving your recommendations.

Kind regards

Steve Regan
Director

Rated 5 out of 5 stars

Drawdown equity release

The service we received from Richard and his staff was exceptional. Everything we wanted to know was presented in easy to understand detail. Can't fault them

October 6, 2025
Unprompted review
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Reply from Pure Financial Decisions

Hi Nick, thank you for your 5 star review and your kind words. I'll ensure to share your review with all involved. Please don't forget about our referral rewards scheme for any friends or family you refer.

Kind regards

Steve Regan
Director

Rated 5 out of 5 stars

Working with Jazz at Pure Financial was a…

Working with Pure Financial was a breath of fresh air in comparison to using other disjointed legal and financial organisations. Jazz Brown did a particularly stellar job in organising a secured loan for us in a diligent and organised fashion and was able to help with various insurance policies to make sure they were fit for purpose and cost effective for us. The whole process frees up more disposable cash for us each month to begin saving effectively. Jazz made the process seem less and articulated all information in a clear and understandable way. Would highly recommend.

October 23, 2025
Unprompted review
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Reply from Pure Financial Decisions

Jonathan thank you for your amazing review. I'm glad we managed to meet your expectations and it's very kind of you to acknowledge your appreciation for Jazz. I will ensure he sees your review.

We look forward to your recommendations.

Kind regards

Steve Regan
Director

Rated 5 out of 5 stars

This was a difficult application for a…

This was a difficult application for a bridging loan. The first charge provider refused to consent to a second charge, refused to confirm that no draw down facility was attached to the existing mortgage. However, with the diligent work Pure Finance, a way was found around this and agreed with the 2nd charge provided to see the loan go through to completion in the shortest time possible

October 17, 2025
Unprompted review
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Reply from Pure Financial Decisions

Rita thank you for your review. I know that Richard loves a challenge and you certainly didn't disappoint with your scenario. I will ensure to pass on your kind words to Richard.

Many thanks

Steve Regan
Director

Rated 5 out of 5 stars

Help with challenging application

Our application has been long-winded and complicated but Dannii has been extremely patient and has provided us with some very useful information, as well as a helping us get a mortgage offer on a particularly challenging application.

September 18, 2025
Unprompted review
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Reply from Pure Financial Decisions

Hi Denise, thanks so much for your review. I know that Dannii worked really hard to get your mortgage through. I'll ensure she hears how appreciative you are. We look forward to any recommendations you make to your friends and family.

Kind regards

Steve Regan
Director

Rated 5 out of 5 stars

Remortgage

I was contacted about remortgaging buy to let properties. I was given some good advice from Danni Parkes. She was extremely helpful and knowledgeable about the products and the process was very straightforward.

October 14, 2025
Unprompted review
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Reply from Pure Financial Decisions

Hi Edwina thanks for your review. I'm pleased we found a solution for you and that Dannii managed to make the process look easy.

Kind regards

Steve Regan
Director

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