Fitness Superstore Reviews 

35,476
TrustScore 5 out of 5

4.8

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Evaluating 3,264 reviews, reviewers overwhelmingly had a great experience with this company. People consistently praise the friendly store team for offering professional advice, providing helpful demonstrations, and taking ample time to understand individual needs without any sales pressure. Consumers are extremely satisfied with the wide selection of durable gym equipment and the smooth, highly reliable delivery service. Some reviewers were not happy with product quality, noting that certain machines developed mechanical faults, showed poor fitting joints, or arrived missing necessary parts. A few individuals also encountered frustrating delivery schedule delays alongside unexpected customer challenges and high expenses regarding return shipping charges.

What people talk about most

Product

Reviewers highlight positive aspects of product quality, noting that items are sturdy, operate quietly, and... See more

Staff

Users describe positive interactions with staff, highlighting that team members are knowledgeable, patient,... See more

Delivery service

Customers consistently note positive experiences with delivery service, highlighting prompt arrivals and... See more

Service

People report positive experiences with service, highlighting helpful and approachable staff who provide... See more

Quality

Reviewers mention positive feedback about quality, expressing satisfaction with solid and sturdy items like... See more

Reviews shaping this summary

Rated 5 out of 5 stars

We were forced into buying a recumbent bike for medical reasons and from the very first call, Ricky Osborn at Fitness Superstore Tunbridge, was absolutely fantastic. He guided us through the minefield... See more

Company replied

Rated 5 out of 5 stars

I popped into store during the week to look over some adjustable dumbbells for me and my son, I was shown what was on offer by very knowledgeable staff. While looking online at the Bowflex dumbbells... See more

Company replied

Rated 5 out of 5 stars

We visited the store wanting to buy a treadmill. Cameron went through all the different options within our budget encouraging us to try them. We did not feel pressurised and Cameron was very patient a... See more

Company replied

Rated 5 out of 5 stars

Excellent customer service. Great advice. The guys working in the Norwich store were very professional and knowledgeable. Jordan helped me choose the right piece of equipment for me, and it was reall... See more

Company replied


Company details

  1. Fitness Equipment Store
  2. Fitness and Nutrition Service
  3. Fitness Equipment Wholesaler
  4. Indoor Cycling
  5. Sporting Goods Store

About Fitness Superstore

Written by the company

Founded in 1994, Fitness Superstore is the largest supplier of specialist Fitness Equipment in the UK. We have enhanced our position as the UK's largest retailer of specialist fitness equipment with an unrivalled range of import exclusives and leading high street fitness brands to choose from. Our sales staff are trained and experienced in the products we sell, ensuring we are able to offer you the best advice when purchasing your fitness equipment. Visit our massive 175,000 sqft distribution centre in Northampton, packed with all of the latest fitness and gym equipment for you to try and take away, or call in to one of our other nationwide stores.
FIND A STORE

Fitness Superstore

Written by the company

Next Day Delivery
At Fitness Superstore, we offer a range of fast and flexible delivery options. For those who require express delivery we offer a genuine next day or nominated day service, including larger bulky items such as treadmills and even heavy weight sets.
Never Beaten on Price
At Fitness Superstore we pride ourselves on being able to offer our customers premium products at the best possible prices, which is why we will try our absolute best not be beaten on price. If you find the same like-for-like product offered at a lower price elsewhere prior to purchase, contact us by phone, email or LiveChat and we’ll do our best to match or beat the competitor's price for you.
Stores Nationwide
We’ve got showrooms across the UK where you can check our unrivalled product range. Try before you buy, browse at your leisure and get advice and expertise from our friendly staff.

Contact info


4.8

Excellent

TrustScore 5 out of 5

35K reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.8

All reviews

(35,476)

3,033 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Try before you buy at Fitness superstore

We visited the store at Meadowhall retail park S92YZ on 23/8/26 We were looking for a treadmill that was the right size that best suited our needs. Store manager Justin Logan Gave us a tour of the store & explained the wide variety of machines set up in store. Each different one varied and had different capabilities to match the needs of each individual it was easy to find the best match for us. I had a test run one of the machines that was best suited our needs as the machine was for both myself & my partners use.
Justin explained how to use the machine and stepped aside to allow me to get comfortable and relaxed no pressure sales tactics The product sold its self it felt safe sturdy easy to use I would recommend anyone thinking of getting a treadmill to go visit the store do the try before you buy experience and get the right machine for you (we previously bought a treadmill the buying blind way it didn't work out a costly mistake on our part) We were happy with our experience at the Fitness superstore we bought a treadmill the same make & model I had tried out. It was delivered a couple of days later Justin had explained the best way to unpack the machine to set it up, we managed to do it ourselves following the instruction manual (I would suggest if anyone isn't good at following instruction manuals get Fitness superstore to come out & do it Justin the store manager, did offer this service. The machine is a little difficult to menouver being quite heavy so make sure to have enough room to move it to the right place before unpacking it again if this would be difficult get the shop to come out & set it up
Once set up in the right place ready to go We have been using it every day since & finding it brilliant exactly what we wanted We very happy 😊 Highly recommend 100%

August 23, 2026
Fitness Superstore logo

Reply from Fitness Superstore

Mr Helliwell,

We are so happy to hear about your positive experience at our Meadowhall store! It's wonderful to know that our team was able to help you find the perfect treadmill that suits your needs and that you appreciated the "try before you buy" approach. We understand how important it is to make the right choice, especially after a previous experience, and we're glad our colleague provided such excellent guidance and support. We're also delighted that the delivery and setup went smoothly and that you are enjoying your new machine daily. Your recommendation means a great deal to us!

Kind Regards
Fitness Superstore Trust Pilot Team

Rated 5 out of 5 stars

Had a great experience visiting fitness…

Had a great experience visiting fitness superstore. The staff were friendly and helpful, especially Jack Chapman who assisted me. He had a warm and welcoming approach, was knowledgeable, and made the whole shopping experience enjoyable. Excellent customer service — highly recommended!

August 31, 2026
Unprompted review
Fitness Superstore logo

Reply from Fitness Superstore

Maria,

We're delighted to hear about your great experience and that our team was friendly and helpful. It's wonderful that you found our approach warm and welcoming, and our service knowledgeable. We truly appreciate your high recommendation!

Kind Regards
Fitness Superstore Trust Pilot Team

Rated 5 out of 5 stars

Great customer service from Cameron

Great customer service from Cameron.

Bought a running machine and he really knew his stuff and helped us get a great machine at a decent price.

Couldn’t have been more helpful.

August 31, 2026
Unprompted review
Fitness Superstore logo

Reply from Fitness Superstore

Paul W,

We're so pleased to hear that our team member provided such excellent customer service. It's wonderful that their knowledge helped you find the perfect machine at a great price. Thank you for your positive feedback!

Kind Regards
Fitness Superstore Trust Pilot Team

Rated 5 out of 5 stars

Customer service

Andy helped us out with all our queries, from us and the kids. Can't fault the service so far 👊

August 30, 2026
Unprompted review
Fitness Superstore logo

Reply from Fitness Superstore

Dear Tc,

We're so pleased to hear that our team was able to assist with all of your questions, and those of your children too! It's wonderful to know you've had such a positive experience with our service.

Kind Regards
Fitness Superstore Gloucester

Rated 5 out of 5 stars

Friendly and knowledgeable staff

Friendly and knowledgeable staff. I said what I was looking for and advice was given regarding which would be the best treadmill to meet my needs. I felt like a valued customer and James made sure I got a great deal

August 31, 2026
Unprompted review
Rated 5 out of 5 stars

Julian is a health snd strength expert

Always try and see Julian when making a purchase. He is highly knowledgeable about health and strength.

August 30, 2026
Unprompted review
Fitness Superstore logo

Reply from Fitness Superstore

Paul T,

We're so pleased to hear that our team member was highly knowledgeable and provided you with such a positive experience. Thank you for your kind words!

Kind Regards
Fitness Superstore Tunbridge Wells

Rated 5 out of 5 stars

The staff are knowledgeable about thier…

The staff are knowledgeable about thier products. Friendly service. I'm disabled and usually feel out of place when being in gyms and fitness stores. Staff helped me find the products that I could use. I never once felt different or uncomfortable.

August 30, 2026
Unprompted review
Fitness Superstore logo

Reply from Fitness Superstore

David James,

We are so glad to hear our team provided you with such a positive and comfortable experience! Our goal is for everyone to feel welcome and supported in finding the right products. Thank you for your kind words.

Kind Regards
Fitness Superstore Trust Pilot Team

Rated 5 out of 5 stars

Very lovely had a lot of information on…

Very lovely had a lot of information on the product we purchased

August 29, 2026
Unprompted review
Fitness Superstore logo

Reply from Fitness Superstore

lucy bristow,

We're delighted to hear that you found our product information helpful and comprehensive. We appreciate your positive feedback!

Kind Regards
Fitness Superstore Trust Pilot Team

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look